Chapter 27 Marketing Success

Watching Gu Weijun's British ocean liner gradually disappear from sight, Chen Xuan and the others turned around, and after saying goodbye to Du Yuesheng and others, it was rare to rest, Chen Xuan strolled on the streets of the concession, looking at the streets of rickshaws, cars, trams, and all kinds of horse coats and dresses with big braids and short hair, Chen Xuan suddenly felt very magical.

"Chen, Chen, is that you?"

A lame voice came from afar, Chen Xuan turned around, and a blonde and blue-eyed Westerner ran over, followed by a few oriental servants carrying salutes, panting and chasing after him.

"Chen, it's really you, hahaha, I didn't expect to meet you here, it's so happy!"

"Andrey, is that you? My friend, how did you end up here? ”

Chen Xuan reacted, this is Chen Xuan's classmate in Saint-Cyr, France, and one of Chen Xuan's good friends in France.

"My friend, when did you come to China, why didn't you come to me?"

"Haha, besides, Chen, I was sent to the Chinese Consulate as a trainee military attache in China, and I just arrived in Shanghai today, God! The distance is too far, I have been adrift at sea for more than a month, Chen You must compensate me! Otherwise, I won't let you go! ”

"Of course, Andre, go, I invite you to drink the best wine in China, eat the most distinctive dishes in China, after eating, Andre, you will definitely live in vain before, seriously, Chinese catering culture can be the ancestor of the French!"

"Chen, you're swearing again, you must eat it, but not now, I just arrived in Shanghai today, I saw you on the dock, chased you all the way here, but today I still have to go to the Shanghai consulate to report, and then I have to go to your consulate general in Beijing to accept the mission, several colleagues are waiting for me, Chen, I may not be back until next month, but you can't deny it, I must find you when I come back next month."

"Ahh That's a shame, but it's good that you're at the consulate in Shanghai, and we can meet often. ”

"Who's to say no, Chen, I'll go first, lo and behold, my colleagues are calling for me!"

Andre pointed to a group of Westerners waving and shouting, and then Chen Xuan gave Andre his contact information, Andre has not stabilized, so he can't give it to himself, but he promised to go back to Shanghai next month to find Chen Xuan, so he left in a hurry.

Chen Xuan also lost the interest in playing, walked back, and continued to start a busy and fulfilling life.

On August 15th, the day when the first student sports meeting was held in Shanghai, and it may also be the first time that such a grand event was held in China, Chen Xuan got up early in the morning and came to Tongji early, and the first event was arranged in Tongji.

As the host of the event, Zhang Jingyun is still very effective, after the preliminary selection and preliminaries, the selected athletes have been assembled, the competition venue is also arranged in an orderly manner, and a viewing platform has been built on the large playground, and flags of various colors are fluttering around.

Of course, Zhenhua company's propaganda tent is indispensable, Zhenhua will not say that he is here to promote his own products, but to say sponsorship, to provide tea supply for students watching the game, as for several tents painted with agile and powerful hands holding badminton rackets as smash-like promotional pictures are posted everywhere, elegant and beautiful, in addition to the display of products, various colors of rackets are hung dazzling.

Zhenhua's racket is divided into two kinds, one is a wooden frame racket with a relatively low cost, and the other is a metal racket made of a thin iron tube with a higher cost, which is still Zhao Xuechu's apprentice Lu Zhihua's suggestion to make Chen Xuan react, he did see this kind of racket in his childhood, and the process is simple and the cost is much lower, Lu Zhihua was also the first to win the innovation award of Zhenhua Company - 20 oceans plus a trophy.

In the process of training, everyone found that the net string of the racket was easy to become soft due to moisture, so that the racket could not be used, so they added a protective sleeve made of silk to the racket, and used a sewing machine to make the appearance of a badminton ball.

Chen Xuan also proposed to make competition clothes for athletes - that is, vests and shorts, but once it was proposed, it attracted everyone's strong opposition, in this era, not to mention China, even in Western countries, there is still conservative thinking, Chen Xuan can't resist everyone, so he has to change the competition uniform to a relatively wide silk clothing.

Unexpectedly, the production of racket covers and uniforms provided Zhenhua with a source of wealth, because Lu Xiaoyu's family is engaged in silk trading, everyone naturally thought of going to his house to purchase raw materials, Lu Xiaoyu's father is also a shrewd businessman, after knowing what to do with silk, he immediately asked to cooperate with Zhenhua, Lu Xiaoyu's father Lu Xinpei is responsible for production, Zhenhua is responsible for promotion and sales, and the profit is fifty-five points, which also makes Lu Xiaoyu angry for a long time, feeling that his father is not righteous and takes advantage of Zhenhua.

Chen Xuan doesn't see it that way, with Zhenhua's strength, now he has no ability to make exquisite sets and costumes, and Lu Shaoqian's joining is different, first of all, the venue workers do not need to pay a penny for raw materials, etc., and the products made with the strength and experience of the Lu family are not comparable to Zhenhua, the exquisite badminton LOGO and the lifelike phoenix on the uniform are not what Zhenhua can do, and the sales channels of the Lu family are also available to Zhenhua, in principle, Zhenhua has taken a big advantage.

Zhenhua company selected the delicate and clever sales staff put on the uniform, energetic standing in front of the tent, is simply a live advertisement, but also keep to the other students who came to the field early to introduce the company's products, teach everyone how to use and protect the badminton racket, if the students want to buy, sorry, here is only for display, if you want to buy, you can only go to Zhenhua's only store, Jing'an Temple next to Chen Xuan took back the home shop to decorate the store to buy.

At nine o'clock in the morning, Tongji's playground was already crowded with people, a salute sounded, Zhang Jingyun and a female classmate of Tongji as the host on the viewing platform, the noisy playground gradually quieted down, Zhang Jingyun was dressed in a dress, Tongji's female classmate was dressed in a cheongsam, and the appropriate clothing was set off, like a pair of golden boys and girls.

"It's ugly!"

Du Xin muttered beside her, with a look of disdain.

Zhao Xuechu, Chen Xuan and the others were stunned for a moment, and then laughed.

Zhang Jingyun naturally didn't know that his sweetheart was jealous, after an opening remark, the representatives of various colleges and universities were led to the viewing platform to sit down, except for the president of Fudan who had to push Ma Xiangbo as a representative, in fact, the representatives of various colleges and universities were basically the presidents of each school, so Ma Xiangbo Yuan Xitao and others took their seats one by one after resigning, Ma Xiangbo gave some encouragement and speech under everyone's recommendation, and I don't know where Zhang Jingyun found a set of tweeters, although the sound is distorted a lot, But it can also be heard clearly by those present.

After a warm applause, under the auspices of Zhang Jingyun and the female classmate, the competition officially began.

After a fierce competition, other less time-consuming competitions, such as high jump, long jump, running and other events, got the results one by one, and the winners climbed to the viewing platform one by one, raising their heads and chests in the deafening cheers, for young people of that era, such an opportunity to show off was impossible to refuse.

Several female students dressed in cheongsams as emcees brought big red flowers to the winners, and looked at these award-winning team members with admiration, and the award-winning students quickly straightened their chests and stomachs, and raised their heads higher.

Chen Xuan also came to the stage as an award presenter (as the only sponsor of this event, it is definitely not suitable to arrange a chance for Zhenhua to show his face, at least Chen Xuan thinks so), Chen Xuan, who wore the company's uniform and graduated from the military academy, looked even more heroic, and won a burst of shouts and cheers.

The award of the champion is naturally not Chen Xuan's turn, the principals of each school take turns to present awards to the champion and runner-up, Chen Xuan is to award the third runner-up, according to the prior agreement, the champion five oceans, the runner-up three oceans, the third runner-up two oceans, and the other is a red certificate of honor, during which there is naturally an encouragement, the award-winning students also blushed in the bursts of applause, in Chen Xuan's words, the young people of this era are still too thin-skinned, if the people of later generations, I am afraid that they have begun to ask the emcee sister for WeChat.

The last thing left is the badminton match, because the badminton match takes a long time, it naturally becomes the finale, and the other events have been completed, the players and spectators who are still unfinished naturally will not choose to leave now, so almost all of them ran to the badminton court to watch, from time to time out cheers and regretful sighs.

Today's game has prepared a total of four games, a total of eight teams represent eight schools to compete for the semi-finals, each racket naturally has their own classmates cheering, of course, every time their team loses a goal, there are a lot of sighs.

"Yiyang!"

Zhao Xuechu, who was excited, squeezed over, grabbed Chen Xuan's hand, lowered his voice and said excitedly:

"My dad just sent someone here, saying that there is a long queue in our store, as of the statistics just now, our shipments have reached 800 pairs, at this rate, we sell 2,000 pairs of rackets today is absolutely no problem, and there are many business owners are also inquiring, want to buy from us, you don't show up again just afraid to find here."

"Really, sold so much? Haha, our reputation is good, Zhenhua should be able to live, big brother Xuechu, we succeeded! ”

Chen Xuan grabbed Zhao Xuechu's hand tightly and said, although he had guessed that it was very likely to succeed, but when success really came, he couldn't help but be excited.

"Yes, we succeeded!"