A series of combination punches, when have you ever seen this kind of battle!

Propaganda or something, at most, is to place advertisements, or buy some trolls to brag about themselves.

Looking at the Nebula Games, which has become a trend, all the game makers are confused, and they are now a little confused about reality.

In fact, the operation of Nebula Games is not complicated, but the key is that it is difficult to imitate at all.

The first is the game welfare reward, Nebula Games can do this, because Yang Chen is the boss, Yang Chen is the boss, he said that even if the employees under him say two, it is useless.

However, other game companies are divided into various departments, such as a special independent department for publicity, a separate department for game development, and different independent departments for game business operation and update planning.

This leads to the fact that everyone has to think about their own KPIs and their own interests, and there is no way to use their strength in one place.

For example, in the operation of Nebula Games, the game is free and has to be returned to the players for coupons, which is not so easy.

Not to mention whether the company can agree to it, if the event update planning wants to do this, the department in charge of commercial operations can fight with you.

You must know that game revenue is their KPI indicator, and if you engage in this kind of revenue and become negative, they don't work hard with you?

For example, some props in the game are actually basically no cost for game companies except for labor costs, but there are more things involved.

For example, sending too many good things, causing the progress of the version to speed up, so that a large number of players graduate, and during the period when the new version has not been developed and launched, players are active online, so their KPIs will not explode?

For example, if the distribution of fashion props or something causes the player's desire to consume to be lower, won't the KPI on the operation team's side explode?

So a lot of the time, some game companies often have some ridiculous operations.

…………

The entire gaming circle is confused, along with the pass of "BioShock" and the content of the new version, as well as the upper limit of some future content previews.

The revenue amount has risen again, and the free bonds returned to players are not counted in the revenue range, but even so, in the new week, the turnover revenue of "Biochemical Survival" has successfully exceeded 45 million.

At the same time, because the game is free of charge, the number of players in the game has ushered in a surge, and the highest online rate has successfully exceeded 3.2 million, of which the weekly active value has reached 40 million.

However, what followed was the full load of the server, but fortunately, the server on the Jiasheng side was quite powerful, and there were no vicious events such as server downtime.

But the establishment of Nebula Games' own server room is almost on the agenda.

I didn't make this preparation before, mainly because I didn't know the future potential of "BioShock", so I chose a more secure rental server.

But now that the popularity of "Biochemical Survival" is related to the profitability, it is completely necessary to set up a server room.

Although the reputation of this Jiasheng in the industry is okay, it is better to hold this core thing in your own hands.

And "Biochemical Survival", which is represented by overseas UEgame, has also been launched globally, probably because I also saw the marketing strategy of Nebula Games in China.

In addition, Nebula Games has shown the potential for in-app purchase revenue in China, and UEgame has also announced overseas that "BioDynamics" will be a free-to-play game, and there will be no news of numerical kryptonite.

won the agency right from Nebula Games for 5 years, and the domestic "Biochemical Survival" can be said to be very good, and the promotion of this game by UEgame is relatively large.

Its platforms, as well as some mainstream game media platforms and live broadcast platforms, have related promotion activities.

In the office of Nebula Games that day, I received good news from UEgame.

On the day of its launch, BioSurge's overseas turnover reached $1.1 million.

Although UEgame takes the lion's share, Nebula Games also has a 25% share, deducting taxes and other miscellaneous things, and it almost has more than 100,000 US dollars in revenue.

This is not a chicken that lays golden eggs, it is simply a machine that can print money.

Looking at the income budget of "Biochemical Survival", Yang Chen couldn't help but smack his tongue.

And with the fiery performance of "Biochemical Survival", Yang Chen also found a problem, that is, the other employees in the studio are more motivated.

Although Yang Chen has not yet said that he will give everyone a bonus, everyone seems to be more confident than before.

In the office, Wang Yaliang, who listened to Yang Chen's question, thought about it and smiled: "Because we have the capital to fail!" ”

"Before you suddenly announced that you would spend 350 million to develop a new IP project, although everyone was very excited, but also worried about a problem, that is, if the project fails, will Nebula Games suddenly collapse;

Hearing this, Yang Chen was stunned for a moment, reacted randomly, and couldn't help laughing.

Yes, others are different from me, there is no dream memory, and there is no confidence in new projects.

If you also work for a company, and then the boss proposes to use the company's existing working capital to develop a new project, I guess I am also nervous.

For example, if the project fails, will the company collapse, and when the project is difficult, will the company fail to pay your salary.

But with the good results of BioShock, all this is no longer a problem.

Because now Nebula Games can afford to lose!

"Well, I didn't think much of these things." Yang Chen shook his head slightly.

It's not a lie, and it's not self-confidence based on dream memories

It's because Yang Chen feels that the development of a game project has not yet begun, and the game has not been made, and you are thinking about what they should do next if it fails, then it is basically difficult for the project to succeed.

While speaking, Yang Chen opened the official website of the industry gamers and entered the industry recruitment section.

The next development of The Elder Scrolls: Skyrim, even if there is an outsourced team, the core part of it is not something that the current Nebula Games can complete independently.

Further expansion and recruitment are things that must be taken into account.

"Do you want to hire people too? I also set up a project for your game, but the budget cost is not high, only 2 million, and Chen Shu and I won't release anyone to you, their main work is still on the game "The Elder Scrolls: Skyrim". Yang Chen, who remembered something, turned his head to look at Wang Yaliang with a hint of a smile.

"Absolutely! However, I only recruit women. Wang Yaliang responded excitedly and said what he needed.

If it was when Nebula Games was first established, she heard Yang Chen say that she would give her 2 million to develop a game independently, then she would definitely not agree, what is the difference between this and playing in the water?

But now, with the expansion of Nebula Games, the growth of knowledge, and the recognition of the current strength of Nebulas Games, she has no resistance to Yang Chen's 2 million development costs.

Well, to put it simply, she's inflated too.