Puhua Town has always been a lively place. Pen @ fun @ pavilion wWw. ｂｉｑUｇE。 infoHowever, the most lively is today.

Nearly 100 people stood in the open space that was usually used to teach the townspeople. Looking at the clothes, most of them should be rich people, and any one of them is a small character.

The rest of the people were dressed in a relatively low-key manner, not as fancy as the others. However, their temperament is not bad, they are full of tone when they raise their hands and laugh, and they look like they are doing things in big families all year round.

Outside the forest, there was a large area of cars and horses parked on the side of the road. The road was originally quite wide, but it would have been congested, and the large cars coming in the opposite direction had to pass in order not to get stuck in the road.

"Please take your seats according to the name on the chair!"

Shao Ning, who was sweating profusely, not only had to be busy leading the position, but also had to find time to support the "uncles and uncles". Most of the people who came today were big businessmen with names and surnames in Ruidu and the surrounding areas, and some of them really couldn't get out of their way, so they sent the shopkeeper of the store over. Nearly half of the people in this area know Shao Ning, so naturally it is indispensable to say hello to him and chat a few words. came and went, and Shao Gongzi turned out to be the busiest person in the audience.

"When did Pan leave?" Xiao Jing gloated at Shao Ning, who was busy on all fours, from behind the stage, and said, "At noon, he should be able to rush back, right?" ”

Dong Xiaoya pursed her lips and smiled: "Don't worry, Childe, Brother Pan went out early in the morning." There is such a big event today, no matter how greedy he is, he will not dare to slack off. ”

A few days ago, Xiao Jing explained to everyone what is called "advertising investment promotion". Although everyone still seems to understand what they don't understand, historical experience proves that as long as they do what Xiao Jing tells them, they must be right.

Seeing this scene today, and then confirming what he said, Dong Xiaoya slowly understood what he meant.

"It's almost out there, isn't it?" Xiao Jing looked at it and said, "Well, it's time for me to play." Xiaoya, remember what we said was good, don't forget! ”

Dong Xiaoya nodded and said, "Yes, son!" ”

Xiao Jing smiled at her, and confidently walked from the back of the stage to the front of the stage, and then walked to the stage.

All guests are seated. Thanks to Shao Yuan, who is well versed in the business community in the capital, the seats of these people are arranged according to his instructions, and there should be no mistakes.

"Hello everyone, welcome to the Mirror Advertising Investment Association." Xiao Jing said loudly: "Although many people know me, let's introduce myself!" My name is Xiao Jing, and I am the president and editor-in-chief of Mirror News! ”

When he was a teacher, he often had to shout with his neck pulled, and over time, his voice and vocal cords became very tough. Even if you have to shout here for an hour, there will be no problem.

The fly in the ointment is that even the applause in the world of the Great Rui Dynasty is etiquette, not to mention the vigorous and neat applause in the modern sense. Therefore, the atmosphere is inevitably worse, and Xiao Jing, as the keynote speaker, will naturally feel regretful.

"I've called you here today for the sake of advertising." Xiao Jing cleared his throat and said, "Everyone also knows that there is an advertisement in the Mirror Newspaper. So, how effective are the ads? During this time, everyone should have seen it! ”

Everyone's eyes looked at Shao Yuanwai, who was sitting in the first row. Many people's eyes are full of envy, you must know that in the past period of time, the Shao family's various businesses can almost be described as "making money every day". Guests are overflowing, and wealth is abundant, isn't that something that all businesses are looking forward to!

Shao Yuanwai smiled and nodded to the people around him. However, in Shao Ning's eyes, this smile has another meaning.

Standing on the edge of the field, he quietly looked away, pouted, "What did the old man do?" If you look closely, it's clear that you're still a little unhappy. ”

Go back a few months.

As soon as the two thousand taels of silver arrived, Xiao Jing published advertisements for three Shao family shops in the next issue of the Mirror Newspaper as promised. Shao Yuanwai, on the other hand, naturally has to pay attention to the return on this investment. On the day the newspaper went on sale, all kinds of news about the shop kept coming to his ears. The more he listened, the more surprised he became, and finally he couldn't help but run to see the situation in person.

Shao Yuanwai immediately realized the huge role of advertising. Looking at the crowd in front of the store that was about to break through the threshold, he couldn't help but say to himself: "It turns out that kid is not asking for a price all over the sky......"

The next day, he found Xiao Jing and put forward the idea of "buying all the advertising space of the Mirror Newspaper".

Shao Ning on the side interjected: "Dad, are you crazy?" You've spent so much money, and you're going to give him back the money? The rest of the position, wouldn't it be nice for him to give it to our family......"

"Shut up!" Shao Yuanwai glared angrily at the broken child who had only been home for a few days: "I talk about business with Xiao Gongzi, where is your part to interject!" ”

Shao Ning immediately withered. He looked at Xiao Jing faintly, as if complaining: How inexplicable, you are a generation older than me!

Shao Yuanwai looked confident, which made Xiao Jing a little unbearable. However, he still shook his head and said, "Thank you for your kindness." Xiao can't agree, please forgive me. ”

"Why?" Shao Yuanwai frowned and said, "But are you not satisfied with the price?" If Childe has a saying, make a price. ”

Xiao Jing hurriedly said: "There was a misunderstanding outside the staff. The amount you gave is excellent, Xiao never dreamed of having so much money. Because you value it so much, you might as well say it bluntly: if these positions are taken out and sold, I am afraid that even the three CDs at your price will not be sold. ”

"And why?"

Why? This question is actually quite easy to answer.

All the advertisements were taken down by the Shao family, which meant that the advertisements of the mirror newspaper had to be hanged from a tree. For Xiao Jing, who wants to maximize his income channels and does not want to put all his eggs in the same basket, this is unacceptable.

In terms of the nature of the media, this is also a big taboo. If the sources of revenue are too concentrated, the newspaper will inevitably be controlled by others, so that the will of the advertiser will be taken into account in everything, and eventually it will lose its independence. Even if you don't become a gun in the hands of others, it is difficult to be completely objective and fair.

For example, if there is a case of harm to consumers in the Shao family's shop, does the Mirror Newspaper write it?

If that's the case, what's the mirror for? Wouldn't it be better for the newspaper to directly change its name to Shaw Media Group, and then let Shao Yuanwai think of a name for the newspaper?

Xiao Jing took a lot of effort to do the work outside of Shao. As a shrewd businessman, people naturally knew the truth that "all the benefits in the mall cannot be monopolized by one person", and finally had to reluctantly accept his statement.

Shao Yuanwai is unhappy, which is also reasonable.

Xiao Jing on the stage coughed lightly and said slowly: "Now that everyone already knows the function of advertising, Xiao will not talk nonsense." Mirror Newspaper Advertising Investment Association, officially started! ”