"Childe, I suddenly remembered that the guests of the prefecture-level and Xuan-level VIP cards are all given the same, are they all the rich eggs?" Redsleeves asked.

"Well, they are all rich eggs, but the prefecture-level VIP card will give 100 rich eggs, and the Xuan-level VIP card will give 50 rich eggs. But Red Sleeves, do you know the purpose of this arrangement? Cao Yi asked Red Sleeves with a shallow evil smile.

Red Sleeves looked at Cao Yi's wicked smile, and suddenly felt that his heartbeat suddenly became too fast, lowered his head shyly, and whispered, "The slave doesn't know." ”

Cao Yi didn't know why Red Sleeves suddenly blushed, enlarged his eyes, looked at Red Sleeves in surprise, and then explained: "This is actually forced psychological marketing, well, marketing is to discover or explore the needs of guests, and then let guests understand the products or services we want to sell, and then buy the whole process of this product and service, so you know?" ”

"Got it...... Let's do it! Red Sleeves said uncertainly.

“……”

"It's about building everything to reach the ultimate goal of selling, right? Son. Redsleeves whispered.

"Well, yes, that's what it means. As mentioned earlier, the persecutive psychological marketing, in fact, the guests of the Xuan-level VIP card see that they and the gifts sent by the prefecture-level VIP card are the same, although the number is only half of the prefecture-level VIP card, but he will still feel more happy and satisfied, although the number is less, but in essence it is actually the same. Therefore, the guests of the Xuan-level VIP card will have a greater favor and recognition of us, and there is a difference between it, and it is only because one saves more money, and one saves less money, of course, people who save more money in advance also send more. ”

"So wouldn't the guests of the prefecture-level VIP card be angry when they see that they are the same as the gifts of the guests of the Xuan-level VIP card?" Redsleeves asked worriedly.

"Yes, this will naturally, but he will be more angry with the guests of the Xuan-level VIP card and himself."

"Ahh Why? Red Sleeves opened his mouth slightly, with a confused expression.

"Let's put it this way! Thirty taels of silver for the Xuan-level VIP card, fifty taels of silver for the prefecture-level VIP card, and one hundred taels of silver for the sky-level VIP card, right, what did the people who handled the prefecture-level VIP card think at the time? Cao Yi asked with a smile.

Red Sleeves shook her head, how could she know this, she couldn't guess other people's psychological thoughts, otherwise she would have guessed whether Childe had her in his heart, or how deep the position was, thinking of this, Red Sleeves quickly covered her face with both hands, because she felt that her face was too hot, and her face must have been red at the moment, oops, what a shame on her!

"......" Cao Yi looked at the expression and behavior of the red sleeves, and couldn't help but feel a little puzzled in his heart, the girl with the red sleeves is today

What's the matter, why do you blush at every turn? Could it be that the fire in the room is too hot? No, the houses of this era are generally well ventilated, otherwise they would have been poisoned early. Forget it, no matter what she is first, Cao Yi shook his head.

"Actually, I don't know what they were thinking at the beginning, but I can probably know some of their thoughts and thoughts."

Cao Yi said to Red Sleeves and Wang Zhiyuan: "In fact, it is empathy, that is, to bring yourself into the case of a prefecture-level VIP card customer who handles fifty taels of silver, and his situation at that time is generally conditional to handle a one hundred taels of heaven-level VIP card, but because of what he thought in his heart, he felt that the sky-level VIP card was not very necessary, and finally chose the prefecture-level VIP card of fifty taels." But this batch of VIP card customers, in fact, always feel that their identity is stronger than the person who handles the thirty-tael Xuan-level VIP card, and there is more than enough than the bottom, so this level of guests, he can actually buy it if he is enough, and he can really handle the sky-level VIP card, but he doesn't think it's necessary. Therefore, basically every person who applies for a prefecture-level VIP card finally chooses the middle level after some psychological struggle and choice. ”

"Because there are few people who apply for Xuan-level VIP cards and Tian-level VIP cards, one is relatively speaking, there is really not much money, and the other is really rich, so since these two have been handled, they will rarely go back and worry about why they chose this in the first place."

Cao Yi continued: "In addition to applying for a prefecture-level VIP card, the more you let him feel that compared with the heaven-level VIP card in the later stage, he has suffered a lot, and compared with the Xuan-level VIP card, he has not taken much advantage." If this continues, he will subconsciously look at the Xuan-level VIP card guests who have caught up below and have similar treatment to him, and he will be angry when he looks at the sky-level VIP card above that could have caught up but the treatment is very different, why did he choose such a level that is not up or down in the first place. ”

"In the later stage, we just need to continue to strengthen and continue to give him this concept and cognition, forcing him to always have this idea in his heart, and in the end, when he can't stand the anger in his heart, he will choose to upgrade to a heaven-level VIP card." Cao Yi snapped his fingers, with a picture of Zhizhu in his hand, and said: "This is one of the purposes of my Spring Festival Thanksgiving Feedback, so that this batch of prefecture-level VIP card guests who had pre-deposited fifty taels of silver can deposit some money and upgrade to a heaven-level VIP card." ”

Wang Zhiyuan and Red Sleeves looked at Cao Yi with a shocked face, and felt that the latter was simply a devil, a series of operations could be said to be playing demagoguery, originally just to improve and open the popularity and market of rich eggs and flower language soap. The red sleeves are okay, there is not much feeling, Wang Zhiyuan is

It is to feel a fear in my heart, and this kind of subtle and silent influence and change of other people's thinking, and the person who is changed has no feeling is the most terrifying thing.

Cao Yi saw Wang Zhiyuan's expression in his eyes, and secretly rejoiced in his heart: Where is this, if you see a whole set of processes and theories that are brainwashed by pyramid schemes in later generations, or the elderly are brainwashed by those who are healthy and healthy, then it is called horror, and the means that make people completely fall into the magic barrier and break people's families are really terrible.

Red Sleeves got up and added tea to Cao Yi and Wang Zhiyuan, and then added some to himself, and asked later: "That son, are we also selling this rich egg in limited quantities only to guests who have applied for VIP cards?" How should the pricing be determined? ”

Cao Yi took a sip of the teacup and said with a light smile: "Anyone can buy rich eggs, but there is a difference in the number, like ordinary guests who do not have VIP cards, a single person can only buy ten at a time, a single person has fifty VIP cards, a prefecture-level VIP card has a single hundred, and the sky-level VIP card has no restrictions." Pricing......"

Cao Yi pondered for a while, calculating the cost and profit in his mind, and said, "Let's set it at fifteen for each egg." "Simple duck eggs plus all other materials, the average cost is about five to seven Wen, in the future, if this rich egg really sells well, then every time a rich egg is sold, Zui Xianlou will have a double or even double the profit, which is left in the future, it is also a high-profit commodity.

"When we open the popularity of Fugui Egg, we can give it a special display, you can put the shelled Fugui egg in the exquisite plating, next to a variety of dipping sauces, first of all, the color of the fine plating plate is to be bright warm colors, so that it can form a sharp contrast with the jade-colored Fugui Egg, it will be very eye-catching, as for the display position, it will be placed at the entrance of our Zuixian Building in the area of pastry and dessert for display, and then each of our trolleys will also be displayed as such, However, in addition to displaying the shelled jade eggs on the trolley, the jade eggs are also shelled and cut into six or seven petals, which are placed on a plate for people to taste for free, to build momentum and expand influence. ”

Red Sleeves nodded in response while remembering in his heart: "Well, I will arrange these things, and strive to get them all done before the end of November." ”

"Well, it's the last month of the New Year, let everyone work hard, this month may be a little more tiring, but you have to draw a cake for everyone, inform them that the monthly money in December will increase by fifty percent, improve their enthusiasm, and at the same time, because the New Year is approaching, so give them a reward for their hard work for a long time. Uncle Wang, it's the same in our house, we can't favor one over the other. Cao Yi commanded.

Wang Zhiyuan and Red Sleeves nodded in unison, indicating that they understood.

2k reading web