After the All-Star is over, the world of the NBA seems to be still immersed in the atmosphere of the All-Star.

This year's All-Star Weekend set many, many records!

Rookie Challenge's Highest Ratings Record!

Record for the highest ratings in the Skill Challenge!

The record for the highest ratings in the three-point contest!

The record for the highest ratings in the slam dunk contest!

The record for the highest ratings in the All-Star Game!

With Jordan's retirement, the NBA entered an era of total decline.

This decline reached its culmination in the 2005 Grand Final!

Before the Spurs and Pistons kicked off in the 2005 NBA Finals, no one could have imagined that NBA ratings would fall below 10% again.

Not only did it fall below 10%, 9%, and 8%.

The loss of Jordan in the NBA is desperate!

There are even many people who are looking forward to the collapse and dissolution of the NBA.

In such a big atmosphere, the recovery of the NBA this year has made everyone feel incredible.

The regular season continues to set new ratings records, and now the All-Stars are still breaking records!

The reasons for all this are naturally self-evident.

Yes！

Yes brings the NBA back to life!

Fueled by NBA officials and the national media, Ye Si won the Rookie Challenge MVP, Skills Challenge, Three-Point Challenge, Slam Dunk Contest and All-Star Game MVP in his first All-Star trip, and the news swept the United States the next day.

An unprecedented miracle!

Hurricane Garfield's landfall!

The Conquest of Las Vegas!

The early advent of the Yes era!

The headlines on the front pages of all media outlets in the United States the day after the All-Star Break are almost all in this format!

Before the All-Star, ESPN had already pushed Ye Si to the cusp, but even ESPN, which was the first coconut fan or coconut black, did not dare to blow it so blatantly, and always found some crooked reasons or excuses before blowing.

ESPN knew very well how empty they were before they blew it.

But this all-star seems to be sitting on ESPN's boast!

ESPN seems to have felt that their previous braggings were not enough, and after the All-Star break, they went from a little bit of shame to complete unscrupulousness.

And the rest of the media, whether it's TV or newspapers, are all following ESPN's lead.

Boasting about how to fancy, Yes has become the mainstream of American public opinion now.

"No one would have thought that a rookie could do something so great before Yes came along!"

"Yes surpassed all the rookies in NBA history!"

"Yes's rookie career is a one-of-a-kind miracle in the NBA!"

"With a slight smile, Yes has won Jordan's respect!"

On Bill Gates' private jet, Ye Si tilted his head to look out the window at the clouds, and Wang Han sat next to him and read for him various media comments about his All-Star weekend trip.

Wang Han was very excited, and Ye Si was very calm.

Whether it is physical media or online media, the evaluation of his all-star journey has reached a surprising unanimity.

The level of this boasting did not interest Ye in the slightest.

False ones don't need to be poked to be broken.

"It's hard to put into words how great Yes's all-star tour is!"

"The MVP of the most exciting rookie challenge in history, the first great practice of the five small tactics in the NBA!"

"The most perfect display of transmission and control in history, the skills that have been honed thousands of times are dazzling!"

"The most accurate shooting instruction in history, an incredible 100% three-point shooting!"

"The most violent slam dunk duel in history, the ultimate talent performance of the strongest chosen son!"

"The most intense All-Star Game in history, lore, triple-double, Yes broke the impossible block!"

"Yes, they all say that the honors you won this year's All-Star are all the best in history!"

Looking out the window, Ye Si's expression, which had always been calm, finally changed slightly.

Although Yess already has a very low ceiling on these American media, it is surprisingly low to this extent.

Are all All-Star honors the best ever?

In the NBA, it's not easy to get the title of the best of all time, no matter what the game.

Generally speaking, it is necessary to add a 'one'.

Except for a few people, most players, no matter how good they are, will add a 'one' when they are praised.

"Yes, in China, your popularity is even more terrifying!"

They had already fallen asleep, and the expression on Wang Han's face was still hard to hide his excitement and excitement.

At the last moment of the All-Star Game last night, Wang Han's voice was already hoarse.

The moment Yes lifted the MVP trophy, she cried the whole time afterward.

In the past, Wang Han didn't understand why the winter seniors interviewed by CCTV in track and field were so crying and moving.

Now she feels that Senior Winter is too enduring!

"Yes, last night's news broadcast, five minutes and five seconds!"

"Another new record!"

Five minutes and five seconds......

Ye Si was slightly surprised.

Before appearing on the news network, CCTV gave him a sports star five minutes, which was to build momentum for him and introduce his needs.

On the second day of the All-Star Games, he won three major championships, and he only played two minutes and fifty-eight seconds.

That's the normal time.

I didn't expect the MVP of the All-Star Game to be able to set a new record?

It shouldn't just be the MVP of the All-Star Game.

The time of CCTV's first program is much more realistic than the braggadocio of the American media.

After Ye Si swept almost all the important individual accolades at All-Star Weekend, coupled with the momentum of the news network, his domestic influence will indeed change from quantitative to qualitative.

In the past, there was a lot of controversy about him and Yao Ming in China, although as domestic fans deepened their understanding of American basketball.

More and more people are aware of his accomplishments in the United States outside of the NBA.

The Garfield Five Tigers, the Garfield Hurricanes, the Seattle Miracles, these achievements are even greater than his achievements in the NBA.

However, this so-called growing number of people is actually still a minority.

In fact, most passers-by and fans still have a lot of debate about who is the current leader of Chinese basketball between him and Yao Ming.

There is a lot of debate about the comparison between him and Yao Ming.

Ye Si knew these arguments, Yao Ming also knew these arguments, and Ye Si and Yao Ming's attitudes towards these arguments were indifferent.

Yao Ming didn't have the heart to fight for this kind of first, and neither did Ye Si.

But fans always love rankings.

Even on some official occasions, it is necessary to separate Ye Si and Yao Ming from a superior, which is also for the sake of good arrangement.

In the past, I was very hesitant to compare him and Yao Ming, both above and below.

But this All-Star Weekend, CCTV used practical actions to rank and characterize him and Yao Ming, and also told him and Yao Ming the final decision.

His smash in the All-Star Game also became the most important weight for him to replace Yao Ming and eventually be molded into a leading figure in Chinese sports.

Through CCTV's momentum for him these days, Ye Si's status in the domestic sports world has now soared to a very high height.

There is no need to know these direct data from Wang Han, and some side things from the Ye Zhi team can also prove that his All-Star Game has helped him improve his status in the domestic sports world.

After Yes ran the marathon world record in Las Vegas, he was immediately contacted by the field management center, and his attitude was also very polite.

But the attitude of the past is no longer the same as the attitude of the present.

He is now the one who has been on the news for four days in a row, and it is not a short time.

No one is an idiot, the signal is already obvious.

Except for the slightly imaginary thing like status.

The most tangible manifestation of this all-star tour is that his 'Yes Generation' has already exceeded 100,000 pre-orders on Amazon in China.

In three days, the pre-sale volume exceeded 100,000 pairs, and the pre-sale volume reached 100 million yuan.

The price of the Yes generation in the United States is 150 US dollars, the domestic price is 999 yuan a pair, and the current US dollar exchange rate is 7.3, and the domestic price is much cheaper, which is what Ye Si means.

No matter how cheap it is, it will affect the sales in the United States, and Bezos will not do it.

But even if the price of 999 yuan is still expensive for the current country.

Neither Yes nor Bezos was looking forward to the sales of the Yes generation in China.

But in the end, Bezos was pleasantly surprised by this sales result.

Even, just the three pairs of sneakers of the Yes generation, some of them have made Amazon have a taste of resurrection in China!

For Amazon, the 100 million sales brought by the Yes generation to Amazon is not the most important, the important thing is the traffic and popularity it brings!

Bezos was very satisfied with this cooperation with Yes, so satisfied that last night, Bezos signed Roy at a high price.

Roy is now the second most popular NBA outside star in Chinese after Yes.

Yes learned that Bezos, who had not focused on China, had shifted his focus slightly.

Ready to personally take charge of the sales of the Yes generation in China, Bezos is ready to take this opportunity to make a big event on Amazon in China.

Originally, the price of the Yes generation in China is already the lowest in the world, and the price at the event will be 10% lower.

Buyers who have previously pre-sold will also receive an additional 10% refund or a 20% coupon.

According to Bezos's calculations, the Yes generation may be able to exceed one million pairs of sales in China a year, and sales can exceed the 1 billion mark.

Nike's annual sales in China are only 15 billion.

The progress of strength, the cohesion of popularity, the improvement of status, and the great achievements in business

This all-star tour has brought too many things to Yes.

On February 19, 2007, Yees returned to Seattle with Rondo, Milicic and David Lee.

When they returned to Seattle, the other SuperSonics players were already waiting for them.

All-Star Weekend is a holiday for the average NBA player.

However, all of the SuperSonics players who didn't make it to All-Star Weekend gave up their vacations!

The end of the All-Star season means that the NBA regular season has officially entered the sprint stage!

The four-day holiday of All-Star Weekend is very important!

"Yes, we're ready for the second half of the season!"