"Brother Xu, is it as exaggerated as you say?" Liu Fan smiled bitterly and said, "Whether this deal is successful or not is still between the two, and you are too early to be happy!" That's 10,000,000 taels of silver, not a small amount, do you think those greedy salt merchants would pay so easily? Don't overthink it! ”

Xu Wenjue's eyes widened, and he complained very dissatisfiedly, "How can it be as serious as you said, didn't that Zhao Yan promise you?" Since he promised something, he can't break his promise and get fat! And he was obviously moved by what you said just now in that attitude, I think this deal is nine times out of ten! ”

"Uh, okay, then I'll borrow your auspicious words, if it really happens, my brother will definitely give Brother Xu a big red envelope!" Liu Fan is not as optimistic as Xu Wenjue, and Liu Fan also has a certain understanding of the temperament of these salt merchants. Pen @ fun @ pavilion wWw. ｂｉｑUｇE。 info Greedy, selfish, and extravagant, just by looking at how much money they earn every year, they can't even afford to pay hundreds of thousands of taels of taxes, you can see how stingy these people are. It's hard to get money out of them, and it's such a large amount, it's really hard.

However, it is difficult to say that it is not impossible, if Liu Fan has enough strength to suppress these salt merchants, it is not difficult to force them to obediently spit out the money. For example, Kangxi Qianlong of the Manchu Qing Dynasty in the future, why do they like to go down to the south of the Yangtze River? There are many beauties in Jiangnan for a reason, and it is also a reason to make money in the past, which of Qianlong's six trips to Jiangnan didn't make hundreds of millions of taels of silver, who paid for this money? It's not the big deal out of the two Huai salt merchants.

It's a pity that Liu Fan can't kill like the Tartar Emperor unscrupulously, otherwise he will directly lead the troops to loot Jiangnan, and then the gold and silver flowers will not be spent! But Liu Fan doesn't dare to do this now, and it is estimated that it will be difficult in the future. Therefore, he could only use the method of boiling frogs in warm water to slowly take over the market from the hands of the two Huai salt merchants.

Three days passed in a flash, and Zhao Yan and the others that Liu Fan had been waiting for did not appear in these three days, and they didn't even send back a single message. At this moment, Liu Fan knew that eighty percent of this deal was going to be yellow, but thinking about it, such a large sum of money was not so easy to get. Now Zhao Yan was tempted by the prospect described by Liu Fan, so he simply agreed. Later, I guess it was because I thought about it and thought it wasn't the case, or maybe they didn't want to pay such a large sum of money and wanted to come hard, but no matter what, it was a fact that people didn't come.

Ten million taels of silver, Liu Fan could not give up easily. Now that this idea has been spoken, and the temptation is really great, Liu Fan feels that he must find a way to realize it. They didn't want to give it, so Liu Fan had to force them to give it. Liu Fan already has a general idea of how to realize this idea. He wants to emulate the emperor of the Manchu Qing Dynasty and completely suppress the two Huai salt merchants with his own strength, and only by making them feel the crisis and cut off their extravagant hopes can they obediently spit out the money!

However, Liu Fan can't use that extreme method, what he can do now is to use commercial means to compete with them. When it comes to marketing methods, how can these businessmen of the Ming Dynasty compare to Liu Fan, who has been influenced by the Internet age? It is no exaggeration to say that Liu Fan definitely has a hundred ways to beat these salt merchants to death.

On the fourth day after the meeting with Zhao Yan and the others, Liu Fan's patience had been exhausted, and he decided to give these stubborn salt merchants a hard time. So in the afternoon of the same day, Liu Fan once again convened all the existing allies to discuss how to completely defeat the two Huai salt merchants and hide all the markets in the south of the Yangtze River.

At the meeting, Liu Fan popularized some marketing concepts and some relatively simple and practical promotional methods to everyone, the main content is discounts, giving some small gifts and lottery methods on the bad street, etc. As for the more advanced membership system and other business ideas of later generations, Liu Fan did not talk about it, after all, he just wanted to defeat the two Huai salt merchants, and he did not want to cultivate a group of businessmen who could compete with him, even if he wanted to talk about these things, he would have to tell them to his own people!

However, although these methods are simple, they have been used for decades and prove that they have great practical value. Love to take advantage of small is a common problem for most people, especially for the poorer Ming people, if they can get some small gifts and other things when they buy things, I am afraid they will be happy to close their mouths.

Liu Fan's unique lesson brought great shock and inexplicable emotion to many merchants present, they are businessmen, who have been crawling around the mall all year round, and naturally can understand how much benefit Liu Fan handed over to them can bring to them. Any one of these things can bring Liu Fan a huge income, but now Liu Fan told them without any scruples. With such a broad mind, everyone here can't do it by asking themselves. What they didn't expect was that Liu Fan was so versatile, he could lead his troops to fight invincible, invincible, and powerful in the world, and he could defeat the vast majority of literati in Jiangnan in miscellaneous studies. At this moment, almost everyone has such an idea in their hearts, I am afraid that except for Liu Fan's own words that he is not good at poetry and songs, everything else will be difficult for him!

Everyone listened to this class so intoxicated, and everyone regarded the methods taught by Liu Fan as the golden rule in the shopping mall. I can't wait to take a pen and paper and write down everything Liu Fan said one by one, but helplessly, they didn't make this preparation before, and now even if they want to find it, it's too late, so they can only listen carefully with all their attention, and then silently remember it in their hearts.

Because of the limited time, Liu Fan didn't talk too much, but just finished the class after a brief speech for more than half an hour. After some lectures, Liu Fan finally concluded, "The methods have been handed over to you, if you have so many means, you can't completely defeat the salt merchants of Lianghuai, then it can only prove one problem, you are too stupid." The mall is not suitable for this kind of stupid person, so it is better to retreat early and go home to farm! ”

Although what Liu Fan said was a little ugly, everyone did not have any disgust at all, but smiled involuntarily. No one would think that they would lose, and with these methods taught by Liu Fan, they were confident enough to easily defeat the two Huai salt merchants who were almost insurmountable before!