"That's exactly what I wanted!" Xiao Mu didn't expect Lin Yi to be able to think of it with him in this regard, and he was also very surprised, originally he thought that when he brought his intention, that is, invited Lin Yi to ponder some "crooked ideas" together, he would be ridiculed by her, "It's not a secret, I just came to discuss with you because a person doesn't have any good ideas!" ”

"Then tell me, what solutions have you thought of?" "Even if you think it's completely unfeasible and extremely unrealistic." Pen "Fun" Pavilion www.biquge.info

"To be honest, I didn't expect a single way, except for the last time I asked the eunuchs to go to the street to peddle exam questions." Xiao Mu replied, undoubtedly a disappointing answer, and Xiao Mu also felt very desperate about his lack of creativity.

"Let's start with the example of letting the eunuch and the brocade guard sell the exam questions." Lin Yi didn't have any special expression, but started with Xiao Mu's negative example, "In the final analysis, this idea is still better, after all, the exam questions you sell can be regarded as a kind of information, and the information cannot be seen or touched, you only need to write it down with a worthless piece of paper, and you can sell it at a high price, which is obviously a good deal to make money." ”

"However, in the previous two days, the business was not able to make any money." Xiao Mu said helplessly, "On the contrary, Hu Yun, who was later ordered by me to sell exam questions, was also taken by Shuntianfu." ”

"Although that attempt failed, the model is still good, but the operation method needs to be slightly changed." Lin said.

"How?" Xiao Mu asked, and he immediately thought of it again, "Besides, it looks like it will start in two days, even if this business can really be done, the next time you make money will be three years later." ”

"Who said you have to sell exam questions?" Lin Yi asked rhetorically, "I just said that this model is good, and I didn't say that I must do anything in the business of teaching and auxiliary materials." ”

"Then what else do you think you can do to make money?" Xiao Mu continued to ask.

"The essence of this business is that the cost is only a piece of paper, but the final sales are much higher than the value of the paper itself. The reason for this is because this piece of paper has a special meaning, for example, because it has written the exam questions on it. "So, by the same token, you just need to sell something that adds value far beyond the cost of the product itself." ”

"Where can I find something like this?" Xiao Mu still didn't open his mind for a while, "I can't take out the information on the promotion, appointment and dismissal arrangements of officials in the imperial court every year and sell it, right?" ”

"Isn't it readily available that you can sell?" Lin Yi continued to ask, "It's obviously far away in the sky, close in front of you. ”

Xiao Mu subconsciously glanced at Lin Ye, because at this time in front of him was Lin Ye, a big living person, but Xiao Mu knew very well that it was impossible for him to take out this queen of the Ming Dynasty to buy and sell with others - even if Xiao Mu dared to sell it, no one would dare to buy it.

"Far away, close at hand?" So Xiao Mu quickly retracted his gaze, and then still asked very suspiciously, "What is it?" ”

Seeing that he prompted one after another but Xiao Mu still did not respond, Lin Yi finally lost the patience of "heuristic education" and directly announced the correct answer, "Since it is said that it is far away in the sky and close in front of you, it must be your 'great' invention, playing cards!" ”

"That's right! I was thinking about promoting the solitaire and mahjong I designed, but so many things happened later, and I almost forgot about it! Xiao Mu heard the answer announced by Lin Yi, and suddenly felt a sense of surprise, which made him so excited that he first patted his head, and then slapped his thigh, and said happily, "The material of the card is paper, and it will definitely not cost much, but after it is made into a card, it can be used for entertainment games, and it is obvious that the entertainment value attached to these worthless pieces of paper is far higher than the value of the paper itself, and it is simply perfect to compare with the set of principles you just said!" ”

"That's right, anyway, your cards have been designed, just to pass the time for the women in the harem, it's better to print more and sell them to the people for money." Lin Ye continued.

"Yes, that's exactly what happened." Xiao Mu also agreed very much, but he quickly thought of another question, "It's just that this just deck of cards is estimated to not sell for a high price, even if you can earn silver, but compared with the annual gap in the treasury, it is really a drop in the bucket." ”

"That's natural, do you still expect a mere deck of cards to solve the financial problems of the entire Ming Dynasty? How can there be such an easy good thing in the world? Lin Yi replied as a matter of course, but she made some further suggestions that could further increase the income of the cards, "but if the sales strategy is right, you can still make a lot of money with this deck of cards." ”

"What strategy?" When Xiao Mu heard that he could make a lot of money, his eyes naturally lit up again, and he asked eagerly.

Lin Yi continued to prompt, "It's those marketing strategies of later generations, you should all know, solitaire has never been a rarity in the time and space of Daming after all, with some sales strategies, this stack of worthless cards can naturally become valuable." ”

"Ah, I see." Lin Yi's prompt finally changed back to Xiao Mu's smooth understanding this time, "Since this card is a rare thing, of course it should be 'rare as expensive', and it should not be too much to prepare at the beginning, but should take the high-end route and design some beautifully printed 'Supreme Edition', 'Collector's Edition' and the like, and make money from those princes and nobles." ”

"Well, that's probably the truth, and you can use the gimmick of 'palace' and 'Ouchi', so that they all know that this card is something that can only be played by nobles in the palace, so they naturally have to rush to pay for it." Lin Yi nodded, satisfied with Xiao Mu's understanding.

"Well, yes, the cost of a deck of cards is almost negligible, before Wang Chengen's estimate of three dollars of silver, if it is printed in batches, the cost will be lower, but after such packaging and hype, how can a deck of cards be sold for ten taels of silver!" Xiao Mu said excitedly, as if he had seen the original stacks of waste paper turned into silver.

But his words immediately attracted Lin Yi's opposition, "A deck of cards that have been packaged and hyped like this, and even moved out of the name of 'palace', is only worth ten taels of silver?" ”