374. Sincere salary and insincere portrait rights

In order to give Chu Ge an intuitive understanding of the salary offered by Real Madrid, Jean Reno briefly introduced what he learned about the salary status of other star-level players.

First of all, Real Madrid.

Taking the annual salary of Chu Ge's new contract as a reference, there are currently nine players in the Real Madrid first team whose annual salary exceeds or is equal to Chu Ge's annual salary.

They are:

Cristiano Ronaldo (21 million euros, also 20.5 million euros), Ramos (captain, 10 million euros), Bale (second star, 9 million), Benzema (back striker, 7.5 million), James (6 million), Kroos (5.5 million), Varane (5.5 million), Pepe (5.5 million), Modric (5.5 million).

Marcelo currently has an annual salary of only 4 million.

Basically, the annual salary provided by Real Madrid to Chu Ge is basically the same as that of players such as Marcelo, Modric, and Varane, which is equivalent to the salary level of the backbone of the team.

Below Benzema, below Bale, below Cristiano Ronaldo.

This may be Real Madrid's positioning for Chu Ge.

But.

Renault revealed another piece of information to Chu Ge.

Kroos, Marcelo and Bale are also working on contract extensions with Real Madrid, and it is expected that their salaries will increase significantly after their new contracts are signed.

It is reported that Bell's new contract will cost more than 16 million euros a year.

on this.

Chu Ge was noncommittal.

Compared to Real Madrid, Barcelona are less able to control the salaries of their players.

There are also nine players in their squad with an annual salary of more than or equal to 5.5 million euros.

They are: Messi (2,120), Neymar (1,000), Suarez (1,000), Andres Iniesta (750), Rakitic (650), Busquez (600), Alves (600), Pique (580) and Mascherano (550).

Among them, Neymar's annual salary looks far from Messi's.

But in fact, when Neymar transferred, Barcelona paid a large amount of signing fees and other fees at one time as compensation for the reduction of the annual salary.

Neymar actually receives an annual salary that is not much lower than Messi.

Overall, from the perspective of La Liga, the new contract given by Real Madrid to Chu Ge can be regarded as a bit sincere, and it is not a casual response.

But.

Renault, personally, didn't like the contract.

He didn't say why.

He sold it for a while, and left it for later.

After talking about La Liga, Renault briefly listed the salary situation of other leagues.

The first is the Serie A that Chu Ge once played for.

Serie A's current maximum salary is Pogba, who plays for Juventus, with an annual salary of 4.5 million euros.

Chu Ge went to Serie A?

Sorry, they may struggle to even afford a salary.

Of course.

Juventus are said to have decided to raise the salary cap of the team, increase the salaries of players, attract first-class stars and retain the aces in the team.

However, due to the fact that he has played for Inter Milan, the possibility of Chu Ge going to Juventus is very low.

And Inter Milan ......

With Thohir in power, they couldn't even afford Chu Ge's salary.

In Ligue 1, the only ones who can afford Chu Ge's salary are Paris Saint-Germain and Monaco.

There is only Bayern in the Bundesliga.

Dortmund's top salary, Reuss, is nine million before taxes.

Bayern has a very strict control over salaries, and Muller, who just renewed his contract last year, has an annual salary of 14 million before taxes that is the team's maximum salary. "Peter Pan" Robben's annual salary before tax is only 8 million euros.

If calculated according to the pre-tax annual salary, the Spanish tax rate is about 43%, and the annual salary of 5.5 million is equivalent to a pre-tax annual salary of nearly 10 million euros.

At that time, Kroos just wanted to get an annual salary of 10 million before tax at Bayern Munich, but he was swept away by the team, sold to Real Madrid, and then won two Champions League trophies......

The situation in the Premier League is more complicated.

There are many factors related to the Premier League's tax rate (40%), the exchange rate between the euro and the pound, the specific terms of the weekly salary before tax, and many other factors.

If you don't take it seriously, Real Madrid's contract is probably equivalent to a weekly salary of 160,000 pounds in the Premier League.

In the entire Premier League, there are only about ten players with a weekly salary of more than 160,000 pounds.

Therefore.

If you compare it vertically, the salary provided by Real Madrid to Chu Ge is fair.

It is worth mentioning that Zidane's annual salary last season was 2.7 million euros. After winning the double, Real Madrid offered him a salary increase contract, and the annual salary happened to be 5.5 million euros, which is the same as Chu Ge.

Maybe it's fate, right?

Since this salary is not low,

So why doesn't Mr. Renault think he doesn't like it?

The reason is that

Portrait.

Real Madrid is very strict about the image rights of their stars.

This tradition originated from the coming to power of Florentino, the current president of Real Madrid.

When he took charge of Real Madrid for the first time and ushered in the era of the Galacticos, Florentino took back 90% of the image rights of all Real Madrid players (except Raul). Superstars such as Zidane and Figo also own 10% of their own image rights.

Through the image rights of superstars and Florentino's excellent commercial ability, Real Madrid has greatly increased its attractiveness to top sponsors such as Audi and Siemens, and the team's revenue has increased significantly.

But correspondingly, the economic income of these players has also been affected to varying degrees.

This is in the early century when the development of the market value of the stars was not very good, the income from the image rights of the stars was not much, the conflict between the players and the club was not significant, and the interests of both parties were basically the same.

But.

The appearance of a player made the players begin to realize that their commercial value can be so valuable.

That's David Beckham.

Heartthrob David Beckham's income off the pitch is even far greater than his salary at the club.

He has made football stars move from the narrow field to a broader public stage. The commercial value of players began to be discovered by major well-known brand sponsors, and the endorsement contracts of stars began to rise significantly.

It was also Beckham's appearance that caused Florentino to revise his player image rights strategy, and even caused Spain to change its tax code, the so-called "Beckham Act".

In 2003, heartthrob David Beckham arrived at the Bernabeu.

Since then, the image rights of Real Madrid and players have changed from 90% for teams and 10% for individuals to equal the ownership of players and clubs. Spain has introduced a new tax law that allows eligible foreign players to pay 24% personal income tax, instead of the previous and current 43%.

Presently.

In Real Madrid, except for Cristiano Ronaldo, all players and clubs share 50% of the image rights. Including Chu Ge.

And this is the reason why Chu Ge's agent is not very satisfied with the contract offered by the club.

The market value of Chu Ge is huge.

When Real Madrid negotiated the contract, it did not give an inch to the share of portrait rights.

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