With the official end of the summer file of 01 year, many people regard this year's carnival momentum of the people as a new economic rebirth after the bursting of the Internet bubble.

Last summer, the highest-grossing movie was "Mission Impossible 2", which finally reported 215 million in North America, and in addition, like "Gladiator", "Perfect Storm", and "Screaming", none of these works broke the 200 million mark at the box office.

If that's all there is to it, that's fine.

After all, 200 million is the final threshold to measure whether a movie is a big hit.

If the ascension is successful, that is to become a god in World War I.

But if the promotion fails, it doesn't mean that the project is pulling the hips.

But the problem is that in the top ten North American box office of the millennium, there is a loss-making movie "Crisis".

An investment of 100 million was only exchanged for a box office of 1.5 billion.

When such a work appears in the top 10 lists......

The box office trend of the whole year can be seen through at a glance!

But what about this year?

Just "Shrek", "Monster Power", and "Rush Hour 2" are ironclad projects that will break 200 million! Not to mention behind them, there are four movies with the potential to hit the box office of 200 million, such as "X-Men", "Pearl Harbor", "Jurassic Park 3", and "Battle of the Planet of the Apes"!

When the box office market of the summer file increased by 60% year-on-year, the clarion call for economic recovery resounded in the sky!

At the same time, DreamWorks, Disney, New Line, Warner, Fox, and Universal are naturally smiling!

And the Paramount and Sony who lost to their grandmother's house?

The former, that's quite unpleasant!

But what about the latter......

Now I'm praying to God and worshiping Buddha!

…………

"How far has the Black Hawk Down project progressed?"

In the office, Howard Stringer, former chairman of Sony Pictures Entertainment and now chairman and CEO of Sony (USA), is holding his chin and asking his subordinates about the latest status of the company's business.

In the face of his inquiry, the secretary who was holding the information did not hesitate, and directly told everything he knew, "The movie "Black Hawk Down" started shooting in May last year, closed in October, and completed production in January this year.

From the beginning of the project, we have not done any intervention in it, the movie script is based on CNN's previous news broadcasts, written under the guidance of the Ministry of Defense, all kinds of actors, trained under the instructors sent by the Ministry of Defense, the most critical filming work, also under the arrangement of the Ministry of Defense, went to Morocco to complete, and in order to make the story in the lens more real, the Ministry of Defense also sent Delta troops and rangers stationed in Morocco for on-site guidance.

If I have to describe it, then I personally think that the final film of "Black Hawk Down" can even replace the various documentaries created by major history channels based on the actual footage of the news broadcast.

Because the content of the whole movie is incomparably ......

Authentic. ”

That's right!

Since Sony officially took over the project, they haven't bothered about this side of things!

Because I can't take care of it!

As a foreign-funded enterprise, let them do business in a serious way, and let them advertise the brand image of Sony through the propaganda outlet of Hollywood, then they can still do it, as for directly participating in the dissemination of ideology?

Bashing the hegemony of America?

Criticize America's long-standing interference in the internal affairs of other countries?

No kidding......

You give Sonny ten dares, and they don't dare to do it!

But the problem is, the shit is on the buttocks, and it can't be pulled if you don't pull it!

In the case that it is necessary to shoot and there is no way to avoid it, closing the eyes and pouting has become Sony's only choice.

"Real?" Howard Stringer muttered, helplessness written all over his face.

"And after that?" He asked, "How did the publicity work unfold after that?" ”

The secretary also pays attention to this issue, "Although the publicity and distribution of "Black Hawk Down" was arranged by us, except for the procedural process, other decisions were finalized and confirmed by the Ministry of Defense.

The new Secretary of Defense, Henry Rumsfeld, wanted the film to be released before Labor Day, so August 30 became the first choice for the film's release, and in this case, the premiere was scheduled for the 28th.

Because this time is too close to the summer file, the large-scale paving publicity cannot be carried out in the early stage, so the real publicity activities actually started on the 11th of this month, and judging from the current situation......

The response wasn't good. ”

"Bad response?" Hearing this, Howard Stringer raised an eyebrow.

"Yes." The secretary nodded affirmatively, "Because there are too many blockbusters in this summer's file, and the number of moviegoers has surged by 45% compared with last year, our publicity will only be buried by other people's shouting." ”

"Okay, I see."

Without much explanation, Howard Stringer waved the secretary away.

With the departure of the other party, Ben's body was still tense, and he also let out a sigh, and the whole person leaned back relaxedly.

In his mouth, there was also a sound of rejoicing, "It's good if the response is not good, it's good if the response is not good......

Although Sony pinched his nose and admitted it in the matter of "Black Hawk Down", how could people not pursue it when they were alive?

You must know that 20 years later, little Japan, which is obviously its own mistake, actually wants to dump 1.2 million tons of nuclear waste into the sea, in an attempt to evade its responsibility by bowing, bowing, bowing, and bowing!

Driven by this filth that goes deep into the bone marrow, even if Sony is now being held to the head by Roland Allen, they still hope to find a way to survive before the trigger is pulled!

And in the matter of "Black Hawk Down", no one pays attention, and that is the best news!

Howard Stringer turned the pen, his eyes under the lenses gradually empty, and muttered, "If Black Hawk Down doesn't make a splash in the North American market, then we have a chance to be reborn......

Because only in this way will the American people not know that there is a foreign-funded company that has filmed their shameful history......

As long as they don't know, the storm of public opinion behind the movie will not have an impact on our brand image! ”

Yes! Silence is Sony's desire!

Although as a listed company, financial reports are the foundation of their existence, and performance determines the attitude of investors, but at this moment, they can't wait to let the 100 million yuan invested in "Black Hawk Down" lose to the bottom!

Because only in this way will it not be hated by the American people!

Remembering the defeat of his subordinates in World War II will shoot their humiliating history!

Grudges against guys who don't even have military strength are teasing their beards!

Grudges against those who want to challenge their international status run rampant in their country!

As for the rest?

Can Sony take care of other problems now?

Roland Allen doesn't make a big deal, and they're already thankful!

…………

Maybe it's because Sony's prayers worked, but it's more like the coldness caused by avoiding suspicion, in short, even if Roland Allen returned to Los Angeles, the announcement of the project "Black Hawk Down" has not changed qualitatively.

Exactly like the previous plan, the film was promoted to the public at a glance:

On August 11, ABC, which received the money, introduced the upcoming "Black Hawk Down" to the public.

On August 14, NBC, which received the money, reopened the history of Somali warlords in the early 90s, revealing the circumstances in which Operation Restore Hope was born.

On August 17, CNN, which received the money, came forward to criticize the ABC and NBC's stance, saying that they were conflating the United Nations Security Council's peacekeeping efforts to enter Somalia in order to promote the film and the Laptons' government's misdeeds of sending Rangers into Mogadishu to capture senior Somali military generals in order to overthrow the Adidi armed forces.

On August 20, the New York Times, which received the money, published an interview with director Ridley Scott, who publicly stated that the idea of the film was to recreate history, and not only that, but he also stressed that America should never be an isolationist country, and hoped that those who were deceived by false news would open their eyes.

And when such remarks appeared, the movie "Black Hawk Down" came into people's eyes.

In fact......

The project "Black Hawk Down" is really not easy to publicize.

Because this incident is a shame for the people of America!

The most important thing is that this kind of shame is not actually as the international community imagined, the people of America are reflecting on history and expressing anger at the motherland's forcible interference in the internal affairs of other countries over the years, because more people feel that it is a real shame to be defeated when interfering in the internal affairs of other countries!

That's right!

What really made the Americans angry was that the invincible army in the Gulf War would be defeated by pirates from the Third World!

What really made the Americans explode was that the Somali bandits dared to drag the corpses of the rangers through the streets!

What really made the people of America disgraced was that the sophisticated armament could be shot down by a hundred or so weapons!

As for what reflection?

No kidding!

If they had not interfered in the internal affairs of other countries all the year round and sucked the blood of the people of the world, where would they have come from?

And in this case, even if "Black Hawk Down" is promoted under the banner of anti-war, the effect is actually not obvious.

Especially after the premiere of "Black Hawk Down" in Los Angeles on August 28, the evaluations given by film critics from all walks of life can actually reflect their double standards -

"It's the most beautiful war movie I've ever seen."

"There's a lot of anger in the whole movie."

"What does this film want us to think about? Is it war that doesn't need to exist? ”

"It's a long and precious video game."

"It was a complete victory for the producers, and I felt like I had watched a documentary that I had seen before."

That's right!

The above evaluations are all the result of the pen fee charged!

Even though these film critics gave "Black Hawk Down" a good review, the text that followed the annotation was full of uncuts!

Because no one can accept that those forces that protect themselves have failed!

In this way, when the movie was released on Thursday, August 30, the box office in the first four days was only reported to be 21 million, compared with the investment of up to 92 million, which was simply extremely crotch-pulling, and the next seven days reported 18 million, and the cumulative box office of 39 million made the movie "Black Hawk Down" lock in the biggest fight of the year!

Even though Roland Allen slapped him in the face with "X-Men" when he mocked "Memory Fragments" before, this time, Hollywood colleagues still made their own evaluations of Roland Allen's "wise decision".

Fox –

"Even if a war movie has to be made in accordance with the idea of anti-war in order to gain a lot of box office, it does not mean that only a tragic failure can be considered anti-war! Why was Private Saving Ryan successful? That's because Steven Spielberg is thinking about humanity and peace in the pursuit of success on the battlefield! It is the victory of the war first, and the brilliance of humanity later! And if the war is lost, then where does the audience still have the heart to think about human nature? Finding a way to wash away the shame is the first thing! ”

Paramount –

"Roland Allen learned how to make a fan film from Steven Spielberg, but he didn't learn from the other side how to make a war movie that promotes anti-war from the perspective of a victor."

Disney –

"It seems that after becoming capital, the creator's decision-making ability will be affected by money."

Universal——

"Although the topic was unsuccessful, it was not my own money that I lost, which is a good thing."

Warner –

"Roland Allen has no hope of turning the tables this time, back then, when the Simpson wife murder case broke out, his bet on "The Shawshank Redemption" made him a lot of money, but this time, without the support of preconditions, no matter what happens in the outside world, no one can save "Black Hawk Down".

Although the views of these giants are not human, from the current situation, what they say is indeed the truth.

And with the big pounce of "Black Hawk Down", Sony, who has been praying for God's blessing, is also very happy.

Because as long as "Black Hawk Down" is not popular, then they are not counting the pain money of the American nationals!

Especially after Secretary of Defense Henry Rumsfeld's speech at the Pentagon on September 10, Sony's heart that had been hanging back finally fell back into his belly!

No way, who asked the old man to tell the reason for filming "Black Hawk Down"?

Secretary of Defense Henry Rumsfeld stated:

Because of the backwardness of technology, nearly 23 trillion transactions cannot be monitored by the financial sector;

Because R&D costs are too high, the military's medical research departments also need to be integrated, and many of their own R&D facilities already have better alternatives in the market;

Because of the obsolescence of the armament facilities, they spend 30 to 4 billion more on the maintenance of old equipment than on new equipment every year;

In addition, the technology of the private sector is outpacing the R&D capabilities of the Ministry of Defense, and in order for the Department of Defense to maintain its leading position, they must increase their cooperation with the private sector......

Isn't the intention of such a speech obvious?

Because of the backwardness of technology, there are nearly 2.3 trillion transactions that cannot be monitored by the financial sector?

Isn't upgrading the financial sector system the end of it?

And this, the only company that can do it at the moment, is Microsoft.

The military's medical research department needs to be integrated? Do they need better alternatives to drugs on the market?

Wouldn't it be the end of increasing cooperation with pharmaceutical R&D companies?

And this, the best partner company at the moment, isn't it Gilead?

Because of the obsolescence of the facilities, they spend 30 to 4 billion more per year on the maintenance of old equipment than on new equipment?

Isn't this just about updating armaments?

And the project he has been running around since the 90s is not the Global Hawk program?

As for how the Global Eagle program was born?

Isn't it still because of the shameful incident of the fall of the Black Hawk caused by close combat?

Now, the shame of restoring history is on the screen!

If Congress does not approve the procurement plan, it will be joking with its own shame!

"It turns out that Roland Allen is filming a propaganda film for the military-industrial complex to update armaments?"

When Hollywood's major companies saw the Department of Defense's update plan, everyone's mouths were a little sour.

Even if "Black Hawk Down" loses money, so what?

Roland Allen's allies continue to swell! As a major shareholder of Gilead, he is also crazy about making money! Not only that, but he was able to pass on the movie losses to Sony! This kind of profitless business, anyone wants to do it!

And for Sony, even if it is cheated, it doesn't matter!

"As long as the person is okay, then it's fine!"

However, just when everyone lamented that Roland Allen no longer regards movies as his main business......

The most unexpected thing happened!

On September 11, 2001, the Twin Towers fell!