On the eighth day of the Lunar New Year, Fenyuan Electric Appliance Mall opened.

The open layout, separate entrances and exits, large posters are posted on the walls, and large areas of transparent glass are filled with various household appliances according to their types.

After the 1,000 firecrackers were burned, Yu Jiahao shook hands with the deputy mayor of Binhai District and cut short ribbons together, and removed the red cloth on the plaque, which was considered the opening.

The deputy district chief came and went in a hurry, not because of Yu Jiahao's identity as a Hong Kong person, or if it weren't for the fact that Fenyuan Company had Hong Kong capital in it, the deputy district chief would not have participated in this simple opening ceremony.

The first store of Fenyuan Electric Appliance Mall is considered to be open.

Novelty always arouses people's curiosity, and the gray and white walls, high and cold counters, and cluttered shelves that exist in people's perception are completely invisible here.

There are bright and transparent glass curtain walls, wide doorways, and a large number of electrical appliances in the open space - both a warehouse and a store.

"Free delivery to your home, free installation, seven days pack return!"

The huge advertising slogan was directly pasted on the long banner and hung on the guardrail of the corridor on the second floor, and the white characters on the red background greatly stimulated the eyes of people passing by.

There is such a good thing in the world!

Free delivery to your home is even if it's still free to install? That's it.,Actually seven days to return and exchange?? It's incredible.

According to Yu Jiahao's survey, families who buy televisions, refrigerators and other electrical appliances must also bear at least one additional cost - installation fees, which can be as high as tens of yuan, depending on the situation. In this era, there is a type of person who has the same status as today's drivers, and the status is called a high, that is, the installers in various enterprises and institutions.

Telephones, televisions, refrigerators, air conditioners, etc., etc., so that the employees of the telecommunications bureau rushed to be responsible for the installation, and the supply and marketing cooperatives were also responsible for the installation. There are good food and drinks, as well as red envelopes, and you can also draw a lot of installation fees......

Fenyuan company struck hard, directly aiming at this place that will affect the vital interests of many people to attack, and the cost saved is all reflected in the selling price!

So, the crowd walked into the store, but they didn't dare to enter, but looked at the specially enlarged price tag through the glass curtain wall, and began to discuss.

"Fourteen-inch imported color TVs only sell for 5,000 yuan!"

"Impossible, right? Is it that cheap? ”

"1,999 domestic black-and-white televisions...... That's too cheap, right? ”

……

Yu Jiahao came over with the salesman who had undergone several days of professional training, clapped his palms and said loudly, "Comrades, please please look inside, look at it casually, and ask our salesperson if you have any questions." ”

As he spoke, he pointed to the salesmen in blue and white uniforms standing in a neat line, all of them young and beautiful young girls, with their hands folded in front of them, smiling. Time was tight, and Yu Jiahao couldn't find so many young and professional girls, so Zhang Weiwei helped.

There are a large number of female young workers in Guangming Factory, and there are even more textile factories where Zhang Weiwei's objects are located. So, driven by the heavy money of ten yuan a day, through Zhang Weiwei's object, these girls were found to temporarily act as salesmen to deal with the difficulties in front of them.

The modern decoration style of Fenyuan electrical appliance mall is the existence of a tall mountain in the eyes of people, and it is the psychology of most people who dare not walk in. Yu Jiahao waved his hand, and the salesperson went out and began to win over one-on-one. I went in the first one, and the latter ones didn't have much psychological burden.

One of the most common phrases spoken by salespeople is "it doesn't matter if you buy it or not, and it doesn't cost you money to look at it". Yes, it doesn't cost money to take a look, so what are you afraid of, take a look and see the big scene!

The young girls dressed in uniform stood outside the store to solicit customers, which was an unprecedented initiative, and when Li Lu mentioned the word "solicitation", Yu Jiahao felt new and unfamiliar.

Will the sales staff of the supply and marketing cooperatives stand outside to solicit customers, no, they will not even leave the area beyond the counter. There are other state-run stores and the like, and there has never been a situation where a salesperson stands outside and actively solicits customers.

"State-run stores use long, high counters to isolate customers, and the status of sales staff is invisibly placed above customers, which is absolutely inconsistent with the laws of the market economy. It should be the other way around. ”

Li Lu said to Yu Jiahao.

Referring to Hong Kong's experience, Yu Jiahao came up with a rough but complete training program, and spent a few days training the temporarily recruited young female workers. Fortunately, they are all young female workers, who are receptive, and do not have the condescending mentality of a salesperson in a state-run store.

From the initial restraint to the slow release, the customers began to interact more with the bright smiles of the young women. It turns out that you can really ask everything, it turns out that you can test it casually and don't buy it, and it turns out that the attitude of the salesperson can be so good.

The opening day is also considered an experience day.

"Comrade, is there any guarantee of quality?"

"yes, what do you mean by this seven-day swap?"

Yu Xiaoman stood in front of a fourteen-inch color TV and introduced it generously, with bright eyes and bright teeth matched with a melon seed face that is rare in this era, and two long black hair tied together, but it has a college style, giving people the impression that this girl must be very cultured.

The customers who surrounded her asked questions.

Yu Xiaoman had already prepared, this was all trained, and immediately said, "The meaning of the seven-day package is that as long as there is no man-made damage, we have no reason to return it, and even say that you can go back and use it for a few days and feel that you don't like it, or you can take it back for other goods or refund." The premise is that the integrity of the product, including the packaging, must be intact. As for the quality, there is no need to worry, we have a one-year warranty, there are quality problems, free maintenance, within the specified time if there is a quality problem that meets the standard, free replacement of new goods......"

"Here is a detailed description of the return and exchange policy, you can take a look."

She explained it fluently, then picked up the simple but detailed black-and-white booklet on the table on one side and said, "Everything is explained in detail here, so you can take a look." ”

Customers have long been in an uproar - and such a good thing?

A middle-aged man wearing a gold necklace waved his hand and said, "Little girl, it's not up to you to decide, how can I believe you?" ”

"That's right, you're not a state-owned unit, what if you don't admit it when the time comes?" Someone immediately chimed in.

Yu Xiaoman was not nervous at all, and said with a smile, "Comrade, we have such a big store here, this is the guarantee of credibility." You can take a look at our warehouse-style store, which has hundreds of electrical appliances of all kinds. We're not going to stop it for a little thing, are we? ”

"That's right. With such a big store, where can you go? ”

"It should be no problem, the district mayor just came to cut the ribbon."

……

The middle-aged man with the gold necklace hesitated for a moment, pointed to the fourteen-inch color TV on Yu Xiaoman's side and said, "Okay!" I'll give it a try! I want this color TV! ”

The price is 7,999, a fixed price, and the original price is also indicated on the label.

Actually,For this imported color TV,As long as it is a family that plans to buy a TV,It will definitely be very familiar,Because the color TV that can be selected on the market,There are only three or four brands!

In state-run stores, the same color TV sells for 9,000.

Everyone is worried about the so-called return and exchange policy launched by Fenyuan company, since it is clear and there is no worries, then this price is trustworthy - a big deal.

There are many customers who have money in their pockets and are waiting to sell, and buying a color TV this year is as cautious and grand as buying a house in 30 years. The whole family works hard to save money for several years or even more than ten years to buy a color TV, and there will be no exaggeration at all.

Whoever buys a color TV, it is a great joy that can spread all over the country!

Yu Jiahao also worked as a salesperson himself, and Li Lu attached great importance to Fenyuan Shopping Mall, which naturally made him pay more attention. The first customer who made a deal appeared, and the followers came one after another. The outside is responsible for attracting customers, and it continues to let more people into the mall - even if it is to see the excitement, it is also a way to publicize.

As of 12 o'clock at noon, the customers dispersed one after another, only a few people were scattered, and Yu Jiahao ordered the transaction volume to be counted. Yu Xiaoman, who studied accounting, quickly completed the work and wrote down all the data and handed it to Yu Jiahao.

Yu Jiahao glanced at it, and the whole person was stunned.