The new empire of the catering industry was thus established, and Yang Huairen's dream of making every Song Dynasty people eat beef noodles has taken another solid big step. Pen & Fun & Pavilion www.biquge.info

But it is never so easy to realize the dream, and one of the most important problems is gradually emerging, that is, the supply of beef.

There are many Hu merchants in the north who are selling cattle and sheep from the grassland, which is easy to say, but there are very few cattle sold by Hu merchants to the south, except for the Jiangnan area, which has developed transportation and is relatively rich, it is difficult for other southern regions to eat grassland fat cattle.

In order to popularize beef noodles, beef as the main ingredient has become an urgent problem to be solved.

Most of the beef sellers in Tokyo were Khitan and Western Xia merchants, who basically controlled 80% of the beef market.

The supply of beef in Suiyuan comes from a Khitan cattle dealer, who has recently purchased from him, and he has begun to increase the price, because the grassland in summer is rich in pastures, and the cattle will naturally be fat if they eat well, and the more meat they will naturally be cheaper.

Now that winter is coming, cattle eat hay to be lean, beef production is also less, coupled with the increase in transportation costs, it is natural that the price of beef will rise.

It is said that the Hu people have no brains, but in fact they are wrong, and they even talk about the relationship between supply and demand and price, and it seems that the merchants of any country are shrewd.

Yang Huairen is very dissatisfied with this, and now the sales of beef noodles have doubled, but the growth of profits is far less than double, the reason is that the money spent on buying beef is more, the cost has increased, and the small half of the profit has been "robbed" by the beef dealers.

For this kind of monopoly of the beef supply market, even if Yang Huairen is dissatisfied, there is no way, he can't change some other cheap meat to fill the beef, and if there is no beef in the beef noodles, it is not beef noodles.

But you can't watch yourself use your brains and lips in vain, and you have been busy for a long time, but you have made wedding dresses for these barbarians.

Yang Huairen decided to find a way to break this monopoly and bring beef prices back to normal levels.

It is obvious that the beef dealers of the Khitan and Western Xia are out of the nostrils, and from them, there is no way out, only to start from another place.

In fact, there are another one or two percent of the beef in Tokyo that is provided by the Mongols and the Tibetans, in fact, the quality of Mongolian cattle and Tibetan yaks is better, but the amount of beef they supply is too small.

If the supply of Suiyuan alone is sufficient, but for the entire catering alliance, the beef is obviously not enough.

Mongolia is still a tribe subservient to the Khitans, they live in a barren grassland further north, and transport two batches of cattle to the Great Song Dynasty every spring and summer, the distance is already very difficult, and the Khitans are sandwiched in the middle on the way, and it is very difficult to buy more cattle from them.

Then the only way left is the Tibetan yak. The yaks from Tibet were transported to all parts of the Great Song Dynasty, and the transportation cost could not be ignored.

But this point is easy to solve, You Shixiong is not the general manager of Qin Fenglu's march, it's time for him to return Yang Huairen's favor of making compressed biscuits.

Qinfeng Road is adjacent to Tubo, and Yang Huairen only needs to buy yaks from the tribal leaders in Tubo, and only needs them to cross the border to Qinfeng Road, and ask You Shixiong to help find a large area of wasteland and buy it as a temporary pasture for cattle storage.

Wealthy people like Zhao Hao, who are somewhat involved in various businesses, have their own caravans, and it is enough to let these caravans help transport yaks to all parts of the Great Song Dynasty.

Yang Huairen thought about all this clearly, and now all that was left was the supplier looking for yaks, and he thought of the Tibetan envoy who bullied the Goryeo envoy that day.

In the Tang Dynasty, Tibet was highly unified, but in the Northern Song Dynasty, in the strict sense of the word, the Tibetan tribes were not considered a country, a bit like a kind of union in later generations, and there were thousands of small and large tribes on the plateau, and they united into dozens of large tribal alliances according to the blood relationship of the clans.

The valley of the Brahmaputra River, where the original Tibetan kingship was located, was divided into three largest clans, namely Uszang, Houzang and Narisu, while some other barren areas were merged with other small tribes and some tribes who migrated from the east to the west or from the north to the south to form new tribes.

In fact, the Tibetan envoys were sent by the three largest clans in turn, and Yang Huairen only knew that the current Dorje envoys were from the Wusi Tibetan tribe, and they were also the most powerful of the Tibetan tribes today.

Regardless of which family Dorje came from, they were all big clans of the Us-Tibetan tribe, and they must have a huge herd of cattle. So Yang Huairen sent someone to send him a name post, and invited him to watch the big stomach king competition a few days later.

In order to prevent the Tibetan envoy from also learning from the Khitans' sky-high prices, Yang Huairen decided to seek a double insurance for beef suppliers, and contacted a big merchant who often went in and out of the Great Song Dynasty and the eastern Tibetan provinces through the relationship of King Jia, and also started negotiations for cooperation at the same time.

……

The idea that fertilizer and water do not flow into the fields of outsiders is not only Yang Huairen, but also the other thirteen business partners have also found their own best foodies to participate.

Zhao Hao even wanted to participate in person, but fortunately the two princesses did not allow him to do so, one was afraid that he would mess around and lose people, the second was afraid that he would lose the adults by messing around, and the third was ...... Anyway, they knew that Zhao Hao would mess around and lose the dignity of the prince.

The Great Song Dynasty has produced many talents, it must be the hidden dragon and the crouching tiger, those foodies who have entered Beijing these days, maybe many of them are dragons or tigers, and ordinary foodies like Zhao Yan cannot be compared with these people.

On this day, there was one in the garden, and he broke in without taking a stick, saying that he was here to participate in the big stomach king competition.

Yang Huairen was recuperating at home and was panicking, so he ran out while He Zhiyun was not paying attention, and happened to go out to take a look at the store, and saw that this person was having an interesting life, so he asked him to sit down and talk.

In his eyes, Brother Hei Niu's height of more than one meter and nine meters is very prominent in the Great Song Dynasty, the person in front of him is taller, with a length of more than two meters, his body is stronger than normal people's imagination, and his arms are as thick as Yang Huairen's waist, which is simply the Big Song version of the big shark O'Neill.

"You're here to sign up for the Big Stomach Contest?"

This strong man's figure looks quite scary, but his personality is indeed very shy, and he laughed stupidly "hehe" twice, and did not answer, but grabbed a small note in his fist and handed it over.

Yang Huairen curiously took the crumpled note that he held as a baby, and opened it to see that the lower left corner was Lan Ruoxin's signature, and it said that this was a gift she gave to Yang Huairen, which was regarded as a favor to him.

Yang Huairen sighed that the only thing where he and Lan Ruoxin could understand each other and have a sense of each other was that they were both greedy for money.