Chapter 582: Low Price Strategy

The Qin family's cloth shop is called a word shop.

The meaning is very simple, it is the meaning of a word, integrity-based.

As for the imperial court bidding that Qin Tian said, this is something that must be done every year.

There are still a lot of clothes and other clothes that the imperial court needs every year, but no one in the imperial court harem will do these needlework, so many things have to be purchased from the people.

And clothing, these things, sometimes represent status, and have high requirements for handicraft, etc., so these things of the imperial court are tendered from embroidery workshops across the country, and then from this embroidery workshop for the next year.

In fact, the imperial court needs a lot of things, but it is definitely not much.

However, if an embroidery workshop can serve the imperial court, then it means that the quality of this embroidery workshop is definitely top-class, so if other powerful people follow suit, they must also order this embroidery.

Since entering Chang'an City, Jiangnan Fang has won the trust of the imperial court with the advantage of Jiangnan women's ingenuity, and the embroidery of the imperial court over the years has basically been booked from Jiangnan Fang.

And it is precisely the accumulation of these years that Jiangnanfang has formed a situation and scale that almost monopolizes the embroidery business in Chang'an.

Although it was not easy to defeat Jiang Nanfang, Qin Tian was still willing to give it a try.

Of course, it is not easy to do this, and it cannot be done.

At that time, everything will be evaluated in the most fair and just form, not that he Qin Tian is the prime minister, and those people will give some preferential treatment to Yiyan shops.

After listening to Qin Tian's words, Fu Bo somewhat understood what Qin Tian meant, and nodded: "Okay, Master Hou is going to say this, then our shop will open tomorrow, and today, I will send someone to vigorously promote it." ”

"Okay, let's do it."

Fauber was ordered to retreat, and immediately afterward, he began to propagate again.

And when the Yiyan shop was promoting, some people in Chang'an City were very curious, especially after the remarks of some other cloth shops came out.

"It's ridiculous, a word about whether the shops are sick in the brain, their prices are almost equal to our purchase prices, and they dare to sell like this, either they don't make money, or the quality of the cloth is very poor."

"Yes, yes, I think it must be of poor quality to the cloth, otherwise who will do it if it is not a profitable business?"

"Yes, if you don't make money, this business won't last long, it must be of poor quality cloth, I think, not many people buy it."

After the owners of these shops spread these remarks, the people of Chang'an City became curious.

"What is Yiyan shop doing, how can the price of cloth be set so low?"

"Who says it's not, even if you want to compete with your peers, you don't have to fight so hard, right?"

"Yes, I heard that the quality of the cloth in the Yiyan shop is too poor, so it is sold so low, if this is the case, it is better not to."

"That's right, that's right, if the quality is poor, there's no need to buy it, but if it opens tomorrow, we'll go and see it."

"Let's take a look, in case it's cheap, in that case, you can make money if you buy it."

“…………”

I don't believe it, but I'm curious, this is the characteristic of Chinese people in their bones, and then there is, they like cheap, many people like cheap, even if they know that the quality is not very good, but they are still more willing to buy cheap.

So, although some people say that the quality is poor, there are still people who want to check it out.

-----------------

In the middle of summer, the cicadas are noisy in the morning.

Here in the West Market, after the shops in the West Market began to be lively, they opened their doors to welcome customers.

At this time, the sun was not particularly scorching, and after the opening of the shop, Fauber did not rush to let people observe the shop, but ordered people to set up a few shelves outside the shop, and on the shelves, all the kinds of cloth in their shop were laid.

"Ladies and gentlemen, we said that the fabrics in the shops are all of the best quality, and the price is definitely not expensive, you can earn it when you buy it, and now, you can come and watch it casually."

Fauber stood outside shouting, and the guests came to the front to check the fabric, and many people knew the quality of the fabric, so the quality of the fabric was also clear.

They already knew the price of these fabrics, so they didn't expect the quality of the fabrics, but when they saw the fabrics, they were stunned.

As soon as I touched it, I was more and more shocked.

"How is this possible, these are all good fabrics, there will be no fakes."

"Yes, the price of such a fabric in other stores is at least a few hundred wen higher, what the hell is going on?"

"Could it be that the shop is ready to lose money and make money?"

"If that's the case, then what are we still doing in a daze, don't miss the opportunity and don't come again, go in and grab it......"

When everyone understood that the fabrics in Yiyan shop were of good quality and cheap, many people rushed in, and for a while, all the fabrics were basically snatched up by these crazy customers as soon as they were taken out.

This thing is too cheap, if you don't buy it, you won't buy it, and the quality is good.

"I want it, I want it......"

"Don't rob me of ......"

The people of Chang'an are crazy, in their opinion, opportunities like this are too rare, and they may not be there in the future, after all, it is impossible for a store to keep losing money and making money, right?

Now, they have just opened, for the sake of fame, so they did this, maybe tomorrow, it will be time to increase the price.

Crazy, crazy, how crazy people are when they shop, people who haven't seen it won't understand.

Scramble, scramble.

The business of the shop is not good, and the goods prepared yesterday were robbed by these crazy customers in less than an hour.

And even if the goods are sold out, there are still customers who keep squeezing inside.

"Is there any, is there any?"

"Is there really no more, why is it gone?"

"Alas, it's a step too late, and I've missed it."

“……”

I felt very sorry for the ones I couldn't grab, but Fu Bo said to these customers: "Don't be frustrated, tomorrow, we will have a batch of goods coming in, don't worry about the quality, it's exactly the same as today." ”

"What about the price, will it go up?"

"No, the price of the cloth in our shop will not increase tomorrow, if you want it to be early tomorrow, of course, you can also make an appointment, pay the deposit, and after tomorrow comes, make up the balance, and we can take the lead in selling the goods to you."

Following Qin Tian, Fu Bo's means of doing business are also much more clever, although the price will not change in the future, but he is not in a hurry to tell these people, because once they know that the price will not change, then they will not be crazy.

And the madness will make their sales better for a long time.

(End of chapter)