Act XIII. New opponents
"What does that mean?"
Claire didn't understand, did she mean drinking another bottle after she finished drinking?
"If you buy Coke and open the cap and find that there is this sentence, then you can find a merchant to get a free bottle of Coke, the same as the lottery, it's as simple as that, of course, the cost of this free bottle of Coke is borne by us."
Reiner explained that this method can be said to be the most primitive case of viral marketing, and he still remembers the envy when he saw others open another bottle when he was a child, and the surprise when he got another bottle, and he believes that this method is also applicable in this world.
Word of mouth from the masses is the best advertising, and this novel marketing method has never been seen before in this world, at least in the early stages of sales, and Reiner can rely on it to make good publicity.
Hearing Reiner's words, Antoine was stunned, and then fell into a deep shock.
In this era, not to mention subsidized promotion, manufacturers are simply not pulling out a dime, and will never give profits to dealers or consumers.
"Not all Coke gets the chance to get another bottle, only about five to ten percent of Coke will have that on it, in other words, our profit is estimated to be 10 percent lower, which is acceptable."
The cost of making Coke is very low, according to the regular selling price, even if 50% of the profit is removed, it is more than enough, especially for a small alchemy workshop like Antoine, I am afraid that the cost of the bottle is higher than the Coke itself.
Reiner continued to state to reassure Antoine.
"The text on the bottle cap can be blessed with the verification of anti-counterfeiting spells, this kind of spell applied to personal signatures is very cheap, as for those who do not win the lottery, the bottle cap will be written on the bottle with a sentence like 'thank you for your patronage', we sell Coke, recycle the bottle cap and bottle, we can minimize the cost."
His proposal was undoubtedly quite tempting, but Antoine was hesitant.
Just then, there was a knock on the door of the atelier shop.
The knock on the door was rough and urgent, causing a kind of annoyance, and in a matter of moments, the expression on Antoine's face changed, to the cold and stern appearance of the beginning.
"Wait a minute."
Antoine said, picking up a stick in the corner of the wall before slowly opening the door.
"Antoine, I repeat it again, it was Master Piram who made this price because of his relationship with you, so don't be too complacent."
Crossing Antoine's shoulder, Reiner saw that the other party was a tall, thin man, wearing the kind of ostentatious gown that high society disdained, with one-sided glasses and a top hat, and was speaking to Antoine in an aggressive manner.
Behind the man were several burly men who looked like thugs, looking ill-intentioned.
"Then I'll say it again, I won't sell this alchemy workshop."
Antoine shot back, raising the stick in his hand, causing the man to take a half-step back, and the bodyguard behind him hesitated for a moment before moving forward slightly, ready to protect the man.
"If you think about it carefully, this street has long since declined, even if you stay here, you can't make much money, it's better to join Lord Piram's men, with your skills, you can probably get a good position."
The man rubbed his hands and persuaded him, looking like he was also a dog.
"This person's name is Sandersen, he has been a gangster in the town before, and then he was recruited by Piram and became a member of his subordinates, as for Piram, I vaguely remember that he seems to be the owner of a large chamber of commerce nearby, and he seemed to want to take over the Crescent Moon Academy before, but he was robbed by someone halfway."
Claire whispered to Reiner, and of course, didn't forget to bury the headmaster in the end.
"Looks like you hate that side more."
Reiner teased, causing Claire to glare at him.
Without continuing to tease Claire, Reiner walked to the door and spoke up.
"Please wait a minute, friend, now that Monsieur Antoine is talking to us about cooperation, I think you should come back at another time."
Reiner's unexpected move brings the conversation to an abrupt halt and also notices Sanderson to him and Claire.
"Uh, maid?"
When Sanderson saw Claire dressed, he didn't recognize her for a while, but thought that Reiner was a big nobleman from where he would carry such a traditional maid.
"I'm the Headmaster of Crescent Academy, Reiner. Ian Gray, Monsieur Antoine is our partner, please don't embarrass him anymore. ”
Reiner said, the appearance of righteous words made Sanderson retreat a little, and hearing Reiner's name, the little thug was even more panicked.
Looking across the continent, who doesn't know the name of the Ian Gray family, the business empire that monopolized many industries has become a symbol of this glorious era to some extent.
And Sanderson had indeed heard that the third son of the Ian Gray family had come to Crescent Academy, and the person in front of him had a unique temperament, not like a fake.
But thinking about it this way, what did Antoine rely on to hook up with the Ian Gray family?
Sanderson's years of experience as a gangster made his head spin quickly, and he quickly recovered from his shock and turned into dogleg mode and spoke.
"It turned out to be the Lord of the Ian Gray family, Lord Piram has always been very taken care of by the Ian Gray family, and after hearing that you have come to the Crescent Academy, I hope to invite you as a guest."
Reiner thought about it, it seemed that there was indeed such a thing, but Reiner was arrogant at that time, and he didn't bother to make friends with this kind of hillbilly at all, so that the other party had a hot face and a cold ass.
"I'll talk about this later, I've decided to invest in Antoine's alchemy workshop, so if there are any acquisition plans, I suggest you hire another master."
Hearing Reiner's words, Sanderson was stunned and spoke with a little confusion.
"I'm not questioning your decision, but I think we at the Atelier Piram can provide better services, why should you look for such a person."
Sandersen's words silenced Antoine, and also made Claire look at Reiner with some concern, after all, from the perspective of a businessman, the Atelier of Piram is far stronger than Antoine in terms of equipment and channels, and it is more reasonable to choose the strong to cooperate with the profit-seeking thinking.
It's hard to say if Reiner will suddenly change his mind and reach a partnership with the Atelier Piram.
"No, Antoine's alchemy workshop is very good, I think he is no less than Piram's alchemy workshop, in fact, I chose this one after inspecting the seven alchemy workshops within a hundred miles around."
Reiner's words surprised all three.
Antoine looked at the young headmaster, not knowing what he trusted in him.
Claire's eyes widened slightly, Reiner's actions were so unexpected that she felt she couldn't understand what was going on in the man's head.
Sanderson had an embarrassed smile on his face, he knew that Reiner didn't look down on the Piram Alchemy Workshop, but such straightforward words also made Sandersen not know how to answer, so he could only smile wryly.
"Hehe, what Master Ian Gray said is, we won't bother."