Chapter 953: Mobile Phone and BYD
By the way, there are two subsidiaries that I forgot to say (PS: I really forgot when I wrote it...... Daqian's subsidiaries are too TM, I'm confused), one is Daqian mobile phone, like Daqian Entertainment, Daqian mobile phone is also a company directly managed by Boss Jia, and it is also a company that Boss Jia has completely mastered all rights from beginning to end.
No way, the mobile phone is the most important piece of Boss Jia's future business territory, in fact, this will also be the most important piece of any company's territory, and Boss Jia must hold it tightly in his hands throughout the whole process.
With the efforts of Boss Jia, Daqian Mobile has also successfully become the first mobile phone manufacturer in China and the third in the world.
According to Boss Jia's intelligence, in the entire 1995, Motorola ranked first in mobile phone sales, with a total sales of 620,000 units.
This was followed by Nokia, with a total of 580,000 units sold.
From this point, it can be seen that the sales of the two are very close, and perhaps Nokia will be able to surpass it next year.
As for Daqian mobile phones, although they rank third, their annual sales can only exceed 180,000 units, and compared with Motorola, they only have 1/3 of the total sales.
Of the 180,000 units sold, 60,000 units belong to the Chinese market.
As for profits, they are basically maintained in a state of equilibrium, and they do not make money or lose money. After all, the cost of the production line is too high, and every time the model is updated, the production line must be adjusted, and there are huge costs in various other aspects.
In order to seize the market, the price of Daqian mobile phone is only half of Nokia's, and the profit is not high, so it is already very good to be able to maintain without losing money.
In general, the situation of Daqian mobile phones has successfully entered the global mobile phone industry war, as for whether they can kill Motorola and Nokia next, it depends on their respective means.
In addition to Daqian mobile phone, there is also a subsidiary BYD, Wang Chuanfu is also a general manager who did not come to report to Boss Jia in person, but Wang Chuanfu does not feel that he is very awesome, but he really can't come, he is dealing with BYD's big crisis in the imperial capital.
With the first batch of electric bicycles off the assembly line, BYD began to lose money, because the first batch of 10,000 electric bicycles off the assembly line actually knew that they were not sold out now.
That's right, in the later generations, the streets were all over the street, almost everyone had one, and the electric bicycles that completely replaced the bicycle fell into a desperate situation of sales in 1995.
It's not that BYD's sales are not strong, in fact, Daqian Commerce's sales are still very hard, and Wang Chuanfu doesn't take people to run the market in person, but the sales of electric bicycles just can't go up.
To this end, Wang Chuanfu did a lot of surveys and asked consumers why they were reluctant to buy electric bicycles, and then consumers said that an electric bicycle worth 3,000 yuan is no different from a bicycle worth 50 yuan.
This is what consumers really think, and it is also the dilemma that electric bicycles are currently facing. At this time, Huaxia is still relatively poor, and the role of an electric bicycle worth 3,000 yuan is no different from that of an ordinary bicycle.
Although the bicycle is very tiring to ride, what people lack these days is not strength, but money!
Besides, if there are really 3,000 yuan, then add another 2,000 yuan and spend 5,000 yuan to buy a motorcycle?
So now the electric bicycle is actually in a very awkward position, it is better to save money than the bicycle, and it is natural that the speed and wind of the motorcycle cannot be used, and the sales are in trouble.
However, the so-called East is not bright and the West is bright, BYD's electric bicycle business is half dead, but the battery business is unexpectedly better.
With the accumulation of BYD's technology in lead-acid batteries, BYD's lead-acid batteries have been in a leading position in China, and when Wang Chuanfu reversed the company's bad atmosphere, streamlined personnel, and optimized the production line, the price of BYD's lead-acid batteries has dropped to a medium level.
Only with a medium level of price can buy the top lead-acid battery, which makes BYD's lead-acid battery direct sales exploded, but also forced other peers to either lose money and make money, or go out of business directly, anyway, it took a year, BYD successfully occupied more than 75% of the domestic mainstream lead-acid battery market, won a total profit of 150 million, barely filled the hole of electric bicycles.
But just when Wang Chuanfu was about to take this report card to report to Boss Jia, an accident happened, 5 days before the first day of the Lunar New Year, a BYD electric bicycle had an accident in the imperial capital, and a cyclist hit a BMW parked on the side of the road, not only crashed the car, but also crashed into the hospital
The cyclist said that the reason why he hit the BMW was because the brakes failed, and later the police checked the bicycle and found that the brakes did fail, which was really fatal.
This incident happened to be known by the news media, and a news article "Bicycle hit a Mercedes-Benz" became popular.
In an instant, a huge storm of public opinion swept the entire BYD electric bicycle, and for a while, the whole country questioned the safety and quality of the electric bicycle, and Wang Chuanfu was about to go crazy.
So even during the Chinese New Year, Wang Chuanfu still took the team to the imperial capital to deal with this sudden public relations crisis, and this problem was difficult to solve for a while.
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"First of all, a question that must be determined, are the brakes really out of order for our electric bicycles?" Boss Jia asked Wang Chuanfu.
"That's the hardest part, we can't be sure!" Wang Chuanfu smiled bitterly, "I haven't seen the car until now, and the relevant units didn't let us inspect it at all, saying that they were afraid of destroying the evidence!" ”
"......" Boss Jia rolled his eyes, then picked up the mobile phone, it was a call out, and after a while, the call came back, and Boss Jia said lightly, "Okay, let's go to see the car together now!" ”
"The chairman is awesome!" Wang Chuanfu sincerely admired, and then followed behind Boss Jia to see the runaway electric bicycle.
Then Wang Chuanfu led the team, under the witness of the relevant units, to test the electric car at the fastest speed, and finally came to a conclusion.
The brakes of this electric car did fail, and it was indeed a problem with the parts of BYD's electric bicycle, and everything seemed to be impossible to change at this moment.