Chapter 34: Cultivating Stars
The first is that ordinary consumers are well-known among consumers.
Second, it is a potential franchisee, using a method similar to burning money to attract the attention of franchisees, and at the same time give franchisees and confidence.
However, there are less than 20 * stores of their Uyris brand now, and they have no intention of absorbing franchisees, so there is no need to burn money to invite a great god to go home and offer it.
"Of course it's necessary." What Tong Xiang saw, Zhao Hongbing naturally saw as well. It's a bit of a waste for them to start burning money now.
But everything has to be looked at from a macro perspective, and from the perspective of Changyun, Ulis does need a spokesperson in terms of clothing.
"Tong Xiang, don't worry, I will never burn money like Eddie Clothing." At this time, Zhao Hongbing had already made a decision in his heart.
Unlike Eddie Clothing, which burns money with a lot of money, Zhao Hongbing will not lick his face to do that kind of thing, instead of spending money to hire an extra one, it is better to spend money on cultivating one.
"In a few days, I will go to other places to find a spokesperson." Zhao Hongbing said loudly: "The matter here depends on you." Also, Yuris's next province to expand in, you'll have to decide as soon as possible. Try to get back to me within two weeks! ”
Tong Xiang's face flashed with excitement, and then he nodded quickly.
"Boss, when looking for an endorsement, please refer to your opinion, that is, the spokesperson you find must be consistent with the image of our brand."
Zhao Hongbing nodded, and they coincided on this point.
Three days later, Recheng Airport.
As the plane slowly landed on the airport, Zhao Hongbing looked at the scorching sun outside and observed the surrounding environment.
About half of the permanent population in Tangfeng, where Zhao Hongbing's first garment factory and Uuris operation center are located, are from Recheng, and Zhao Hongbing can understand Sichuan Mandarin for almost ten years.
After walking out of the airport, he hailed a taxi, Zhao Hongbing rolled down the window and looked at this bustling inland city of Magic City and Yangcheng.
Hot city, where the territory is flat and develops rapidly. But the pace of life is not so fast. After stepping on this land, Zhao Hongbing only felt that the rhythm here was like slowing down, with a kind of leisure and comfort.
"Where are you going, sir?" The taxi driver glanced back at Zhao Hongbing and asked out loud.
"Well, let's go to the central square of the hot city first." Zhao Hongbing took out his mobile phone to look at the time and said loudly.
The driver, who was driving the car, glanced at Zhao Hongbing again, and his face was slightly different: "Are you going to see the happy girl?" ”
"No, I'm looking for someone over there."
However, the person he was looking for just happened to participate in this happy girl.
The driver's eldest brother laughed and began to chatter: "It's not good to see the happy girl, alas, I'm also old, I don't know why their group of young people like to join in this lively ......"
Inside the center of the Hot City Plaza.
On the stage, the bright lights disappeared from time to time, a female singer whose name Zhao Hongbing didn't know at all was singing on the stage, and in the huge sound vibration, the young men and women in front of Zhao Hongbing were waving glow sticks, and from time to time fans opened their mouths and screamed.
Happy Girl was the most popular talent show in China from 2002 to 2010, and even Zhao Hongbing, who has never been very interested in the entertainment industry, watched the 2005 finals before being reborn.
Now, what is being held on the stage is the scene of the first Happy Girl Hot City 20-10 competition in 2002.
"Next, Xia Wen is invited to appear!" Amid the uproar of the crowd, the host announced the next singer to appear.
"Xia Wen?"
Hearing this name, Zhao Hongbing's face couldn't help but flash a trace of interest.
In 2002, before his rebirth, Zhao Hongbing didn't pay much attention to this draft project, and compared to last year's top five list, he only remembered the 02 champion and runner-up.
Xia Wen is the runner-up of the 02 Happy Girl Voice of the Year.
A woman with dyed yellow hair and a slightly thicker pink outfit walks onto the stage. Just when he saw her, a black line appeared on Zhao Hongbing's face.
For him, who has a futuristic aesthetic, such a shape is still too non-mainstream.
Compared with the frenzy of the nearby crowd, Zhao Hongbing just clapped his palms, and his expression was relatively calm. Xia Wen is not the purpose of his line of work, but another purpose of his line of work...... It's today's champion of the year, Tan Meimei.
"Below, please Tan Meimei to bring us ......" Finally, after someone appeared one after another, finally, the host above reported the person Zhao Hongbing was waiting for.
A girl with delicate facial features, dressed in a white textured dress, with a hairstyle dyed with extremely ugly colors on the top of her head.
Looking at the woman with a non-mainstream style on the stage, Zhao Hongbing's face almost darkened, and he couldn't bear the mood of wanting to leave.
At the end of the game, the lights flickered on and off, and the names of the top ten in Recheng District finally came out.
On the stage, twenty happy female voices stood up, and the finalists gave the eliminators a comforting hug. For a moment, Xia Wen politely hugged Tan Meimei.
Although they were far away, Zhao Hongbing still saw the irrepressible joy in the corners of Xia Wen's eyes, as well as Tan Meimei's low and depressed look.
The corners of Zhao Hongbing's mouth moved slightly, just like in his memory, the top 20 in Recheng District entered the top 10, and Tan Meimei was eliminated!
At this time, it is time to go to the primary color company, the office of the primary color company in Recheng District.
In the supervisor's office, Zhao Hongbing was in the guest chair, looking at Manager Xiao opposite: "Boss Zhao, you mean, you want to sign our Tan Meimei as the image spokesperson of your brand?" ”
Manager Xiao took a deep look at Zhao Hongbing, and then glanced at the information introduction of Yuris's clothing that Zhao Hongbing gave him.
"yes, what's the problem?"
"Uh......" Manager Xiao glanced at Zhao Hongbing, faintly felt Zhao Hongbing's seriousness, and made sure that the other party was really not joking.
Moreover, looking at this Boss Zhao, it seems to be a little familiar, but I can't remember it.
"Boss Zhao, your clothing is only a very small brand, with your offer, if you want to sign Xia Wen, it will be more difficult to ......" Manager Xiao waved his hand and said loudly.
"Oh, is it? Manager Xiao, Xia Wen is just one of the top ten players in one of your divisions, and our contract amount is not small. Zhao Hongbing smiled slightly and said loudly.
Zhao Hongbing doesn't plan to reveal his true identity at this time,
"Hehe, Boss Zhao, let's put it this way, although Xia Wen is only one of the top ten in Recheng District, our company is very optimistic that she can enter the top five." Manager Xiao smiled slightly and said slowly.
"That's really a pity...... Zhao Hongbing shook his head, and then took out a contract from his briefcase.
"That's right, Xia Wen is still in the top ten, but Wei Jiajia and Tan Meimei, both of them have been eliminated, right? Manager Xiao, let's see if you can use this contract to sign one of the two of them? Zhao Hongbing smiled, hiding the cunning in his eyes.
After taking the contract handed over by Zhao Hongbing, Manager Xiao took a look at it, and his eyes narrowed slightly.
"This, Boss Zhao, can you tell me which one you want to sign?"
"Tan Meimei." Zhao Hongbing finally said his true goal.
"Okay, this contract, our company has to study it carefully......" Manager Xiao groaned slightly and said loudly.
Zhao Hongbing's eyebrows raised: "Okay, Manager Xiao, I hope you can give me an answer within two days, I am in a hurry to go back to Yangcheng." ”
"Okay, no problem!" Manager Xiao laughed and shook hands with Zhao Hongbing to say goodbye.
On the afternoon of the next day, Zhao Hongbing, who was drinking tea and resting in a small teahouse, received a strange phone call.
"Boss Zhao, our company has decided to accept your contract, if you can, you can now contact our artists."
Hearing this news, Zhao Hongbing's eyes narrowed slightly. Sure enough, everything was as he expected, and the primary color company finally accepted the offer.
Happy Girl has five divisions across the country, and for the primary color company, Tan Meimei is just a player who has entered the top 20 in a certain division, and such a player has no great commercial value at all.
When they returned to the office of the primary color company, Manager Xiao and Tan Meimei were already waiting in the office.
Tan Meimei was wearing a plain T-shirt and pale white jeans sitting, looking at Zhao Hongbing with curiosity in her eyes.