"That's right!" Chen Fei had just handed the listed paper to Wang Tian, and he patted his thigh again and remembered something.

"Isn't there a newspaper yet?"

"Newspapers? What do you mean? ”

Chen Fei swallowed a mouthful of saliva and said, "It is to record the major events and anecdotes that happen every day, and then sell them to the world." ”

"This..."Wang Tian smiled bitterly: "What you said is somewhat similar to the official newspaper, but it is not the same, this kind of thing, will anyone buy it?" What's the interesting thing, don't you know when you sit in the wine shop? If His Majesty issues an edict that will be posted in the eastern and western cities, and there are subordinate officials who preach it in person, why should others buy your newspaper? ”

"There is some truth in what you said, but what I think is too simplistic, and it is not that you can make money without something. If something like a newspaper is made, it is definitely not enough to rely on a printing company alone, and a special team is needed to collect news, then screen, write and sort out the collected news content, and do a summary analysis before it can be published, otherwise everyone reading newspapers is not as interesting as listening to gossip. But well........"

Chen Fei's tone suddenly changed, his eyes rolled, and he kept making calculations and plans in his heart.

"There is always a process of being accepted by everyone when something new happens, and the effect may not be good at the beginning, but there may not be no market in the future! In this way, Wang Tian, you hurry up and take care of the affairs of the library, try to speed up the pace a little, and I will also start to prepare for the affairs of the newspaper. Let's strive to be in sync! As soon as the library opened, the newspaper was established, so that my newspaper could be sold through the library and reduce the risk investment in the early stage......."

Chen Fei was too involved in what he said, and accidentally began to instill Wang Tian with the knowledge and theory of business in later generations, which completely confused Wang Tian.

"Slow.... Wait! Ah Fei, slow down! I don't understand a lot of what you're saying, can you explain it again? Wang Tian looked at Chen Fei pitifully, expecting him to give him a detailed explanation.

"Uh..." Chen Fei touched his nose in embarrassment, accidentally being too engrossed, forgetting that Wang Tian still didn't understand many things.

"It's okay, I'll talk to you about these things slowly, now you have to do two things, first, prepare to open a library, and the things that need to be paid attention to have been written down on paper. Second, help me find a few down-and-out scholars, who have a slightly better literary style, pay them salaries, and help me write articles. ”

"Oh." For Chen Fei's orders, Wang Tian has always carried them out, as he did when he was a child, and when he grew up, this is also the biggest reason why Chen Fei is relieved to hand over his business to him.

"I'll do it as soon as I can."

Chen Fei patted Wang Tian on the shoulder. "I'm sorry for you, I have to invite you and Hu Kang to drink if I have the chance!"

"That's a must! No way! One meal of wine is not enough, and you have to invite me and Hu Kang to drink for three days and three nights! ”

"Haha! Say you're fat and you're gasping! Okay, I've made a note of it, and I'll drink with you guys when I have time! ”

When Chen Fei was about to leave, a small guy suddenly ran in from outside the door, with a look and a panicked tone, and shouted: "Report!" Report! Oh no! Oh no! Director Wang! Lord Chen! Oh no! ”

Hearing the shouts of the little guy, Chen Fei and Wang Tian picked their eyelids at the same time. Stopped the panicked little guy and asked, "Don't worry! Slowly, what happened? What's wrong? Speak slowly, speak clearly! ”

The little guy probably ran in a hurry, and held on to his legs and gasped for a while before recovering his strength. organized a language report to the two bigwigs.

"My lord, there is a new furniture shop diagonally opposite our IKEA, which sells similar things to the furniture we sell at IKEA, and the price is half the bottom!"

"What!" Wang Tian couldn't bear it at first, and almost jumped up, rushed to IKEA to see what was going on, but was dragged by Chen Fei.

"Ah Fei, their things are similar to ours, and the price is half of ours! This... This..."Wang Tian was extremely anxious, scratching his ears and cheeks, eager to grow wings and fly there now.

Compared with this, Chen Fei seemed much calmer and comforted Wang Tian. "Don't worry! It's useless to be anxious, it's better to calm down. ”

"Ah Fei! How can you not be in a hurry? Their similar things are half cheaper than ours, and the customers have all run away to him? The customers have gone to them, and we have no business. Now that IKEA's supply area is still expanding, and the scale of production is still expanding, if something goes wrong at this juncture, won't everything be finished? The damage is simply immeasurable! ”

"But you can't stop anything if you go." Chen Fei's words choked Wang Tian half to death. Indeed, even if Wang Tian goes, he can't stop anything, he can't let him lead someone to smash the store opposite, right?

"That's... So what to do? Wang Tian stomped his feet with hatred and walked back and forth worriedly.

Although Chen Fei was also anxious in his heart, he was quite calm on the surface. He asked the guy who came to report, "Have you seen anything in his shop?" The layout inside is also similar to our IKEA? ”

The little guy thought about it for a while, and finally shook his head: "His layout is very simple, it is the way things are bought and sold, and it is not as complicated as our IKEA." ”

Hearing the news, Chen Fei breathed a brief sigh of relief. "It's good that they only see our products, but they don't see what we're really focused on."

"Really important? What is it? Wang Tian also didn't know why, and looked at Chen Fei suspiciously.

Chen Fei waved away from the little guy, and then told Wang Tian about the core of the IKEA he founded.

"I don't just sell products, but also sell 'home experience', which is also the next step I want to vigorously promote, and it just so happened that the store opposite gave me a wake-up call."

"Huh? What does it mean? ”

Chen Fei had no choice but to be patient, and first explained to Wang Tian the corporate culture and the power of the brand.

In these years, there is no so-called brand effect and corporate culture, so Chen Fei's novel concept makes Wang Tian surprised, especially for Chen Fei said: "After walking into IKEA, you will feel like walking into your own home." "I couldn't agree more.

"When you enter IKEA, you will feel that your house should be like this, it should be furnished like this, so that customers can pay willingly, this is the real charm of our IKEA, otherwise I would not have spent so much effort to decorate IKEA so luxuriously."

After a pause, Chen Fei continued: "Some of our gadgets are also sold in IKEA, right? Like toys, glasses, toothbrushes, etc.? ”

"These have been sold at IKEA for a long time."

"Very good, these things will be closer to the 'taste of home', in addition, there are many interesting functional gadgets can also be made, I will hand over the drawings to you, and you will hand them over to the workshop to produce."

"Good!" Wang Tian nodded in agreement. After listening to Chen Fei's analysis, he was full of confidence in IKEA again, at least not as nervous as he was at the beginning.

"I'm going to IKEA next." Chen Fei greeted Yin Ping and planned to leave.

"Oops! Why don't you take me with you? Wang Tian followed up and asked.

"Then you can wait for us at IKEA."

"Where are you going?"

"Go to the other side and spy on the military!" After speaking, Chen Fei and Yin Ping went out majestically, as if they were going to complete something amazing, and Wang Tian was speechless.

Just now, I looked like I didn't care about the breeze, but in a blink of an eye, I changed my hexagram, you are too undisciplined, right?

(End of chapter)