Chapter 68 Book Printing III

Shopkeeper Liu replied, "This method is feasible, we also have this practice in the bookstore, some of the children of the powerful are to pick the best hardcover edition to buy, ordinary paper printed books they can't look at, but most people can't afford to buy hardcover, so the hardcover version of the printing can be smaller, the ordinary version of the printing volume is larger." Pen, Fun, Pavilion www.biquge.info ordinary printing this set of 2 taels of silver is enough, if the amount is relatively large, the cost will be lower, the boutique version of 5 to 10 taels of silver, it depends on the specific engraving and paper, Master Lin, what do you see? ”

Lin Yu's way "is good, the ordinary edition will be printed with 500 copies, the boutique edition will be printed with 100 copies, and the boutique edition will be printed with the best, 10 taels and a set, so start printing from the first volume." In your opinion, how much is the right price? ”

Shopkeeper Liu hurriedly said, "The ordinary version can be set for 1 tael of silver, and the boutique version can be set for 5 taels of silver." ”

Lin Yuzhi also recognized Liu's pricing, and asked, "What are your sales methods?" ”

Shopkeeper Liu said with some pride: "Lin Gongzi doesn't have to worry about this, we have five large and small branches in the capital, and we have no problem promoting them separately." ”

Lin Yuzhi shook his head and said, "This sales model of yours can only sell books, not to the point of fire." ”

Shopkeeper Liu hurriedly said, "Lin Gongzi is high, and Liu listens." ”

Lin Yuzhi continued, "What we want to do is not only sales, but marketing, focusing on business, and then we must sell." The way of the operator is also, to run it, you think about it carefully, you can say it right. Campers: Celebrities can be invited to comment on the books for the camp; It can be strongly pushed for the symptoms; You can ask people to build momentum for the camp; But the teahouse, the elegant hall is for the sake of publicity, and so on, if you only stick to one of them, then today's you are no different from yesterday's you, tomorrow's you are no different from today's you, this is called resting and self-styled! ”

Where has the shopkeeper Liu heard someone teach like this, only to feel like Daigo empowerment, word by word, mouth suddenly, breathtaking, immediately stood up and bowed deeply, "Lin Gongzi is really talented, Liu is convinced, the old saying: listen to your words, better than ten years of reading, Liu Mouyuan did not think so, today I know that this is not an exaggeration, Lin Gongzi camp one way, Liu has benefited immensely." Thank you Lin Gongzi for your advice, and Liu is grateful. He saluted again.

Lin Yuzhi hurriedly helped him and asked him to sit down and said, "Yuzhi just reads more, and understands some truths a lot, it's not surprising, Shopkeeper Liu's reputation is excessive." About how to print books, how to sell, presumably Liu shopkeeper has his own whimsical ideas, but Yu Zhi also knows that this is probably the secret of your business, not enough for outsiders, so Liu shopkeeper's inconvenience I also know that I am well aware that the ideas I mention are all on paper, presumably you must have this plan, Liu shopkeeper really does not have to be humble, this sales matter to you, I also rest assured! ”

Shopkeeper Liu didn't know why Lin Yuzhi's style of speech changed abruptly, but he thought, if Lin Gongzi really thinks that he also knows this kind of method, it is not impossible, he recognizes and knows, there is no evidence, and no one refutes, and he will not make himself lose face too much in front of this junior, and there is no loss to everyone. It is also beneficial to Lin Gongzi, and the two sides benefit, so why not!