Chapter 152: No Kidding!
When Yang Chen was designing the concept of the follow-up "The Elder Scrolls: Skyrim" multiplayer mode, the sales volume of the just-launched "Shadow Legend" successfully exceeded 2 million copies on the whole network, and the price of the standard 3A level was 328 yuan, which can be said to be a good achievement.
Although "Shadow Legend" is not particularly high in terms of the game's reputation, and the media rating of the game Starry Sky gives 8 points in the case of public relations, but in the player's public evaluation controlled by the player, the score of "Shadow Legend" is only 7 points, which is not a high score.
But for triple-A games, as long as the quality is acceptable, and the huge publicity campaign will stir up the popularity, it is not a difficult thing to sell well.
After all, there are many players who belong to the kind of follow-up series, and what they really play is not a game, but a kind of heat or alternative socialization.
For example, if a game is very popular at the moment, they will choose to play this game, and then discuss the gameplay elements in these games on major social platforms or game groups, or some extended memes.
And when the popularity of the games passes, these games are forever addicted to their inventory, never to see the light of day.
Many games, they only play for about ten hours, or even less.
Of course, there is another kind of gamer, that is, it belongs to the live video clearance, which looks like it is okay but is too lazy to play, and then buys a player who is barely half a collector's in the category.
And these two types of players are also the main force of game sales.
Today's "Shadow Legend" has experienced a series of previous rumors, coupled with NetDragon's marketing operations, it can definitely be said to be the most popular game at least in the current period.
At the same time, the quality itself is not explosive, but it is also a decent one, at least there will be no Waterloo scene in the future, and the sales volume finally exceeded 4 million, which is not a very difficult thing.
In NetDragon's office, looking at the evaluation and sales of "Shadow Legend", Zhang Haojia couldn't help but breathe a sigh of relief, and at the same time a smile appeared on his face.
This game is basically a success, although it is not as big as he thought, and the media score is bursting, but at least for NetDragon and him, this game has lived up to expectations.
"It would be better if players could spray me a little less." Seeing that players on the Internet are more focused on the comparison between "The Elder Scrolls: Skyrim" and "Shadow Legends", Zhang Haojia is a little depressed.
According to his original vision, he rose to the top of the game's status and became a well-known game producer after the game's release.
Why do so many game producers choose to rely on NetDragon, Phoenix, and other publishing companies and the Big Three?
The main reason is the strength of their distribution channels, and how do players know about you unless they are the top game producers?
Ordinary game producers who leave the company to go on their own are actually no different from ordinary game producers.
The success of the first game like Yang Chen is nothing short of an industry miracle.
But on the other hand, there is no need for well-known game producers to go it alone.
To the point where they are, they are already at the top of the company, and even as long as they can be successful all the time, not to mention that the CEO will not offend them even if they are major shareholders, after all, they are the company's cash cow.
The only thing that made him a little dissatisfied was the promotion of "Shadow Legends", which always carried "The Elder Scrolls: Skyrim", which was also arranged by NetDragon, after all, "The Elder Scrolls: Skyrim" will be released next.
And the opponents are still Teng Hua, who is also the third major, and Phoenix's "Fantasy" and "King's Sword", one of which must collide with "The Elder Scrolls: Skyrim".
As for the new tour of the power storm that came out of the grapevine, I haven't heard the wind until now, so I basically don't have to worry.
With such a short cycle, there is simply no time to go live, so the opponent of The Elder Scrolls Online: Skyrim will only be any game owned by Tenghua and Phoenix.
And these two games are both ARG genres, and the themes are also very similar, among which "Fantasy" is a synthesis of Eastern and Western mythology, and "King's Sword" is a war history game set in the Middle Ages.
The listing of these three games at the same time can be said to be the competition of the quality of the game itself, and the early publicity, after all, for most ordinary players, 3 3A-level games will be launched at the same time, and most of them will only choose one of them.
In Tenghua and Phoenix's studios, looking at the promotion of the three games on the Internet, the heads of their respective publicity departments and the game producers all looked solemn and full of war spirit at the same time.
"'King's Sword' will be the final winner, and The Elder Scrolls Skyrim and 'Fantasy' are definitely not our opponents." In Phoenix Studio, Ye Fa, the main producer of "King's Sword", is very confident and pours chicken soup with the team.
On the other hand, in Tenghua's "Fantasy" studio, its main producer is also discussing the next publicity strategy with the person in charge of the propaganda department.
On the Nebula Games side, Wang Bin, who came to discuss the publisher of The Elder Scrolls: Skyrim next, was shocked when he heard Yang Chen and Xu Yu's proposal.
"Ahem!"
Because he was too surprised, Wang Bin, who was directly choked by his own saliva, coughed several times in a row, and then looked at Yang Chen and Xu Yu with an incredible expression.
"Mr. Yang, you're not kidding, are you!? How can this work! His eyes widened, Wang Bin didn't control his emotions and stood up directly and said to Yang Chen.
"Don't get excited, isn't this discussing? And I think our proposal is very valuable for reference, and you can see that our previous "Biochemical Survival" has more than twice the monthly turnover of the second place. Xu Yu said to Wang Bin with a smile.
Hearing Xu Yu's words, Wang Bin was silent for a few seconds, the game you use to distance is their Netdragon's "Sword and Magic"!
Although it seemed reasonable, thinking of the conditions that Yang Chen and Xu Yu had put forward just now, Wang Bin felt a tingling in his scalp.
"Well, I'll have to ask for instructions on this, it's not for me to call the shots." Wang Bin showed a wry smile.
"Of course, there's still plenty of time." Yang Chen smiled and nodded.
Then there was a burst of business blowing, and after about a quarter of an hour, leaving Yang Chen's conference room, Wang Bin smiled wryly, he knew that he would not fight for the position of the person in charge of "The Elder Scrolls: Skyrim", this guy!
Thinking of the suggestion that Yang Chen and the others put forward just now, Wang Bin felt a toothache, how should this thing be reported?