On the morning of the next day, Zhaohui convened eight foodies, Lu Xiaoyuan of 365 Technology Company, and Liu Jingdong of Didong Logistics Company to hold the company's first shareholders' meeting.

Zhaohui and Haiqing invested 1 billion yuan, accounting for 10% of the company's equity. 365 Technology Co., Ltd. undertakes the construction of technology platform and undertakes operation and maintenance, accounting for 5% of the company's equity. Imperial Capital Logistics undertakes the company's logistics personnel, vehicles and related work, accounting for 5% of the company's equity. The remaining 80% of the equity is owned by 8 foodies.

Among them, Hong Lei holds 10% of the shares, Mark holds 9% of the shares, Li Xiang, Shao Yumei, Feng Bingbing, Wang Zheng, Wang Shuang, and Zhang Xing each hold 8% of the shares, and 13% of the equity is reserved for the follow-up outstanding personnel and team members.

Among the eight people, Hong Lei was elected chairman and Liu Mingqing was elected surveillance. Other shareholders are directors. The board of directors of the company also hired Mark as the CEO of the Executive President, Li Xiang as the COO of the President of Operations, Shao Yumei as the President of Human Resources CHO, Wang Zheng as the CTO of the President of Technology, Zhang Xing as the CFO of the Chief Financial Officer, Feng Bingbing as the CMO of the President of Marketing, and Wang Shuang as the Chief CPO of Products.

The registered name of the company is: Takeaway International (Longguo) Technology Co., Ltd.

Place of company registration: Imperial Capital of the Dragon Kingdom

The registered capital of the company is 10 billion Chinese dollars

Platform Name: Takeaway International

Through everyone's joint efforts, the company officially opened on March 15, 2005, and the international takeaway platform was officially launched.

The first phase of the takeaway international platform is positioned to focus on catering and food, first based on domestic experience and then expanding overseas.

The positioning of the international takeaway platform for users is: eating is not a thing.

The positioning of the international takeaway platform for catering businesses is: you are responsible for cooking, and I am responsible for hospitality.

Takeaway International is not a competitor of catering businesses, but helps catering businesses make better money, so Takeaway International only charges 5% of the platform service fee for catering merchants.

In order to gather traffic in a short period of time, Hong Lei first found Zhu Weihua and proposed that Hualong 4G smartphones should be pre-installed with the "Takeaway International" APP when they leave the factory. Zhaohui itself is a shareholder of two companies, so this issue is not a big deal. And Hualong smartphones are pre-installed with some user-favorite apps, which is also a good thing for Hualong smartphones. In this way, Hong Lei and the others first rubbed the heat of the mobile phone.

In order to let users learn to use the "Takeaway International" APP, Mark went to the three major operators. It is proposed to use 300 million yuan in cash to purchase 3.6 billion yuan to share the telephone bill (300 million yuan per month × 12 months). Operators certainly like this cash flow income. Although it is said that it is 3.6 billion yuan, the phone bill is apportioned. Spread over 12 months on average. This is equivalent to helping operators maintain users and reduce their off-grid. The three major operators have signed cooperation agreements with "Takeaway International", and each operator has received 100 million yuan in cash income.

This trick Mark is equivalent to rubbing the heat of the three major operators. In disguise, the channels of millions of communication business halls of the three major operators across the country have become the promotion channels of "takeaway international".

The three major operators have put up promotional slogans and sent text messages to users across the network to notify. The theme of the event is: "Pay 30 yuan in cash, give 30 yuan takeaway cash coupons, and send 360 yuan in phone bills, 30 yuan per month for 12 consecutive months." ”

This alone quickly brought 10 million users to "Takeaway International". This equates to only $30 in customer acquisition costs. This is a big bargain for the "Takeaway International" platform.

Feng Bingbing also went to find the two big fast food giants of selling labor and nibbling on chicken. Offer $5 to buy a burger campaign. Purchased 40 million burgers from each of the two companies at one time.

Selling and eating a chicken is overjoyed. The two platforms can not only enter the "Takeaway International" APP, but also achieve cash flow income. So the two platforms immediately signed an agreement. Syndicate promotions.

"Use "Takeaway International" to get a chicken leg burger for free, and each person is limited to 1. ”

The international takeaway platform spent 200 million in cash and developed 40 million users.

Seeing that Takeaway International was so popular, Fierce Cow Milk took the initiative to find Takeaway International and offered to take out 100 million boxes of Fierce Cow Milk and give them to users. Takeaway International has signed a cooperation agreement with Mengniu Group. Joint Launch:

Use "Takeaway International" to receive a carton of fierce cow milk for free, and each person is limited to 1 box. ”

The international takeaway platform did not spend money this time and gained 100 million users.

Wang Shuang is committed to doing something for girls who love beauty. She developed the "Body Sculpting Goddess Luxury Food" package. 1,000 restaurants were contacted. A subsidy of 8 yuan will be given for each copy, and 20 million copies will be produced. Promotions will soon be launched in the office market:

Use "Takeaway International" to receive 1 free "Body Sculpting Goddess Luxury Food" package, only for women. ”

20 million servings have brought 20 million female white-collar customers to the international takeaway platform.

The "Takeaway International" team threw out 660 million yuan in cash in a month and harvested 170 million APP activation users.

The traffic of 170 million has made all catering businesses completely red-eyed, and takeaway international has obviously formed a traffic pool resource. F&B businesses have begun to settle in the international platform of takeaway.

In just three months, the number of catering businesses in Longguo has reached 17.85 million on the international platform of takeaway.

The 17.85 million merchants can provide almost all kinds of food dishes, and the rich food dishes have brought the second wave of registered users and activated users.

In the past three months, the number of registered users of the international food delivery platform has reached 320 million. Merchants settled in 21.04 million stores, and the number of food and menu SKUs reached 220 million. The average customer unit value reached 17.25 yuan, the daily active user DAU reached 250 million, and the daily transaction turnover reached 4.312 billion yuan. The daily revenue of the service fee of the international platform for takeaway reached 215 million yuan. And the monthly increase in users and revenue is about 12% month-on-month.

Fox Sniff, which is keen on the information mining of Internet enterprises, made a detailed report on the international platform of takeaway. AG Niershen Information Research Company disclosed this set of figures to the world.

In July 2005, the international takeaway platform became the brightest star in the world. Major news outlets around the world have reported:

"Eight foodies started a business in three months, achieving a monthly income of 129.3 billion yuan and a daily profit of 215 million yuan!"

"The post-80s generation has become the brightest star, with an average age of 21 years old and a daily income of 215 million"

"Eight immortals cross the sea to start a business, and the 4G mobile Internet era has arrived!"

"4G, mobile Internet will become the economic engine of the dragon country's take-off."

By November 2005, the international takeaway platform had been in operation for six months. The number of registered users of the international food delivery platform has reached 420 million. There are 31.66 million registered catering users, and the number of food and beverage SKUs has reached 310 million. The average customer unit value reached 20.05 yuan, the daily active user DAU reached 320 million, and the daily transaction turnover reached 6.416 billion yuan. The daily revenue of the service fee of the international takeaway platform reached 321 million yuan. Moreover, the month-on-month growth of users and revenue can still be maintained at about 8% month-on-month.

The market valuation of the international platform for takeaway given by the capital market reached 3,466.8 billion yuan. A valuation of 30 times PE is given.

In just half a year, the international takeaway platform has grown from a company value of 10 billion yuan to a value of 3,466.8 billion yuan, an increase of 346.68%.

In order to enter the international market, the takeaway international platform has launched a Series A financing plan.

A number of international financial predators, such as Redhill Capital, ICT International Digital Investment Group, Kaien International Investment, Kailei International Investment, and Software Bank Investment, took the initiative to contact the international platform of takeaway to discuss investment matters.

Hong Lei led the team to start bargaining with these international capital predators. After more than a month of negotiations. Finally, in 2006, the A round of financing of the international food delivery platform was completed.

Redhill Capital invested 40 billion yuan to account for 1% of the equity of the international takeaway platform. ICT International Data Investment Group invested 120 billion yuan, accounting for 3% of the equity of Takeaway International. Kaien Investment invested 20 billion yuan, accounting for 0.5% of the equity of the international food delivery platform. Kailei International Investment invested 20 billion yuan, accounting for 0.5% of the equity of the international food delivery platform.

The valuation of the international food delivery platform reached a valuation of 4 trillion yuan. In half a year, the successful operation of 8 of the most hilarious foodies has increased the company's value by 400 times. They have worked wonders with their wisdom and sweat. They use real data to answer the old notions of people who don't believe in young people.

8 of the most hilarious foodies proposed that the company plans to set up a student growth fund with 10 billion yuan. Take out 10 billion yuan to establish a green agricultural product production base. After discussion and voting, the board of directors of the company finally passed the two proposals unanimously and issued them as the company's resolutions for implementation.

New Year's Day 2006 came as scheduled. Eight super-foodies are now super-rich. He has also become an entrepreneurial hero in the minds of young people across the country.

They decided to treat Zhaohui and his wife to a good rub. Because after New Year's Day, these eight super foodies will be separated and begin to expand the international market.

During the banquet, everyone staggered and talked about a year's hard work, and of course, there were huge gains.

Hong Lei made a report to Zhaohui on the division of labor to expand the international market at the beginning of the year. They know that although Zhaohui does not hold any position in the company, Zhaohui is their eldest brother, their benefactor, and the invisible boss of this company, Zhaohui and Haiqing hold 10% of the company's shares, which is the company's largest shareholder.

Hong Lei was assigned to expand the European market, Mark was assigned to expand the North American market, Wang Shuang and Li Xiang were assigned to expand the Asian market, Feng Bingbing was assigned to expand the Austrian market, Zhang Xing was assigned to expand the African market, Wang Zheng was assigned to expand the South American market, and Shao Yumei stayed at the headquarters and continued to be responsible for the domestic market.

Zhaohui was happy with their division of labor, and he didn't want to limit their creativity or interfere in their management. He took his glass, stood up, and said:

"Come, my comrades-in-arms, and my wives, let us raise our glasses, salute the past 2005, and wish our 2006 a brilliant year! Dry"

"Dry, dry, dry," everyone said in unison.

There are snowflakes floating outside the window, but the hot pot in the house is boiling with a pot of red...