Chapter 63: Genting Mall's Vision (Part II)

Tang An smiled and said, "In the first three layers, our service objects are just some ordinary people, or quite wealthy Miss Gongzi, who is popular enough, but the profit is not considerable enough. This fourth layer is where we really make money. ”

Cheng Yunhe asked, "Where does the profit come from?" ”

"I think the fourth floor can be called the 'Rare Treasure Pavilion', selling some valuable and rare treasures, whether it is antiques or famous paintings, as long as they are rare enough, they will all be looted." Tang An said, "And our price must be high enough, high enough for ordinary people to reach, high enough for our reputation to spread far and wide, so that everyone knows that if you want to buy the best and most expensive things in the capital, you have to come to the fourth floor of our Genting Tower!" ”

Cheng Yunhe frowned and said, "But what if I can't sell it?" Isn't it a waste? ”

"Master, people's psychology is very strange, the richer a person is, the more willing he is to set off his identity and make himself different. Isn't what you can only buy from us and that others don't have the best gift to set off your identity? Tang An said: "In addition, those rich and tycoons will naturally not be willing to be left behind." If you are willing to spend money, I will spend more money than you, and if you buy something good, I will buy something more expensive. So these things, we don't have to worry about selling them at all, this is our most profitable business. ”

Cheng Yunhe is naturally more familiar with the psychology of the rich than Tang An, and after thinking about it, he understood the key to it, and said: "I didn't expect you to have such a study of people's hearts, and after you said this, even I was quite moved." ”

"The more precious something is, the more it brings out a person's status. Since the master can think so, then others will naturally think the same way. Tang An said, "But we only have good things, we must build the fourth floor magnificently, and open a special VIP channel." ”

Cheng Yunhe was stunned for a moment, frowned and said, "What is the 'Feed Fart' channel?" ”

Tang An was secretly confused and explained: "Oh, it's the VIP channel." Let's let everyone know that those who can walk up this staircase are the most powerful people in the capital, so that all the nobles can be proud to set foot on the fourth floor of our Genting Tower. And with the identity of these people, there is no reason to come and return empty-handed. If they only buy one thing, their profit may be more objective than the annual income of an ordinary store. ”

Cheng Yunhe raised his eyebrows and said, "Okay, it's really a good way!" Now I have a little sympathy for Wei Jianling. ”

With a future superman like Lao Tzu as a think tank, even ten Wei Jianling are destined to lose all their money.

Tang An said: "Master, our bet with Wei Jianling is to look at the sales volume of a single day, and there is no stipulation on the size of the store. Seeing that we have opened such a big shop, the father and son of the Wei family will naturally not be weaker than us. If this plan is successful, then we will have a huge shop for no reason, and the second store will be ready for use immediately, which will greatly reduce our funds. ”

"Hey, talking to you like this, I just feel that I can't accept the old man!" Cheng Yunhe sighed.

Tang An blinked and said, "Master, I haven't finished yet." ”

Not done yet?

Cheng Yunhe really wanted to gouge his head open to see what was in his head. In Cheng Yunhe's view, Tang An can no longer be described simply as a talent, but a complete genius.

"Say, don't worry, say it boldly!" Cheng Yunhe's face was full of red light.

"Although our idea is good, it is in vain for the people not to know, so we must do a good job in the early propaganda offensive and do our best to build momentum for us." Tang An said, "Don't talk about the tabloids posted on the streets and alleys, we still have to find some nurseries to run around and tell each other, whether it is Wang Daxian who tells the story in Miaogelou, or the gentleman who tells jokes under the overpass, there is no mistake to kill." Qinglou restaurant downtown school, all of us have to install our people, what we have to do is to let the capital know that our new brand of Yunding Building is about to open, even if they are just for a fresh, they also want to come and have a look. As long as people can come, hehe, we have the confidence to make them take out the silver! By the way, when we open, we will do some work on the small ones, and maybe we can invite everyone from Feixue Yue Lan Pavilion to come over, just to take a look at the demeanor of the first dancing girl in the Tang Dynasty, and I am not afraid that they will not come! ”

It is rare to have such an opportunity to display his ambitions, Tang An was very happy, regardless of whether Cheng Yunhe understood what a propaganda offensive was and what a star effect was, he first said everything in his heart.

Looking at his treacherous smile on his face, Cheng Yunhe was completely convinced of this ghost-like Tang An, and sighed: "It is the blessing of my Cheng family to have you alone." ”

"Rejoice and rejoice." Tang An grinned, rolled his eyes, and said, "Master, I don't know if the little one is doing his best for the Cheng family, can this salary increase a little?" ”

"You stinky boy, you'll sit on the ground and raise the price." Cheng Yunhe scolded with a smile.

If Tang An's suggestion is implemented properly, Genting Tower will definitely leave all competitors far behind and become the largest brand in the past and present. This credit alone is no longer compensated by those few poor wages. If it weren't for the fact that it would be more helpful for Tang An to stay with his son, Cheng Yunhe would even want to poach him and follow him into business.

After thinking about it for a moment, Cheng Yunhe smiled and said, "I said that merit will be rewarded." But the time when you came to my Cheng family was still short, I can only promote you to a second-class little scholar, but your salary will be increased tenfold, fifty taels of silver per month! ”

Fifty taels? Happiness came too suddenly. A little scholar with so much salary a month, Lao Tzu is also the first person in ancient and modern times.

Tang An hurriedly said: "Thank you, master, I wish you good health, all the best, immortal blessings and eternal happiness, longevity and Tianqi!" ”

"Tang An, you really impress me, you deserve it." Cheng Yunhe waved his hand, dispelled this guy and continued to pat himself, and said, "Since the idea of this store has come up with you, it's up to you to choose a name." ”

Tang An thought for a while and said, "Our brand name is Genting Building, and this new store is a comprehensive shopping place, so let's make it the center of the entire Datang business, and call it... Genting Mall Bar. ”

The name "Genting Shopping Mall" makes Cheng Yunhe happy. The two talked at night, sometimes laughing at each other, as if they were old friends, and sometimes there was a blushing face and a thick neck arguing over a detail. The rise of the whim-spur conversation has long forgotten who is the master and who is the servant.

Tang An's inspiration is like a spring, what to do with the pile of specials, how to operate sub-associations and self-operated, how to have a good relationship with the relevant stewards of the imperial court, etc., one after another ideas make Cheng Yunhe's mind a little unable to turn, but the only thing worth affirming is that Cheng Yunhe is full of confidence in the prospects of Genting Shopping Center.

Tang An can be regarded as complacent, he can't think of his own words, not only has his salary increased tenfold, but even his level has risen to "Class B", so he can be regarded as an executive-level figure of the Cheng family now, right?