Chapter 107: Canteen Shockwave
Cheap prices, good tastes, rich dishes, flexible ordering methods, clean lunch boxes and convenient ways to pick up meals make it refreshing for the owners of the community who come to experience the taste of the dishes.
There is no need to queue up during the peak dining period, and there is no need to wait for a table, take the ordered dishes home, eat as long as you want, and there will never be anyone to urge you.
The most important thing is that the lunch boxes in the Minsheng canteen are directly taken back and disposed of, and there is no need for the diners to clean themselves.
After tasting the free dishes at noon, the young people in the community became interested in the operation of this Minsheng canteen, and with the attitude of giving it a try, they chose their family's favorite dishes online.
With only 500 free dishes, the people's livelihood canteen was promoted to families in the community, which is undoubtedly much more direct and effective than the traditional way of distributing leaflets.
In the afternoon of the same day, Minsheng Canteen received online orders for nearly 1,000 dishes, with an operating income of more than 10,000 yuan.
After Wei Minsheng handed over these orders to the shopkeeper Li of the other world, he asked Liu Mengling and them about the company's recent operations.
Although the timber in the warehouse is still sold in an orderly manner according to Wei Minsheng's plan, and a stable income can be obtained every day, this is not a long-term plan after all, and Wei Minsheng has no way to explain the source of this timber after a long time, so it is possible to rationalize income by developing some traditional industries.
After arranging some procurement plans, seeing that there is still some working capital in the company's account, let everyone express their opinions on the business prospects of Minsheng Canteen.
Chen Xiaohua said: "Judging from the current situation of online ordering, the effect of this sales model is still obvious, and over time, more people may use this way of online ordering." I just don't know how much of Mr. Wei's chef team has the ability to handle orders and whether it can meet the production of large quantities of dishes in a short time. ”
Wei Minsheng thought for a while, in order to meet such a large market, the number of chefs in the team must not be too small, but he couldn't explain the origin of these chefs at all.
Fortunately, I watched a program of "I Love Invention" before, which introduced a stir-fry machine, which only needs to prepare the corresponding ingredients, flipping and frying are completely processed by the machine, and the taste is comparable to manual operation, so I said to everyone: "These dishes are actually fried by the stir-fry machine, but there are some slight differences in the ingredients and ingredients prepared by hand. ”
After listening to Wei Minsheng's words, Liu Mengling and the others suddenly realized that these dishes were all fried by machines, no wonder the previous boss could set the price of the dishes at ten yuan, without paying the chef's high salary, of course, the sales price could be pulled down.
Seeing that everyone had no doubts, Wei Minsheng quietly breathed a sigh of relief, although there is also a stir-fry machine, but the stir-frying process is so finely controlled by artificial, if it is really comparable to the dishes made by the chef, where is there still room for the chefs to live in reality, but finally found a reasonable explanation.
After confirming Wei Minsheng's order processing capacity, Liu Mengling said: "Since we use machines to make dishes, we can easily expand production, and I think we can set up our Minsheng canteens in more communities." As long as we maintain our price advantage, Minsheng Canteen can become a stable income channel for our company. ”
Wei Minsheng said: "In order to maintain our price advantage, we need to better control the prices of various ingredients, so I decided to expand the production capacity of the vegetable base and increase the variety of vegetables."
The pig farm that has just been acquired should also be put into production as soon as possible, to provide enough piglets for my breeding base, cattle and sheep also need to purchase a batch, gradually improve our breeding system, and try to ensure the self-sufficiency of ingredients, only in this way, the price of our dishes will not be controlled by others, and always maintain absolute competitiveness and profitability. ”
After noting down the relevant matters arranged by Wei Minsheng, Liu Mengling took out a map of the city, pointed to several places, and said to Wei Minsheng: "In order to expand the radiation area of the Minsheng canteen, I think we can first build a Minsheng canteen in these important communities to pick up meals." Each pick-up point should be uniformly identified and distinguished by the name of the community. ”
Wei Minsheng said: "Unified identification is necessary, but I think that if you use the name of the community to distinguish it, it will be a trouble for unfamiliar people to prepare and deliver food." It is better to distinguish the pick-up points according to the location number on the map, so that anyone can quickly find the approximate location of our pick-up point, and it is more convenient to specify the pick-up point when ordering online. For example, the food pick-up point in the Hongyang community uses H6 as the identification number of the food pick-up.
This identification method is also conducive to the scheduling of food delivery trucks. On each plastic frame, in addition to the sequential number, the identification number of the pick-up point should also be written to prevent errors during the delivery process. ”
Li Wei looked at the map and said, "Mr. Wei, for some large-scale communities, one pick-up point may not be enough, if both pick-up points are located in the same grid, this situation may need to add a number to distinguish the two pick-up points." ”
Wei Minsheng said: "This is okay. In terms of the setting of food pick-up points, I don't think it necessarily has to be set up inside the community, some of the internal passages in the community are too narrow, which is not conducive to the entry and exit of food delivery vehicles, and the scattered food pick-up points are not conducive to food delivery, and they cannot produce joint forces. Simply take H6 as the center, determine several locations in several grids around it to set up food pick-up points, and gradually expand the radiation area of food pick-up points. ”
Li Wei said: "It is best not to set up food pick-up points in road sections that are prone to congestion to avoid delays in food delivery due to congestion. It also makes it easy to park vehicles, facilitate temporary parking of food delivery trucks, and customers who drive along to pick up food. ”
After all, the increase in pick-up points will add more management requirements to order processing, dish packaging, food truck distribution and other links, and any mistake in any link may cause customers to be unable to obtain the dishes they ordered online on time, affecting the ordering experience.
With the increase of pick-up points, in order to avoid waste, the provision of free dishes no longer uses a fixed number of ways to provide, completely through the way of online ordering to the new users who contact the people's livelihood canteen for the first time, the canteen staff can also help those who can not operate the online ordering group to order meals on the spot, and the computer determines the qualification of free dishes by comparing the user's identity number.
With H6 as the center, the Minsheng Canteen is rapidly expanding to the surrounding area like a shock wave. It is conceivable that it will not be long before the Minsheng canteen will be opened in every densely populated place in the county.