Chapter 58: Resolving Misunderstandings

"Boss Zhao, I came to you this year, mainly in the hope of resolving a little misunderstanding between my company and your company."

"Misunderstanding? Manager Qi, what you said is really interesting, you can easily summarize it in two words: misunderstanding. The corners of Zhao Hongbing's mouth twitched, and he said disdainfully.

Manager Qi's face stiffened slightly, but he quickly returned to normal. The whole thing was provoked by their Bolton costumes, and Yuris costumes were indeed on the dominant side.

"If nothing else, your company's actions don't quite look like the style of a well-known brand." Zhao Hongbing said with a smile: "However, I also have to thank your company for letting more people know the brand of Uuris clothing." ”

Manager Qi's face couldn't help but blush slightly, after many confrontations between black hands and water armies on the forum, more people did recognize the brand of Uuris clothing, although many of the new groups of people who knew Uris clothing had a negative attitude towards Uuris clothing.

"Boss Zhao, I came here this time to sincerely resolve the contradiction between us." Manager Qi paused and said slowly: "If you continue to fight like this, it will not do us both of us." ”

"Oh, really?" Zhao Hongbing said: "It should be said that it is not good for your company, right?" ”

Manager Qi was silent for a moment, and did not deny Zhao Hongbing's words, what Zhao Hongbing said was indeed the truth.

The actions of the Uris costume in the Bear Claw Search and the Gogu Search caused Eddie to suffer much heavier losses than the Uris costume.

Before coming to the negotiations, Bolton World Clothing made an internal assessment of the investment of Ulis Clothing in the bear claw, according to the evaluation results, every dollar of "promotion fee" invested in the bear claw by Ulis Clothing will bring more than 200 times the loss to Eddie Clothing.

Even if Boton's clothing also invests in the promotion of the bear's claw, there is no way to solve the problem, at most the amount of this loss can be reduced from hundreds of times to dozens of times.

There is a threshold fee for the PPC of bear claw search, which is fixed.

Then there is the second fee, which is charged by click, and Ulis Clothing has now bid for keywords such as "Eddie Clothing", "Eddie" and "Eddie Clothing Joining".

Because no one and Yuris Clothing bid on these keywords, the click price for these keywords is very low. For each click, the Uris apparel side pays Bear Claw a dime or two at most.

But for the Eddie brand, searchers may give up on joining their company just because they see a negative message.

In this most extreme case, Ullis Clothing only needs to pay a few cents to make Eddie Clothing lose more than 100,000 yuan.

Of course, their company can also fight back. By partnering with Bear Claw, they can rank some search results that are beneficial to them higher.

But in this case, Uuris Clothing will definitely follow up on the keywords to bid, such as "Eddie" and "Eddie Clothing", which are search terms that no one will bid at all, and the price will rise sharply to the point of five corners, one yuan or even higher.

Even if this kind of life-and-death situation really occurs, it is still more beneficial to Yuris's costume.

In this case, Ulis Clothing even needs to pay a little money to make Eddie Clothing lose a franchisee, and then lose more than 100,000 yuan in profits.

Manager Qi couldn't help but sigh, this attack of Ulis Costume can be regarded as hitting the vital part of Eddie's Clothing.

Who came up with this kind of hurtful way?

He thought of the attack on Yuris clothing by the people in his company's network promotion department.

Before the attack, they had evaluated Yuris Clothing and found that the endorsement contract between Yuris Clothing and Tan Meimei, due to Tan Meimei's rising value, the commercial price of that contract has also been rising, and it is estimated that it has exceeded several million.

Therefore, they should believe that Tan Meimei, as the spokesperson of Yuris, is another target of attack, and the people in their promotion department have slandered Tan Meimei's image.

Then, they posted on a number of national forums to smear Yuris's clothing, and in fact, it worked.

However, compared to the different paths and simple and direct attacks of the Yuris costume, the methods they use really can't be compared at all.

"Boss Zhao, if your company still smears our company's image on the bear's claw, we will have to use other means."

Manager Qi gritted his teeth and said, "Moreover, in addition to attacking your company, we can also complete the restoration of our company's image quickly." We also have the ability to accompany us, our company has the Botonshi brand as a support, and the capital flow has always been very confident. ”

His implication is that Zhao Hongbing will accept it when he sees it, otherwise, they will be forced to treat Bolton World as an old man and throw money hard, and they will also fight with him Zhao Hongbing.

"Boss Zhao, I think that if our two companies continue to fight like this, there is no point at all except to make the financial statements of the rogue company listed on the NASDAQ look better." Manager Qi said.

Zhao Hongbing laughed lightly, in fact, Manager Qi looked like he was about to break the net, but in fact, he had already coaxed it.

"Your company has put so much thought into smearing our Uuris, and now if you want to reconcile, will it take some time to deal with it, hehe, tell me about your company's settlement plan."

"Our company can contact the moderators and administrators of these forums and ask them to delete all the negative posts about your company, and we will delete as many posts as our company has made in the first place." Manager Qi gritted his teeth and said.

Seeing that Zhao Hongbing didn't seem to be getting better at all, he took a few words angrily: "Delete all these posts, and our Botonshi company will definitely have to pay a lot of price."

This time, we don't want to waste time on this kind of thing, and we'll help you Ullis Clothing eliminate the impact, so it should be okay, right? ”

"Hehe, is that the capital?" Zhao Hongbing laughed and said, "It seems that the news channels of the Boton world are still not rich enough."

Not to mention anything else, just you offended us first, and then spent money to smear us, so that we Yuris also suffered a lot. How should you calculate this account? ”

Zhao Hongbing originally thought that Na Weilin couldn't sit still and wanted to send someone to make peace, because in addition to their attack being effective, his other assets were found.

also knew that if he fought back, Zhao Hongbing would not be good, so he pulled down his face to make peace. But now as soon as he heard this Manager Qi's words, Zhao Hongbing knew that he was too worried.

Manager Qi laughed: "Boss Zhao, our company is now calling one million to your company's account, do you dare to ask for it?" ”

Zhao Hongbing also laughed, if the Bolton side really did this, then he really didn't dare to ask for this money. Because of the appearance that Bolton is a victim, the account is the most telling thing.

"I hope that your company can really eliminate the impact of this matter with your network promotion partners." Zhao Hongbing said loudly: "Take the proposal you just made as an example, even if your company deletes all the posts, the impact on our company is still not completely eliminated. ”

"Boss Zhao, what do you mean ......?"

"It's very simple, your company will go to those forums and post our brand description, and if the results are satisfactory to our company, we will immediately abandon bidding on you on Bear Claw.

I've seen the style of the Internet companies you work with, they are very professional, they should know how to wash their hands without being seen by ordinary people, they have more experience in this area than anyone else. ”

There was a hint of thought on Manager Qi's face: "Boss Zhao, I have to think about this matter...... I'm afraid it's very difficult for us to fulfill your request. Manager Qi's face began to sweat, he knew that Wei Lin would never agree so easily.

Manager Qi thought of his own boss, and in all fairness, with the wealth of Boton's clothing, it was not a big deal to spend such a small amount of money.

However, it was decided by his own boss to smear Yuris's costume at the beginning. Now, Yuris's clothing is asking for whitewashing, and his own boss is probably not willing.

It's not a question of money anymore, it's a question of tone. Originally, his own boss was already a head short of Zhao Hongbing if he reconciled like this, and now, he has to help Yuris's clothes whitewash, so what face does he have in front of his subordinates?