This promotion and distribution plan is still managed by Xie Chunjiao.

In the DCC competition over there, the teams are all in the training stage, as long as they send some daily publicity to the public, you don't need to worry too much. That's why she has the heart to manage the promotion of this game.

Once the actual release date has been finalized, all that's left is time to work backwards to warm up the hype.

3.15 The first wave of publicity broke out, which was those promotional pictures and videos.

Three days later, when the discussion among players had heated up and everyone expressed great interest in the final game quality, Xie Chunjiao announced that it had entered the second stage.

Let the people in the distribution department release the second wave of promotional materials, about three or four recorded videos of the game experience.

Shock!

The in-game operation video, although it cannot be said that it is 100% restored to the promotional image, but the degree of restoration is more than 80%.

What kind of concept is this, which is probably equivalent to the difference between the picture quality of movies and TV series.

You say there's a difference, right? Of course, after all, the movie is played on a large screen, and every nostril, every micro-expression, and even every pore and hair can be seen clearly.

What about TV series? Of course, the TV series should also be very clear, but the pursuit of the picture quality of the TV series will not be so exaggerated, and it will not require you to see every hair strand clearly.

However, it is necessary to be able to see the expression clearly, after all, the expression is to convey the message that the character wants to express.

The promotional video is naturally perfect, after all, tens of thousands of dollars per second are thrown out, and it is too unsophisticated to make a movie-level picture quality.

The real game experience can ensure that players can fully immerse themselves in the game, which has greatly exceeded the requirements of most players.

"That's pretty good!" The player commented, "To be reasonable, although there is a gap, but this is really not a movie, I am 100% satisfied with the picture quality!" ”

"I can even see the expressions of the characters, and even the expressions of the NPCs are vividly depicted, and I doubt that my computer can handle such a game! This light and shadow effect alone is completely incomparable to other games. I think this picture quality has surpassed Warcraft, and in domestic games, it is definitely the first place in the first place! ”

…………

The wind blows naturally, and other people don't see it quite a taste.

In fact, in the past few days, several games have crashed, and an ARPG online game of Colorful Technology has even begun to promote in the early stage. But seeing the popularity of this game, I was directly burped, and I delayed the release without even thinking about it.

Otherwise, bump into the own game of "Swordsman Love: Stand-alone Version", and still have a job?

They thought that the stand-alone version of Swordsman is a stand-alone game, no matter how players play it, after playing for a month, after the most popular period, the popularity will gradually subside. When the time comes, it will be released again, so as not to be killed.

And Feiliu Entertainment's MMO is not afraid at all, and it is still in the process of publicity.

After all, the product they are targeting, it is Warcraft. And Swordsman Love, now a stand-alone version, is not on the same track at all.

It's just a pity that the core point of the player's discussion now is not on their "Legend of the Golden Armor" at all, and the little discussion information on the Internet is their own promotional information. This game, which focuses on the Tang Dynasty's knights/army/national wars, is actually a very good game on many levels.

However, at this point in time, the limelight has been completely stolen. was originally known as "the Chinese people's own Warcraft", and wanted to rub the gimmick of the Warcraft they represented, and it was only three days of popularity, but now it has disappeared from the Internet.

On the contrary, the Korean game "Arad Continent" represented by Tengfei Company has now entered the official public beta stage, and the popularity is rising little by little.

This game, at the end of last year, has been announced to be represented by Tengfei. However, at that time, Tengfei was not a mainstream game manufacturer, and the news it represented was also on a small scale, and there was hardly too much attention from people.

The main reason is that now both domestic and foreign projects are being established in the direction of large-scale productions. A side-scrolling fighting game that is really not interesting.

Especially the style of the game.,It's really backward.,A game that villains can't see clearly.,Most people can't be interested.。 On the fifth day of the official open beta, Ascendas announced that the number of registered players had exceeded 500,000.

However, the vast majority of players in the industry believe that this is because of Tengfei's strong publicity and distribution capabilities.

After all, a pop-up window can solve the method of directly reaching users, and few companies in the industry can do it. They subconsciously think that this is just the fact that most players see the pop-up window - find it a little interesting - download - try to play - uninstall, and most players will not really stay in the game for long.

This is naturally the result of their assumptions, after all, a G-sized game is not so casual to download.

And Liu Neng was knocking on the table at the moment with the book advertised by this game, and it happened that Peng Shuang came to play with him, "What's wrong, sad face, your big star is about to have a birthday?" ”

"Have you played this game? How does it feel? Liu Neng clicked on the article on the computer with his chin.

Peng squinted at the article, saw a few keywords, and smiled, "Arad Continent?" Played a little, not my thing. ”

"And what do you think of this game? Think it's a trick? ”

"What's the matter? Of course there is, I even think it's a big deal, and although it's not my thing, it's undeniable that games are good games. Now there are quite a lot of problems, network delay, unable to squeeze into the channel, easy to drop and reconnect, and the interconnection problem between players is very serious. I think these should be solved quickly in the early stage, otherwise it will lead to a rapid loss of players. It's a bit of a shame......"

Liu Neng was stunned for a moment, "What is a pity?" ”

"It's a pity that Tengfei is not a professional game-maker, and they probably don't have a reasonable understanding of this situation. I remember that their QC tuning is actually a long-term process, and they don't dare to make big changes at all. But for games, if you don't solve these problems quickly, players will lose quickly. On the other hand, I think there are some problems with their fees, which may be weak in terms of profitability. ”

Liu Neng snorted and laughed, "Weak profitability? How did you come to this conclusion? ”

"It came naturally! You see, I think the main charge point in it is in fashion, and the minimum for haute couture is more than a hundred, right? How much do I remember? 128？ An ordinary player, you may hesitate for a long time if you ask him to spend 30 yuan, but if you ask him to spend 128,188 at a time, I think it's too difficult......"