Chapter Eighty-Eight: On Business
The two then discussed the details of the shares, and Sister Xiao got up to say goodbye. Pen & Fun & Pavilion www.biquge.info
Looking at Sister Xiao's swaying and graceful back, Liu Fan couldn't help but swallow her saliva, this girl, how talented it is to be a female boss, and being a fox spirit is her strength.
It wasn't until Sister Xiao's back was no longer visible that Liu Fan reluctantly withdrew his gaze, turned around and said loudly: "Xiaohuan, Xiaoling!" Appeared! Give me a change of clothes, I want to see the old man. ”
"No need, the old man has already come." Master Liu stroked his long beard and appeared in front of Liu Fan.
"Oh, Dad, your old man is faster than Cao Cao......"
"Who is Cao Cao?"
"Well, he is a long-distance runner and has won a lot of awards, but he is not very reasonable, and he often hijacks the referee to force him to blow the black whistle......" Liu Fan rolled his eyes and talked nonsense, anyway, in this life, there is only Xiahou Mengde, and there is no Cao Cao, so it is normal for Master Liu not to know Cao Cao.
"Dad, what a coincidence, you have been outside the door just now?" Liu Fan was worried in his heart, didn't let the old man see the scene of eating Sister Xiao's tofu?
"Well, your mother heard that a woman was coming to you, so she asked the old man to come and have a look." Mr. Liu blushed a little, his sons are eighteen years old, although he is in love with Zhao Ji, but he has not yet married, this is the heart disease of the second elder, the first time I heard that a woman came to look for him, Mrs. Liu immediately asked the old man to come over to inquire about the news.
"The old man heard the conversation between you and the woman just now, and I have to say, Fan'er, you have grown up and become sensible, and this matter has been done very well, wonderful, wonderful!"
Mr. Liu stroked his long beard and smiled with satisfaction, his son was one day at a time, more and more satisfied with him, and constantly surprised him, talking about business with the woman today, Mr. Liu asked himself, even he couldn't imagine that a business had so much knowledge, and even a word had to be converted into silver and counted in the shares, why did Mr. Liu ever think about the problem from this angle?
"However, the old man wants to ask you, Jiaojingtang is just a small shop that sells fat powder, why do you want to make such a big fanfare? It's true that this industry can make money, but it doesn't make too much, right? Which transaction under the name of our Liu family is not as profitable as Jiaojingtang? ”
I don't want to earn some pocket money, how can I be as generous as you. Liu Fan rolled his eyes at the sky.
"Dad, in fact, women's fat powder can make a lot of money, but those fat powder stores didn't use their hearts and lost many customers."
"Oh? Let's talk about it. Master Liu was interested, and his son was becoming more and more difficult, and he was sincerely pleased.
"First of all, they didn't sell things the right way. Since you want to make other people's money, you have to take the initiative, such as occasionally going to the street to set up a table to do publicity, pulling a banner to advertise, and making a big promotion during the New Year's holidays, etc., these are all ways to attract customers, so that more customers know that there are things they need in this store. Not only the fat powder shop, but also other shops under the name of my Liu family, such as silk and satin shops, pen and ink shops, restaurants, etc., can be tried - of course, shroud shops and coffin shops can be exceptions, but anyone who can breathe will not want that thing for nothing. ”
"You ......" Master Liu originally heard the brilliance in his eyes, but unexpectedly, this unobtrusive son finally said this, which made Master Liu cry and laugh.
"Also, you need to categorize your customers. Women, whether they are rich or not, beautiful or ugly, love to be beautiful. The difference is that some people can afford high-end things, and some people can only afford low-end things, which has to be sold according to the person. They are divided into two customer groups: high-end and low-end. As the saying goes, you get what you pay for, if you can afford to spend money, we will provide you with good goods, and it doesn't matter if you can't afford to spend money, we will reduce the cost of things and sell them to others with less money. ”
"Actually, the main thing is that the fat powder store ignores a large customer base." Speaking of this, Liu Fan paused and glanced at his father carefully.
Seeing his father's eyes staring brightly, waiting for him to finish speaking, Liu Fan swallowed his saliva and said: "That, the most important customer group of the fat powder shop is the ...... in the ** Chu Pavilion Well, what ...... then?"
"Are you saying that the girls are the biggest customers? Why? Old Man Liu frowned and asked.
"What is the most famous thing in our Luoyang City? Of course, it's Luoshui's ** painting boat, the child calculated, Luoshui now has nearly 100 painting boats, of which the size and scale are different, plus the ** that opens in Chule Fang, Flower Market, Nanmen Street, roughly estimated, the entire Luoyang City's miss, uh, wrong, it's a girl, there should be four thousand......"
Secretly observed his father's expression, and now he was still frowning, but there was no sign of anger in his expression, so he continued with confidence: "Rouge gouache is a consumable, oh, the consumable means, use a little less, and you have to buy it again when you run out, unlike the tables and chairs at home, which can be used for many years." These girls do, well, service work, and in order to please their customers, they have to dress themselves up every day, and their consumption of fat powder is huge, and a large part of the money they earn is used to buy fat powder. ”
"Four thousand girls, even if each person only spends fifty taels of silver per month to buy fat powder, we have a monthly turnover of 200,000 taels, uh, the turnover doesn't understand? Even if the cost is removed, the monthly net profit is at least 1780,000 taels, Dad, this income is not small. ”
Master Liu closed his eyes and groaned, his fingers kept drawing circles on the armrests of the Taishi chair, as if he was silently calculating whether his son's words were wrong, for a long time, Master Liu opened his eyes, frowned and said: "My son is good, well, this deal is indeed done." It's just that it's ...... to do those businesses that sell jokes and sell women, and spread the word."
Liu Fan said with a smile: "Dad, we are businessmen, businessmen value profits, others have money to buy, we have things to sell, this is called trading, as for who buys things, high or low status, then it is not something we should worry about." ”
After thinking about it, Liu Fan added: "You can't discriminate against other girls because they are in the dust, chickens, there are also patriotic......"
"You bastard, can you say less witticisms? Why didn't the old man find out that you were so sharp before? Master Liu glanced at Liu Fan angrily, and continued: "Except for the ** girl, what about other customers?" This piece is not small, what are you going to do? ”
Liu Fan took a sip of tea from the cup, I'll take it, it's not easy to make money, I haven't seen it yet, and my saliva is almost dry.
"Other customers, the children divide them into three grades: high, medium and low, and the number of ordinary people who have little money left over on weekdays is the largest. They not only want to dress up beautifully, but also hope to buy fat powder is not expensive, we may as well lower the cost when making fat powder, set the price lower, and then sell it to them, small profits but quick turnover. ”
"The mid-range ones are those who are small and rich, they have money on hand, but not too much, they can't look at the ones that are too cheap, and they can't afford to buy those that are too expensive, so we only need to increase the cost a little, set the price a little higher, and do more publicity, and they will flock to it."
"The high-end ones are more troublesome, those palace ministers, court ministers, and the female dependents of the prince's family are not easy to see, but it's not completely impossible, we can let Ran'er go to Qinghe for help."
"Fan'er, the affairs of the fat powder shop will be in your sole control in the future, you can rest assured that Dad is here, and when you need Dad to do something, I will help you do it. Also, well, in the future, you have to help come up with ideas for everything in the shops under the name of the Liu family, remember, these will be your own family property in the future, and you must not mess around with your temperament. ”
"Don't worry, Dad, the child will do his best."
Master Liu patted Liu Fan on the shoulder and said earnestly: "Fan'er, you can't let your father down anymore, understand?" ”
Liu Fan nodded vigorously, what disappointed you was your former son of a loser, and I have never let you down.
"What's wrong with your face?" Before leaving, Master Liu suddenly turned around and asked.
"Huh? Accidentally walking, tripping. ”
"Hmph, it's hard to walk at night!"
“…………”