As day by day, Yang Chen's official blog basically maintained a very stable update speed.

And this is the only information that players can explore about Yang Chen's new game "Red Dead Redemption".

And with the pictures being released, players are sure that Nebula Games' new game, Red Dead Redemption, is really a true Western-themed game, not the kind that sells dog meat with a sheep's head.

You can feel it just from the style of the picture.

"Mr. Yang, won't "Red Dead Redemption" be on the Switch platform?" While eating in the cafeteria at noon, several core employees of Wang Ye asked Yang Chen a little curiously.

It's been a long time since Red Dead Redemption was launched, and in between, Call of Duty, Modern Warfare and so on, it has ushered in a big version update.

However, for players, it is clear that the new game is more appealing to them.

As for "The Legend of Zelda: Breath of the Wild", it has also entered the final stage.

"I can land, but I don't have to." Stuffing the last bite of pork chops in his hand into his mouth, Yang Chen picked up the napkin next to him and wiped the grease stains on the corner of his mouth, then shook his head and said.

Synchronizing Red Dead Redemption with development on Switch was not technically difficult.

Reduce the details in the game, compress the image quality and resolution, and it is completely able to log in to the switch.

But this is an unnecessary thing, because Red Dead Redemption itself is a game that eats a lot of graphics and all kinds of details, and only in this way can players better immerse themselves in this western world.

It can be said that although they are both open-ended, they are two different kinds of games compared to The Legend of Zelda: Breath of the Wild.

If the rating of "Red Dead Redemption" on the PC platform is a full score of 10, Yang Chen absolutely believes that it can get a full score of 10.

Similarly, "The Legend of Zelda: Breath of the Wild" on the switch platform is definitely a full score of 10 if it is scored.

But if the picture quality of "Red Dead Redemption" and various details in it are reduced and forcibly transplanted to the Switch platform, it will lose a large part of the score in Yang Chen's opinion.

Because the two focus on different things.

The Legend of Zelda: Breath of the Wild has chosen a cartoon rendering style, which is destined to have little impact on the overall game to some extent.

Red Dead Redemption is a realistic game, and the more realistic the graphics, the more immersive it can bring to players.

To describe it as a movie metaphor, the former is a low-cost literary film that pays more attention to bringing content to players; The latter is a commercial sci-fi blockbuster, and while having content, it needs to bring players a visual immersion impact.

Can you imagine the feeling of a magical, sci-fi commercial blockbuster with five-cent special effects?

For "Red Dead Redemption", if you shrink all kinds of details and land on the Switch platform at low resolution, it will be like a movie called the Avengers in the dream memory that uses the special effects of the Dou Po TV series, close your eyes and imagine that kind of picture feeling.

………………

Publicity for Red Dead Redemption has already begun, although it's still a long way before the pre-sale and the game's official launch.

Of course, the publicity was carried out so early in advance, and the large-scale offline publicity had not yet been rolled out, and more of the corresponding publicity information was placed on the Internet.

It's like driving, you can't just drag up when you get up, you have to work harder.

Compared with the previous games of Nebula Games, this time the advertising efforts overseas are much larger, and of course the money is also spent more.

However, the early publicity is basically not too heavy news, mainly focusing on the theme of the game, as well as the genre of Nebula Games and Yang Chen's return to the open world.

Looking at the promotion of the game, whether it is the operation department of the subsidiary that Nebulas Games has just established overseas, or the domestic operation department, the relevant responsible people are all resentful.

The publicity of this game in the early stage is nothing more than putting a concept of the original painting, or making a fuss about the theme, by the way, tell players how many resources we used to make this game, how awesome it is.

Finally, I was on stage with the dubbing and motion capture actors to promote, and what kind of development progress environment was filmed.

But the point is that all these things are old calendars!

Yang Chen's domestic official blog, as well as foreign social platform accounts, will expose the latest progress of the game every once in a while.

Players already know everything they should know, and they can't advertise what they shouldn't.

How should this propaganda be promoted?

Blow it from the side!

Take advantage of Nebula Games and the games developed by Yang Chen before.

Therefore, the popularity of "Red Dead Redemption" has not been maintained after it appeared on the hot search list, and it is not clear whether the operation team is powerful.

However, during this period of time, Nebula Games' old games, such as "The Elder Scrolls Skyrim" and "Metal Gear Solid Phantom Pain" and a series of games, although they are not in the discount stage, have increased their sales slightly, which is a clear thing.

And some other game manufacturers, this time period also released some news of their own games.

But it's not much of a game that players are looking forward to.

It's mainly the kind of work that tentatively tests the direction of the market.

After all, although everyone is not very optimistic about Yang Chen and Nebula Games' Western-themed game, Yang Chen's past record is real, and he doesn't have to believe in evil to put the game and Yang Chen's game on the same schedule.

…………

While countless players were quietly waiting for the news about "Red Dead Redemption", Yang Chen silently posted an official blog when the day of salary payment was approaching.

'Coming Westworld'

At the same time, online and offline game promotion also started to work immediately.

Its scale is no weaker than that of the previous Call of Duty: Modern Warfare.

Ordinary players don't feel anything, at most they feel that the publicity of "Red Dead Redemption" is really enough.

But some people in the game industry have seen something different from Nebula Games' actions.

The original "Call of Duty: Modern Warfare" was a large-scale propaganda method, and it was forced to kill a special path from the FPS market.

The plot of modern warfare and the fast-paced gameplay of multiplayer mode made it a new IP that immediately gained a firm foothold in the FPS market.

And now when Nebula Games is promoting "Red Dead Redemption", its overseas publicity efforts are no weaker than those in China, plus its newly established Nebula game platform overseas.

Thinking of the previous Call of Duty: Modern Warfare and Dark Souls, everyone understood in an instant.

Nebula Games: This is like Powerstorm!

。