Chapter 363, Price War
"The salt you see is the salt produced by the Changlu Salt Farm, and the price will definitely not exceed fifty wen a catty, and now the entire northern market is almost occupied by the salt of the Changlu Salt Farm."
Cheng Bo'an looked at everyone, his market was mainly in the northern market, and the impact was too great, and the salt in his hand could not be sold, and the salt in this Changlu salt field was robbed of the market.
"And the salt in this Changlu salt field is also sea salt, and the yield is very large, they use not the boiling salt method, but the drying salt method."
"Salt drying method?"
When everyone heard this, they said in unison again.
"That's right, it's the salt drying method!"
Cheng Bo'an nodded, and then slowly said: "The so-called salt drying method is a method of using the sun to dry seawater to obtain salt. ”
"If you rely on the sun to dry salt, its speed is very slow, there is no way to compare with our boiling salt, how can this yield be very large, and there is so much sea water in the sea, it is impossible to dry the sea."
When Zhu Benduan heard this, he shook his head again and again and said.
It is very difficult to boil salt, and a person can't cook several pots of salt in a day. A few days may not be able to dry a pot of seawater.
Not only Zhu Benduan, but most of the other people think so, boiling salt is slow, if this salt, it will be even slower, how much salt can be dried by drying salt.
If this dried salt was really useful, then the sea water in the sea would have been dried long ago, and where would the salt in it still need to be boiled?
"Cheng Boan, don't be kidding, how much salt can a person dry in a day? I'm afraid that a pound of salt can't be dried, even if the salt in this Changlu salt field is of good quality, the yield is definitely not high. ”
"You're trying to find another excuse to steal our market, are you?"
Some people even directly said that Cheng Bo'an was looking for an excuse to grab the market, this Cheng Bo'an has always been black-hearted, and he was just an ordinary salt merchant, but he slowly became the leader of the salt merchant, and the salt merchant who was eaten by him didn't know how many.
When the others heard this, they were secretly vigilant in their hearts, Cheng Boan is such a person, don't look at him as gentle and elegant, he looks like a gentleman, but he is ugly and ruthless, and once in order to annex the salt of a region, he ruined the family of a salt merchant.
"Hmph~"
"Believe it or not, if you don't believe it, you can send someone to Changlu Salt Farm to take a look, you are not no one in the capital, and the news can be transmitted back soon."
When Cheng Bo'an heard this, he immediately snorted coldly, his face was ugly, he used to look ugly, but now he is also beginning to estimate his face.
Of course, what is more important is that he really summoned everyone for the benefit of everyone this time, if the salt of this Changlu Salt Farm goes south, these people present will have no way to live.
However, before this, he Cheng Boan was going to die in front first, the market in the north was snatched up, and his business could not continue at all.
"Is this salt-drying method really feasible?"
Feng Xiang thought for a moment and asked again.
"Of course, not only is it feasible, but the yield is much higher than that of boiling salt, they build salt ponds on the coastal tidal flats, bring in seawater, and as soon as the sun shines, the salt comes out, quickly and conveniently, and there is no need to boil salt at all."
Cheng Boan nodded solemnly and said.
"The salt from this salt drying method will be so delicate?"
Zhu Benduan thought about it and asked.
The salt boiled by the boiling salt method is coarse salt, with large particles, many impurities, and a bitter taste, and there is no way to compare it with the salt in front of him, he does not believe that these salts are made by drying salt.
"Yes, it's all sea salt, how can their salt be so delicate?"
Some people thought about it and then raised their own questions.
"It's not the point, if you don't believe it, send someone to Changlu Salt Farm to have a look."
"What I'm going to tell you now is that once the salt from this Changlu Salt Field spreads to the entire Ming Dynasty, then we will all drink the northwest wind."
Cheng Bo'an was really angry, this group of pig-like things, why are they always entangled in this inconsequential matter, and they don't see the crisis, the salt of this Changlu Salt Farm can seize the market in the north, it can also seize the market in the south, and then the financial road of salt will be cut off.
"If it's really the same as you say, that's a big problem."
"If such a high-quality salt is sold for less than fifty wen a catty, and the output is very large, our salt will definitely not be able to compete."
Feng Xiang looked at Cheng Bo'an, he didn't look like he was lying, he thought about it and said.
"What's the big problem, write a letter to the people in the court, that Liu Jin is also a court official now, just let people impeach him, just set up a crime and kill him."
Zhu Benduan said disapprerovingly.
Behind each of these salt merchants is a huge force, their own families, related families, marriages, families with related interests, etc., from the middle of the court to the localities, there are their people everywhere.
If you want the other party to have a small six-pin Hanlin, they have the methods and means, and the method of Zhu Ben is the simplest and the most effective.
"You're thinking too simply!"
"Although this Changlu Salt Farm was opened by Liu Jin, the real big proprietor is the son and the prince of today, even if Liu Jin gets it, this Changlu Salt Farm will continue to exist and continue to seize our market."
"And you think an impeachment attack will put him in jail?"
"Although he doesn't have much background himself, he married two wives, one is the granddaughter of Dingguo Gong and the other is the granddaughter of Li Shilang."
When Cheng Boan heard this, he immediately sneered.
I'm afraid that these people haven't even figured out their competitors yet, and they really think that they can easily deal with this Liu Jin, if it is really so simple, he will not convene everyone to discuss this matter.
What's more, even if Liu Jin is killed, what will happen?
The big proprietor of Changlu Salt Field is not Liu Jin, but Emperor Hongzhi, the crown prince, and the British Duke, Dingguo Gong, Chengguo Gong and other noble groups.
Hearing Cheng Bo'an's words, everyone immediately fell silent and began to ponder, it sounds like things are really not so simple, and there are really not many things that can give Cheng Boan a headache.
"In addition, last year's drought in the three northern provinces, when today's son has not been released, we are facing the people are all suffering, and now everyone is very cautious."
Then Cheng Bo'an mentioned the drought in the three northern provinces last year, and the last time it was also their salt merchants, together with Hui merchants and some Jiangnan clans, who wanted to take this opportunity to limit the imperial power and snatch the glass factory, the hen that lays golden eggs.
Needless to say, the Hu family, headed by the Hu family, was originally the head of the Hui merchants, and now the entire Hu family has been exterminated, and the other participating clans have also been hit hard, and it has affected the entire Jiangnan Shilin, and a large number of officials from the Jiangnan region have been implicated, and this matter has not ended until now.
At the beginning of the year, there was another wave of popularity, and several bigwigs from the Jiangnan region fell one after another, and Cheng Minzheng was one of them.
So now everyone is very cautious and cautious, and they don't dare to touch the scales of Emperor Hongzhi at all, which is why many industries under Liu Jin are running smoothly.
Although there were many, many ministers in the court who wanted to kill Liu Jin and wanted to bring Emperor Hongzhi back to his previous state, no one dared to speak out.
The current Hongzhi Emperor is no longer the previous Hongzhi Emperor, he knows how to use the power of the factory guard, knows how to protect his money bags, and more importantly, he no longer blindly believes in relying on these ministers.
"Cheng Bo'an, just say it directly, what should we do?"
"Everyone is a grasshopper in the same boat, with dead lips and cold teeth, and whoever dares to touch our salt will have to fight them."
At this time, the person arranged by Cheng Boan spoke.
"Yes, tell me what you can do."
"This doesn't work, that doesn't work, what else can be done?"
Feng Xiang nodded and said.
"First of all, we must make it clear that we want to target the Changlu Salt Farm, and only if the Changlu Salt Farm goes out of business, or transforms into a government-run salt farm like our Jianghuai region, we will be considered victorious."
"There is also the fact that we can no longer use the power of the DPRK now, Jiangnan Shilin was hit hard because of last year's incident, and the rest of the people are protecting themselves, if something happens again, we will lose the right to speak in the DPRK, and there will be no one to defend our interests in the future."
Cheng Bo'an has a clear mind, in fact, he has been thinking about countermeasures before this.
Whether it is the method mentioned by Zhu Benduan, or various other methods, he has thought about it, but he has also vetoed them one by one.
If it's really about the background, whose background is as big as the Changlu Salt Field?
This is all the industry of the Hongzhi Emperor and the crown prince, plus the Xungui group, which is incomparable to the background, and it is impossible to knock down or close the Changlu Salt Farm with the pen in the hands of the literati.
The previous Emperor Hongzhi was stupid, only listened to Wenchen, and believed very much that Wenchen could rely on the mouths of Wenchen to make Emperor Hongzhi not compete with the people, and he closed down many industries under his command.
But now it's impossible, so I can only think of other ways to bring down this Changlu salt field.
"So the method we can use now is to make this Changlu Salt Farm unable to make money, as long as it can't earn silver, this Changlu Salt Farm will have to pay two million taels of silver to the imperial court every year, and they will lose blood, and naturally they will go out of business."
Cheng Bo'an put forward his own method, and the core key point is that this Changlu salt farm is a private salt farm, and it needs to pay two million taels of silver tax to the imperial court every year to make a fuss.
Their salt was directly brought out from the salt works run by the imperial court officials by salt introduction, and the cost was almost zero, which was also the reason why these salt merchants were rich and rivaled the country.
Salt is cheap, but it is very valuable to sell, just one hand, they will make a lot of money, eat the brain full of fat intestines, as long as they can insert into the field of salt, even an ordinary family can quickly become a wealthy family, it is too profitable, too easy to make money.
They have nothing to do with the expenses and costs of the government-run salt farm, this is the salt farm of the imperial court, and the court is responsible for everything in it, anyway, as long as there is salt introduction, the salt farm will give salt.
On the other hand, the Changlu Salt Farm is different here.
The Changlu Salt Works is a private salt factory, and first of all, it has to pay two million taels of silver per year, and secondly, the daily expenses of the salt factory, the employment of manpower, etc., which are all included in the cost.
Therefore, Cheng Boan felt that he had easily grasped the lifeblood of Changlu Salt Farm, the core was the price, and he had a price war with Changlu Salt Farm, so that Changlu Salt Farm could not make money.
I have to say that Cheng Boan is still very good at analyzing problems and can also hit the nail on the head.
"You mean a price war?"
Feng Xiang pondered, thought about it and said.
"Yes~ It's a price war, don't they want to be cheap, such a good salt is only sold for less than fifty yuan, it's just a tyrannical thing, mud legs deserve to eat such good salt?"
Cheng Boan nodded, grabbed a handful of salt, and said very unsharpened.
"Since it is cheaper, we will compare with them to the end, they sell for 30 wen a catty, we will sell 20 wen a catty, they sell 20 wen a catty, we will sell 10 wen a catty."
"It doesn't take a year, it only takes a few months, we just need to make it impossible to sell a pound of salt in the Changlu Salt Farm, and it will naturally go out of business."
"When the time comes, this Liu Jin doesn't need us to make a move at all, Emperor Hongzhi and the Xungui Group will not let him go, the investment in all aspects of this Changlu Salt Farm is afraid that there are millions of taels of silver, if such a huge investment is lost, Emperor Hongzhi is afraid that he will cut him directly."
When he said this, Cheng Bo'an seemed very confident, compared to the price, they were not afraid of anyone, the salt was introduced, and the salt was brought to the salt farm, where the cost was needed.
Everyone listened carefully, and nodded slightly after listening, this Cheng Bo'an analyzed it very well, and it also hit the key point of Changlu Salt Farm.
"We don't need to lower the price with us, do we?"
Zhu Benduan thought for a while and said that his market is mainly in the south.
"Now the salt of the Changlu Salt Farm is mainly sold in the northern region, so it is only in the northern region and they have a price war, but I am also for everyone's interests, once the Changlu Salt Farm has a firm foothold in the north, it will inevitably go south and seize the market for all of us, so while they have not yet gained a firm foothold, and it is only in the north, we will crush it to death, and the cost is also the smallest."
Cheng Bo'an's meaning is actually very clear, there is a price war with Changlu Salt Farm, Changlu Salt Farm has losses, and he Cheng Bo'an also suffers heavy losses, he doesn't want to bear this loss alone, he wants to bring everyone together and let all the salt merchants bear this loss.
Of course, he played a very good banner, for the interests of everyone, for the interests of all salt merchants, not for the interests of Cheng Bo'an alone.