Chapter 197: The Unknown Insurance (Part II)
"Let's talk about the well-known insurance first, students who pay attention to news hotspots should know that insurance companies are constantly recruiting people every year, and one move is in batches, and there is never a limit to it."
Yu Hongwei showed a self-made data model and said with a smile: "According to the recruitment scale, the number of employees of several major insurance companies in China has already exceeded the 30 million mark, and 2 out of every 100 people are selling insurance, which sounds like a terrible thing." ”
"But in fact? At present, only one-third of the people in the insurance industry have formal qualifications, that is, about 10 million, and less than 3 million are still practicing. ”
"If one person sells insurance, the whole family is shameless, I think everyone should have heard this sentence."
It stands to reason that Yu Hongwei is an invited teacher, and he is highly respected in the industry, and it is reasonable to speak slackly and show pride, but he took the initiative to laugh at himself in the insurance industry and narrowed the distance with his classmates.
"Going back to the question just now, why do insurance companies hire so many people every year, but the size of their staff does not increase significantly?"
"The reason is very simple, the churn rate is high, so you have to ask again, how high is it?"
"In one of the companies I worked for, for example, within the management level, we like to divide employees into four levels: 0-3 months, 4-6 months, 7-12 months, and more than one year."
"Among them, nearly 70% of the employees are less than half a year, and only 8% can work in this industry for a year, and other companies are eligible to be called old employees after 10 years of service.
"It's not something to brag about, too high liquidity has brought a lot of inconvenience to business development, I changed three bosses during my tenure, and the headquarters also deducted my performance bonus, so I decisively chose to resign and run away, and I'll talk about it later."
"Like you, I am highly educated, although I am not as powerful as you, and the insurance industry I studied in the 985 University of Finance and Economics back then can be regarded as a serious academic background."
Yu Hongwei is very good at speaking, and he praised everyone in one sentence, and the classmates also applauded him very well.
"When I was young, my thinking was relatively simple, thinking that I would finish my studies and develop in the industry, and break out of the world with my ability.
"All kinds of salaries and benefits sound very bluffing, all of them are allowances and subsidies that I have never heard of, adding up to 23 items, I was excited in my heart, and I didn't think much about it, so I joined the company so hastily."
"The initial training seems to be quite formal, it is a tourist visit, and it is a lecture, and I repeat the insurance concept to you every day, and I feel that the future is bleak if you don't buy insurance."
"Teacher." A female student raised her hand.
"Please." Yu Hongwei stopped the rhythm and took a sip of the red date tea on the podium.
"I'd like to ask if instilling corporate culture is the same as instilling the concept of insurance?"
Yu Hongwei said: "This question is a good question, can not be generalized, a strong corporate culture, do not need to be actively instilled, but in the daily behavior of you have a subtle impact, it can make you have a sense of value identity and identity belonging to the company." ”
"But the formalistic corporate culture will only make employees rebellious, just like the catering company has to call people to line up and shout slogans before closing every day, which is a pure waste of time."
The girl sat down as if she didn't understand, and Yu Hongwei continued the topic just now.
"During the first three months of training, I was forcing myself to get rich with insurance, no matter how illusory it sounded, but someone did."
"The propaganda of the successful mentor is very contagious, and after days and months of bombardment, my consciousness is covered with a layer of ignorant footcloth, if others can, then why can't I? I came from a prestigious university, so I should be easier than others in this regard. ”
"With this kind of thinking, I began to buy all kinds of insurance for myself, from life insurance to property insurance, as long as the commission is high, I bought one, the supervisor praised me for living and learning, I also nodded happily, now I think back, the brain was really in the water."
"That month, I unexpectedly achieved the first sales volume, and I got a total of 13,000 yuan including performance awards."
Many students exclaimed, 13,000 yuan is already a very generous income for fresh graduates.
Yu Hongwei pressed his hand, calmed down the noise, and said with a wry smile: "Don't be deceived by appearances, in order to get the 13,000 yuan, I smashed all the 20,000 yuan I saved from my part-time job in college, which can be described as a thankless job to lose money." ”
"The joy of salary is always short-lived, colleagues who don't know the truth always pestering me to ask for dinner, and there are many people who want to ask for sales skills, and only I can understand the pain of this."
"I was reflecting on the next few days, and my mind gradually regained control of my brain, maybe it was a different kind of Ponzi scheme, and after some hard work, I thought it was time to quit."
"Just as I was about to talk to my supervisor about leaving, a new round of chicken soup storm came, this time to teach us how to use the resources at hand to develop customer insurance."
"There is no routine to follow, after all, it is an acquaintance business, although I have seen through the essence, but I am willing to go with the flow, I want to earn back the lost capital and stop, so I temporarily dismissed the idea of leaving."
"The relatives and friends around me do not have a high level of education, but I am the only one with a high education, everyone trusts me, and I am condemned by my conscience, I did not recommend property insurance to them, only let them buy some practical and cheap accident insurance."
Yu Hongwei did not hide the black history, and the narrative was objective and neutral, and his courage was admirable.
"My loss is not much, a dozen orders of 1,000 yuan can recover the loss, and within a week, I have successfully completed the task."
"However, in the eyes of the director, my behavior is passable, and I have talked to me a few times for this reason, and seeing the performance of my colleagues soaring into the sky, my ranking quickly slipped from first to last."
"I only received 3,000 yuan that month, and if I want to live a decent life in Yuanyu Market, 3,000 yuan is far from enough."
"Teacher, I would like to ask you how much your insurance commission is." A girl with a loud voice in the back interjected.
Yu Hongwei said apologetically: "The age is a little old, the specific proportion is not clear, the commission ratio of different types of insurance is different, the range is roughly between 10~40%, the commission base of new employees is low, and they like to get together to promote financial insurance, because the commission return ratio is high." ”
"It turned out to be so high, I thought it was a single digit." Chen Bochang has seen it.
"It's not selling a house, this kind of unit price is usually in the tens of thousands, with a single-digit commission, I'm afraid it's not a northwest wind." Wang Xu quipped.