In fact, Su Honghao can rely on his friendship with Mu Xiaoyue to sell the steel of soda into the Mu family.

With the strength of the Mu family, it is impossible for Su Jingtian to scare the Mu family into breaking off cooperation with them.

It's just that just selling to a Mu family can't solve the problem at all, even if the Mu family strikes iron every day, it can't consume so much iron, which still can't completely open the channel.

And Su Honghao didn't have time to help Soda develop other new channel providers.

Therefore, Su Honghao had no choice but to focus on the soda's own sales firm.

It's just that the brand efficiency of these commercial banks is too poor, if it weren't for Su Honghao's task, the sales performance of these commercial banks would be almost miserable.

His plan was to set these firms up and running.

It just so happened that he could use the experience of building an Internet celebrity store in his previous life to help Soda Water build the world's first Internet celebrity store in the Xiuzhen world.

Of course, there is no Internet in this world, and it is somewhat worthy of the name to say that an online celebrity store, but it roughly means to create a very popular and well-known store.

In fact, it is not too difficult to build an online celebrity store, there are four steps in total.

And Su Honghao plans to do the first three steps is enough.

The first step is called market segmentation.

This is the basics of marketing, and behind the segment, it often comes with market positioning.

To segment the market, you need to confirm whether the big market belongs to the red ocean or the blue ocean.

And how to segment the market specifically, for two different situations, Su Honghao has two sets of methods.

At present, the steel business of soda water is still in the blue ocean market, but in this blue ocean, the soda trading houses are not famous, and the famous trading houses are all the channel merchants who have cooperated with it before.

So, Su Honghao took a piece of paper and a pen, and drew three tables on the paper, the first row of each table is male and female and age groups, and the first row of the horizontal column is divided into preferences, common characteristics, and identities, of which identities include occupations.

The soda on the side looked confused.

This was the first time he had seen such a thing as a form, so he didn't know what the hell Su Honghao was up to.

Su Honghao made a questionnaire based on these three forms, and this time, the soda finally understood it and knew that it was based on the question to choose the answer.

Su Honghao gave him the questionnaire and said, "Shibo, you have people copy a thousand copies of this thing, and then arrange a few people to come to the No. 1 trading bank, and according to this questionnaire, randomly do surveys to people passing by." ”

"Oh." Soda nodded as if he didn't understand, "What's the point?" ”

Su Honghao said mysteriously: "Shibo will know when the time comes." ”

He can't explain to the people of this world what is market segmentation and what market positioning is, he just asks the other party to do it.

Soda took the questionnaire and asked again hesitantly: "Nephew, our industry is mainly the production and processing of workshops, you ...... Are you going to go all out to get the firm going? ”

He wanted to ask Su Honghao if he had put the cart before the horse, but considering that Su Honghao had turned the tide before and easily earned emergency funds by relying on the firm, he swallowed the last sentence back.

Su Honghao understood what he meant, and said indifferently: "Shibo, the workshop naturally has to be built, but before we make a workshop, we must first ensure that the goods can be sold, right?" Since none of those businesses want our goods, we will create a better business than them, and one should be able to top several of them, and sell what we produce. ”

Soda thought about it, and seemed to be right to say so, so he nodded: "Okay!" ”

With that, he held the questionnaire in his hand and turned to leave.

Su Honghao took the opportunity to glance at Su Dashi on the side.

Su Dashi has been by Su Honghao's side all this time, and he was taught by Su Honghao's words and deeds at close range, and he instantly understood it.

So, he went out with the soda, ready to teach the person in charge of the soda arrangement how to do the investigation correctly.

…………

After the soda sent back the questionnaire, Su Honghao asked him to find a few more clever guys.

Then, under his guidance, the fellows counted the data from the questionnaire and filled it into the form.

Su Honghao sat on the chair, drinking tea and directing people to do things, which was very refreshing.

After the form was filled, Su Honghao took it over and checked it carefully.

He first looked at the table with identity statistics, and determined that most of the people passing by the No. 1 Comptoir were mortals, and they were the sons and daughters of some secular wealthy families, so he secretly said that although the location of the No. 1 Comptoir was not good, it was also so-so.

He flipped through the remaining two tables, and finally his attention fell on the table with common characteristics, and among the various groups of people, the largest number was Gongjing.

Sure enough, no matter where you go, you will always be overbearing and domineering.

However, the business of the bar essence is not easy to do, especially since they are engaged in a steel workshop, what if all the iron produced is carried away by the bar essence as a bar? The bar essence also has to say, it's just a bar, why are you selling it so expensive? Is a tael of silver enough?

He had no choice but to follow the table and continue to look down, and the second in number were ordinary people who fantasized about becoming monks every day.

He hurriedly asked a guy to turn out all the questionnaires of such people, and he had to read them carefully.

The guy didn't dare to refuse, so he did it immediately.

After a while, Su Honghao put down the stack of questionnaires in his hand and said with a happy brow: "Okay, the market has been determined now." ”

He wants to do the business of this kind of people, because most of these people happen to be the sons and daughters of those worldly wealthy families.

How can the poor have time to fantasize about the need to be busy with their livelihood every day?

And the sons and daughters of those worldly wealthy families have a very important characteristic, that is, they are rich!