"Sell newspapers, sell newspapers, "Daming Daily" will be issued on the first day, and it only costs two pennies."

"Selling newspapers, selling newspapers, the Dongjiang Army guerrilla warfare, and then beheading more than 100 slaves."

On this day, on the streets and alleys of the capital, there were bursts of newsboy shouting, and at the same time, newspaper sales outlets were also all over the shops in the capital.

A small newspaper selling point has been set up outside the restaurants and grain stores operated by the royal capital. Pedestrians rushed to surprise, Daming Daily?

On closer inspection, it turned out to be a newspaper.

This is not unusual, the private newspaper industry existed in the Ming Dynasty, and many of them were profitable. It's just that "Daming Daily", as an official newspaper, makes people feel strange, so they pay for it.

It's just that after some literati bought it, they couldn't help but scold their mothers.

"This Daming Daily, why is it so typeset? The text is actually from left to right? And it's also written horizontally. "Some people are extremely unaccustomed to it.

"It's not very adaptable, but these segmentation symbols are quite practical and seem to be a lot more convenient." Some people who have read the newspaper also see the good thing about punctuation.

Why did the ancients write from top to bottom and from left to right? Why do Westerners write from left to right?

There's something mysterious about that.

China is a civilization based on Taoist culture, and the main theories of Taoism are used to cultivate immortals. If a person wants to become an immortal, then it is a boat against the current, and normal people are born from the congenital to the acquired, and the Taoist thing to do is to return to the congenital from the day after tomorrow.

The left hand represents the innate and the right hand represents the acquired.

In general, Chinese culture is an elite culture that is not suitable for the whole people.

Westerners develop a civilian culture, which follows the laws of humanity from left to right.

Zhu Youxiao adopted the typesetting method of later generations, mainly to decide to develop civilian culture. The usefulness of this kind of civilian culture is basically limited to making the common people literate, and it is still inferior to the traditional Chinese elite culture.

In later generations, people were basically able to read and write, but ignorant people were not still everywhere, but all over the world. In essence, even if the ordinary people of later generations could read and write, there was not much difference between them and the illiterate people in ancient times. The rulers of the world do not want to make the people too smart, and it is better to believe what the government says.

However, after learning the traditional Chinese elite culture, a dialectical and analogous way of thinking will be formed, and this kind of person can easily see through the essence of things, and the ruler wants to fool this group of people, which is really a bit reluctant. Especially in the Han Dynasty, before Emperor Wu of the Han Dynasty, the Taoist Huang Lao technique was used to govern the country, and the cultural elements were about to become sophisticated. Therefore, Emperor Wu of the Han Dynasty began to engage in Confucianism and parasitize Confucianism on Taoist culture. Emperor Wu of the Han Dynasty made later rulers feel that it was quite successful, so they continued to use it in successive dynasties.

By the time of the Ming Dynasty, Confucianism had gone mad.

Zhu Youxiao now wants to kick Confucianism aside, and at the same time develop some civilian culture, carry out national education or something, this text layout will naturally have to be changed, so first try it in the "Daming Daily", if it is not successful, it is a big deal to change the typesetting back.

However, the release of "Daming Daily" was still very smooth.

Nearly 50,000 copies were sold in Beijing on the same day alone, and although readers had a lot of complaints about the typesetting, Daming Daily successfully captured readers with its lower price than that of private newspapers, as well as the ability to add rich content, more straightforward text, and more eye-catching punctuation.

Private newspapers, first of all, it is impossible to make such a large amount of information as "Daming Daily", although there is a private newspaper industry in these years, but it generally has geographical restrictions, and a large amount of information means that more costs have to be paid, so if the sales of a region cannot go up, it will be a loss, and the newspaper industry itself is not a too profitable industry. A lot of information about the private newspaper industry actually comes from the imperial court officialdom, and the scale is generally small.

In addition, the non-governmental newspaper industry in the Republic of China did not follow the model of cheap and high sales, and the cheapest newspaper cost three or five cents, and the layout was generally small. Moreover, most of the private newspapers are actually hand-copied newspapers, not printed with movable type. Because of its small scale, it can indeed be copied by hand. They sell newspapers, and they sell more information.

People will always have a kind of curiosity about the outside world**, especially cultural people. At this time, whether it is a newspaper for three dollars or a newspaper for ten dollars, they can accept it in an environment of lack of information, but the price must affect the frequency of purchase.

Moreover, the private newspaper industry in the Ming Dynasty actually did not dare to make the scale too large, who wants to be targeted by the imperial court? After all, the imperial court has no relevant laws, and if it does too much and gets into a lawsuit, it will not be a joke. Therefore, there are basically no private newspapers that choose to make a very large scale to make advertising profits.

If you can make money by copying newspapers by hand, and they are relatively safe, why do you want to make cheap newspapers?

As a result, as soon as "Daming Daily" appeared, the circulation exceeded 50,000 copies on the first day alone, because of the low price and the relatively large content, which was welcomed by the market.

Especially for those who care about political news, "Daming Daily", many of the contents of the report are related to the emperor, and if you want to understand the emperor's movements, just buy a copy of "Daming Daily".

On the first day of "Daming Daily", there was not much surprise, but the amount of information was still very large, especially the refutation of those rumors, or the guidance of public opinion played a certain role.

Ordinary people, even if they have the ability to discriminate, actually do not have the ability to discriminate, and only look at who holds the information and whether the information disseminated is too outrageous.

However, even if it is more outrageous information, if it is repeatedly publicized by the official, it can become a tiger, and a lie repeated 10,000 times is the truth.

The appearance of "Daming Daily" is undoubtedly of great concern to those officials. On that day, the officials of the Donglin Party basically had a copy of "Daming Daily", scolded their mothers for the typesetting, and then read the newspaper carefully.

The emperor suddenly set up a newspaper to guide public opinion, and Ye Xianggao, these elites, naturally saw the emperor's intentions. I can't help but feel the crisis, if the emperor and the public opinion of the common people are combined, and the two sides are twisted into a rope, it will be very bad.

When Ye was discussing countermeasures with the others, the next day the "Daming Daily" dropped a bombshell.

"Daming Daily" No. 00002, the conspicuous front page page, threw out the theme of the "Ming Tax" report, objectively analyzed the Ming Dynasty more than 200 years since the founding of the country, the population multiplied, the industry and commerce continued to develop, and the result of the fact that the tax revenue did not increase but decreased. In the past, the annual income of the imperial court in the field was even more than 30 million stones, but now the scale of the Ming Dynasty's field endowment has dropped to 20 million stones. At the same time, in the past, military households not only did not need to allocate military salaries, but could also hand over more than 20 million stone of grain every year, but now the imperial court not only lost this part of the income, but also subsidized 2 million taels of military salaries to Jiubian every year, and at the same time, Liaodong's military salaries have increased to 5 million taels of financial dilemma.

At the same time, it also lists the items of financial expenditure of the imperial court for a year, as well as the scale of the fiscal deficit, and the list of expenses of the royal family for a year.

Judging from the list, the imperial court has a fiscal deficit of more than 400,000 taels of silver in a year.

On the same day, the sales volume of "Daming Daily" in the capital soared to 80,000 copies, and the tax issue of Daming reported on the front page immediately aroused strong repercussions and discussions among the people.

The emperor and the Donglin Party can't make sense of this truth, so what about talking about this truth with the common people?

PS: The second update is here, and the list will be updated at 0 o'clock in the evening!