Compared to the established malls such as Huanyu Tianjie and Yuanda Tiandi, Jinsheng Plaza is relatively young, having just opened last year, that is, in 2011.

Pei Qian still remembers that when he first came to Yuandatiandi, the Jinsheng Plaza opposite was still in the final stage of renovation.

However, it has been a year since its opening, and Jinsheng Plaza is still not particularly famous in the whole of Beijing, and its turnover is difficult to compare with Yuandatiandi.

Obviously, there is only one street away, but the flow of people going to Yuandadi is obviously much larger than that of Jinsheng Plaza.

The reasons for this are complex.

One reason for this is that one of the few subway lines in Jingzhou currently leads directly to the underground of Grand World, and customers who want to take the subway to Jinsheng Plaza need to walk out of Grand World, or get off at another station and walk for ten minutes.

In addition, after all, Yuanda Tiandi has been open for a long time, and there are more big brands in it, and many customers in the vicinity have formed habits, subconsciously thinking that Yuanda Tiandi is better than Jinsheng Plaza, so even if it is only one street away, they are too lazy to go over.

Most people struggle to visit one mall and don't have as much energy to visit two.

In addition, the GPL league is located in Yuandatiandi, which makes the passenger flow of Yuandadi crushing Jinsheng Plaza.

Of course, after the start of the GPL, due to the reception of tourists from all over the country, Yuanda Tiandi could not completely eat so many tourists, and the restaurants inside were often full, so a group of people came to Jinsheng Plaza to increase the flow of customers here.

But in general, it is still the nature of eating meat and drinking soup.

Jinsheng Plaza is a shopping mall that tends to be "young, fashionable and creative", which is also reflected in the architectural style.

The structure of the building is like a square with a corner recessed, and the recessed position is directly opposite the crossroads, echoing the lofty world on the opposite side.

In this recessed position, there is a plaza entrance below, and a large semi-circular area above, giving the whole building a modern style with both angularity and roundness.

The outside of this round platform is all about a huge glass curtain wall that extends to the other two facades of the building? Looks like a whole giant window? Extremely magnificent.

Pei Qian couldn't help frowning slightly, because he remembered the last time he came? Is this place completely obscured? It doesn't seem to be open to the public.

It was the first time he had seen this place for what it really was.

Liang Qingfan explained: "I asked, was this place originally planned to adopt a large-scale glass curtain wall design? Be as eye-catching as possible. But because it is the most difficult place to construct the whole building, and the owner of Jinsheng Plaza is not satisfied with the previous results? So a year after the opening of Jinsheng Plaza? The place is also under continuous renovation, and the entire area is closed off without customers. ”

"But it's all done now!"

"I liked this place very much when I saw it, so I talked to the owner of Jinsheng Plaza."

"As soon as he heard that Tengda was going to open its first large-scale experience store here? We are very welcome and fully supportive! Not only did you sign a long-term contract at a 60% discount on the original rent? We were also promised that we could waive half a year's rent. ”

"Of course, this area alone is not enough, the area of this semi-circular area is only more than 2,000 square meters, even if you add the area that has not been settled in by the merchant [Tian Lai fo] because of the construction separation, several floors together are only about 5,000 square meters? Obviously not what you asked you to be. ”

"So, I asked if the mall could put the shops around this area? Also try to give it evenly, how much can you make up? The more the merrier. ”

"So the mall tried its best and gave us about 2,000 square meters? These areas range from the first floor to the top floor? But it's basically near the escalator close to this area. ”

"A total of 7,000 square meters? Although there is still a big gap from your previous highest target of 10,000 square meters, I considered that after all, this is a core business district, and it is difficult to squeeze out such a large place, and 7,000 square meters is actually enough for a long time, so I accepted it. ”

"Because this area was under construction before, there were not many shops, and the shops that had settled in were also moved to a slightly farther vacant position after friendly negotiations, of course, in the end, the mall came forward to give some compensation, and the location became larger, but the rent did not rise."

Pei Qian was stunned.

"Wait a minute, you just said that the rent is 6% off, half a year's rent is free, and you also drove away the surrounding shops?"

"Honestly, is this shopping mall the property of Shenhua Real Estate? Or does Mr. Li have a stake in it? ”

This kind of generous treatment made Pei Qian involuntarily think of the unbearable past he had experienced in Shenhua Haojing before.

Liang Qingfan was stunned for a moment, and then shook his head: "No, Mr. Pei, why do you think so?" ”

Tian Mo was also puzzled: "This condition is inevitably too generous!" If the rent is 60% off, if it is calculated in five or ten years, how much money does this have to be? ”

Liang Qingfan smiled: "Is six folds a lot?" ”

"To be honest, if I didn't like this place very much, especially this glass curtain wall, I would definitely have to fish him for two more days and bargain well!"

"Jinsheng Plaza knows very well that Tengda brings him not only rent, but also a huge flow of people!"

"The Grand World on the opposite side hosts the GPL League, and GOG players from all over the country come to watch the game and spend money there, how much traffic is that?"

"However, the subway entrance is on the side of Yuandatiandi, and the overall quality of the restaurants and shops in Yuandadi is higher than that of Jinsheng Plaza, so most of the passenger flow has been intercepted by Yuandatiandi, and there are very few people who really come to Jinsheng Plaza."

"For Jinsheng Plaza, it invested heavily in building this building, but it couldn't attract customers, thanks to it?"

"But if we had Tengda's experience store here, it would have been a completely different story!"

"Through the glass curtain wall, on the side of the road, and even in the shops on the outer side of the Grand World, you can clearly see the whole picture of the Tengda experience store!"

"And those who come to see the GPL League, will they stop by and have a look?"

"Without the Tengda experience store, the street is like the next day, but with the Tengda experience store, the street is nothing more than a two-minute walk, and the difference is great!"

"Just like the retail store of pineapple mobile phone, you can get extremely preferential rent in any city shopping mall, and no shopping mall dares to increase the rent casually, because the retail store of pineapple mobile phone can attract a large number of shoppers, which can increase the sales of shopping malls by an average of 10%."

"Is it important to have a higher rent, or is it important to have an extra 10% of sales? This is a multiple-choice question that no elementary school student can get wrong. ”

"Although Tengda may not be able to reach this level in other cities, in Jingzhou, especially next to the GPL site of Grand World, and it is the first large-scale experience store, this bargaining power is still there."

"Moreover, the reason why the other shops are so cooperative is because they also know that Tengda's entry will bring them good customer flow. If they refuse and we end up choosing a different location, they will lose more than they gain. ”

"That's why these shops are willing to vacate space for us, so that even if the location of the newly moved place is poorer, but with the traffic we bring and the compensation from the shopping mall, it will be profitable!"

In addition, the owner of the mall also decided to invest money to build an overpass here, from the gate of Yuanda Tiandi to the entrance of Jinsheng Plaza! This flyover will be a transparent aerial passage with escalators, so customers on the opposite side will be able to come smoothly regardless of wind or rain! ”

After listening to Liang Qingfan's explanation, Tian Mo was shocked.

He knew that Tengda's influence in Jingzhou was very large, but he didn't expect it to be so big.

Not only did the mall raise its hands to welcome, give the green light, and be busy, but even the shops inside were willing to cooperate!

It's hard to squeeze out 7,000 square meters of place in such a shopping mall located in the center of the city!

This kind of thing is not something that can be done with money alone.

Tian Mo couldn't help but look at Mr. Pei with a look of great admiration and even worship.

Mr. Pei's personality is very approachable, so after getting along for a long time, there will always be a natural sense of closeness. But one outrageous deed after another reminds Tian Mo at all times that Mr. Pei just looks easy-going, but in fact he is a real boss.

Taking the current situation as an example, Tian Mo was so shocked that he didn't want to, but Mr. Pei was expressionless, and he couldn't see any surprise at all.

Supposedly, isn't Mr. Pei also coming for the first time? You shouldn't have known anything about these things before, right?

But his face was still full of calmness.

Obviously, similar situations have happened many times, and Mr. Pei has long been surprised.

Tian Mo couldn't help but sigh secretly, he still saw too little of the world!

You have to learn from Mr. Pei, Taishan collapsed in front of him and did not change his color.

As for Zhuang Dong, he obviously didn't fully understand what Liang Qingfan was saying, but he just felt very awesome.

If there is a barrage at this time, he should be following Tian Mo to brush 666 without brains.

However, Pei Qian was shocked by Liang Qingfan's words at this time, and temporarily fell into a sluggish state.

The rent is 6% off, half a year's rent is free, and the entire shopping mall, including the shops spontaneously vacated the place, together with the area that was not open before, and made up a large number of stores with a total area of more than 7,000 square meters and spanning several floors!

Not only that, but the mall owner has to pay out of his own pocket to build a transparent overpass!

This is undoubtedly multiple bad news for Pei Qian!

Not only is it a lot less rental, but because of the location, this huge glass curtain wall and the overpass that will be repaired in the future will continue to attract customers from the opposite world!

Thinking about it this way, this experience store might as well be in the grand world!

The flow of people is still so much, but in Yuandatiandi, the rent will definitely be much higher, and it will definitely not be able to make up 7,000 square meters, and if it is dead, it will make up an area of one or two thousand square meters.

How can it be like now, the flow of people, area, and money, none of them are avoided, and they are all occupied!

Isn't this making it difficult for salespeople to dissuade customers?!

Pei Qian looked at Tian Mo meaningfully, which means that Liang Qingfan's location is not light, and it can only depend on you.

Tian Mo immediately nodded in understanding: "Mr. Pei, don't worry, I will definitely do a good job of the experience store, and I will definitely not live up to such a good location!" ”

Pei Qian: "......"

He pondered for a long time, but in the end he still had nothing to say, so he could only look at Liang Qingfan and say, "Okay, let's go inside and have a look." ”