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Facing everyone's eyes, Han Li shook his head and said: "The authorization for re-editing can be given to them, but the advertising content implanted in it cannot be deleted, well, the advertising theater in the middle can be removed."

As for how to coordinate the playback order and time with the video site,This can clearly tell them,We are just coordinating,How to decide,It's up to them to negotiate and decide,After all, it's about their vital interests。 ”

Seeing everyone nodding, Han Li continued: "I understand everyone's feelings, I will definitely be very happy that this drama can be sold at a good price." But compared to money, I actually value the diffusion popularity of this drama and the reputation of the audience.

After all, we are a series, not just one drama, we have several subsequent seasons, so this must be a good start.

A good experience of watching the drama, in addition to the quality of the drama itself, is also related to the platform on which it is broadcast. If it is handed over to those platforms that only care about making money, the episodes are cut to pieces, and many advertisements are inserted into them. Even if it is a good drama, it does not give the audience a good impression. ”

Hearing Han Li's words, Tang Mingcheng also nodded and said, "I agree with Mr. Han's point of view, and you should pay more attention to this area." It's not easy to develop an IP, don't be such a good drama, and be tripped up by a few small amounts of money in front of you. ”

Looking at Du Juan and Zhao Chenming, who nodded, Han Li said to the two: "According to your current expectations, how much will the copyright income of this drama reach?" ”

Han Li's question immediately aroused the interest of Tang Mingcheng and the others present, while Du Juan and Zhao Chenming glanced at each other when they heard this, and then shook their heads at each other.

Zhao Chenming smiled bitterly at Han Li: "The details are not clear, this needs to be negotiated to know, after all, there are several companies that have not even quoted the preliminary intention price now."

Based on the information we have so far, let's make a conservative estimate, and I think that our copyright income should be about 1.5 to 180 million this time.

According to the current situation, the cost of our TV copyright is about 80 million, and the network copyright is generally lower than that of TV stations, and the preliminary estimate should be about 50 million to 60 million.

The next income is the sale of the second and third rounds of broadcast rights on the TV station's side. However, now this drama has not yet been broadcast, and the specific effect is not yet known, so I suggest not selling the copyright of the second or third rounds of broadcasting at present. If the premiere of this drama is popular, then the second and third rounds of broadcast copyright should still be sold at a good price, and if the broadcast effect is not good, it may not be able to buy much money.

In addition, there are also DVD licenses and overseas copyright sales. As everyone knows by now, DVDs are in the past tense, so basically hundreds of thousands are the limit.

The same goes for overseas copyright, depending on the specific broadcast effect. If it is good, then Hong Kong, Macao, Taiwan, Southeast Asia, and even South Korea, Japan, Europe and the United States are all possible. ”

To put it bluntly, it still depends on the quality and broadcast effect of this drama. Han Li knocked on the table and said.

Zhao Chenming nodded and said, "Of course we have all seen the sample films of this drama, and we think it is very good." But this is only the opinion of some of us, and it depends on the actual playback effect.

And we also have to pay attention to whether there are strong opponents in the same period after the start of the broadcast, and if there are, it will also affect the ratings of our show. ”

Don't worry about this, as far as I know, there are a lot of dramas that have started filming and are ready to be broadcast this year, but there are only a few real big productions. Our drama chose to be broadcast during the Lunar New Year, so there should be no problem. Tang Mingcheng said with a smile.

Han Li nodded, and then said to everyone: "Then so be it, although we are not in a hurry in this regard, it is not a matter of dragging it out like this." You work hard and strive to win it as soon as possible, so that we can rest assured. ”

What Mr. Han said is that since there is a breakthrough, then make persistent efforts and strive to take it down as soon as possible, so that I can celebrate your achievements. Tang Mingcheng said with a smile.

To be honest, Han Li originally planned to personally participate in this negotiation process, but after thinking about it, he still forgot it. On the one hand, because he is now the chairman of the company, as well as the producer and screenwriter of this show, he only needs to take the lead in this kind of business negotiation, and leave the rest to his subordinates.

If he needs to do everything himself, then what else do his subordinates do. And he has to cover so many things, so he won't be tired to death. Therefore, when it comes to a certain position, every leader must learn to delegate authority appropriately.

Therefore, for those middle and senior leaders, employing people is always more important than doing things.

On the other hand, the degree of professionalism in this negotiation is relatively high, and professionals are indeed required to be responsible for the drama series and copyright. Han Li also sat there when he went, and the following professionals were still needed to carry out it. Expected to be so, it is better to directly hand it over to the people below to be responsible, and he is also happy to be idle.

In the next few days, although Han Li was in the crew, he had been concerned about the progress of the negotiations.

Sure enough, with the first sale of four satellite TVs such as Huishi, the situation was finally opened, and each of them also quoted their own prices one by one.

Judging from the information obtained, the highest is still Zhejiang TV and Dongshi, this time they are very determined, and directly gave a premiere package price of 88 million. Next is Xiangshi, this satellite TV is also very bold, and directly gave 80 million satellite TV exclusive broadcast price.

Then there are Beijing TV and Su TV, as well as Huishi and the other three satellite TVs, their quotations are all 80 million, but there are differences in specific conditions.

On the website side, Qiyi Xiang and a certain news video decided to join forces this time, and directly quoted a 55 million network copyright package price.

As for Kudou Video, it also gave an exclusive broadcast price of 40 million. Although the price is not high, it is not low in the exclusive broadcast, and Kudou Video also promised to give them five percent of the advertising signal.

As for Fox Video, the price given is relatively low, 30 million plus 10% of the advertising revenue. However, they have a positive attitude and want to seek cooperation with others, but they have not been able to find a suitable partner.

As for the new Le Video, this time it was also very large, and he directly gave a generous condition of 50 million plus 10% of the advertising revenue.

In the end, Han Li did not choose the platforms with the highest offer, but chose a few cooperation platforms that were more satisfactory in terms of ancillary conditions.

For example, they were on the side of satellite TV, and they sold the show to Xiangshi for 85 million. The reason why they finally chose Xiangshi is that in addition to the price, in fact, Han Li and they prefer other conditions.

For example, in the negotiation with the video website, Xiangshi took the lead in coming up with a feasible negotiation plan. And they also have rich experience in the broadcast of this kind of big drama.

What Han Li values more is actually their promotion plan for this drama, such as doing a few special programs of this drama in several variety shows with relatively high ratings.

In terms of online video copyright, Kudou Video and Fox Video finally won it for a total price of 60 million. Among them, Kudou Video is two platforms so it invests 38 million, while Fox Video invests 22 million.

The specific details of the cooperation are only known to these two video websites, and Han Li and they are only coordinating and do not participate in the specific details of the negotiation.

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