Chapter 58: The Birth of Automated Scripts
Naturally, it is impossible to rely on natural traffic, such a good opportunity, such a good time window, if you only rely on natural traffic, then it is too sorry for the crazy traffic that "Happy Farm" has brought to the QC space.
Liu Neng reminded Hu Yuehai, of course, he also had his own ideas before this, advertising investment is a must, and then there are a series of promotion plans, such as "the most popular person in the space", "make your voice" and other activities, on the one hand, real money is invested in some activities, so that users can spontaneously publish articles, and guide more users to join and open the space.
Of course, it is also indispensable to cooperate with the promotion activities of "Happy Farm", Hu Yuehai asked his subordinates to quickly make a document of the operation activity plan and send it to Liu Neng and them, and then put out the schedule as soon as possible, so that they can update the first operation version of the game after it is launched as soon as possible.
For this kind of temporary new version update, Liu Neng is actually very reluctant. After communicating with Hu Yuehai, he postponed the follow-up version development task, Hu Yuehai was quite strange, "This kind of temporary new version is actually a very common thing, brother, why do you have such a big resistance?" ”
"Because I don't want to work overtime." Liu Neng replied truthfully.
Hu Yuehai, who was scared of one sentence, didn't know how to take the following words, so he could only postpone the subsequent version for a week. For the entire game operation, in fact, there is not much impact. If you want to upgrade to the highest level of fields in "Happy Farm", it is not easy to get it in ten days and a half months, even if you are a paid user, if you want to upgrade to the highest level of fields, it will take nearly a year.
And there are not many payment points for "Happy Farm", the purchase and cultivation of dogs, the purchase and use of fertilizers, and the purchase of some special seeds, etc., according to Liu Neng's idea, a user contributes 30~50 yuan is already a lot. A game with an AURP value of 30 is actually a very failed product in a sense.
But Happy Farm is different, it is qualified to be a national game, and at its peak, tens of millions of players were playing this game. If you calculate according to this, I am afraid that there will be more than one billion revenues. Unlike other MMOs, the server spend of this game is actually very small, so the moisture of these revenues is very small.
What's more, the purpose of this game, for Tengfei Company, is to promote users to open QC space, as far as the current point of view, this purpose has been achieved, and the purpose has been achieved with a high standard. Hu Yuehai wants to take this opportunity to strike while the iron is hot and launch a new operational version, so it is understandable that this fire will burn more vigorously.
Liu Neng took a brief look at the operation plan, which was nothing more than inviting friends to get special seeds; The player who invites the most friends can share the coins and so on. After a little look, it was nothing more than a problem with some operational function interfaces, almost a week's development workload, and after roughly arranging the construction period, I gave Hu Yuehai a reply.
When I came back at noon, I took another look at the data, and the number of registered users had exceeded 2 million, reaching a peak at noon, with more than 1.4 million online at the same time, and then it quickly dropped again.
Liu Neng just took advantage of this opportunity to pull a few people in planning and operation over for a meeting, even the copywriter Peng Shuang was also pulled, and briefly explained why the data was like this. In many cases, planning is a matter of diligent thinking, for example, a mature planner can analyze this data waveform according to the type of game.
"Happy Farm", a simulation game with a weak network, does not require players to be online all the time, and it is strongly discouraged for players to be online all the time. His game mode is that when the player is resting, he can go online and click a few times, collect vegetables, steal vegetables, water and pull weeds; So at noon, when the player is resting, he clicks on it to operate a few handfuls, which is a very reasonable simulation scenario. If we extrapolate from this mode of thinking, the arrival of the peak is at night.
However, there are some problems with this assumption, for example, many people have a computer in the office, but they don't have a computer at home, so they can't access the Internet. In this scenario, it seems that the number of people who are online at the same time at night will decrease. According to the data to analyze the reason, in fact, it is more reliable; Deriving data based on experience often has a lot of variables that cannot be added, resulting in distorted results.
When a few people here were still in a meeting to discuss, Qian Weijie suddenly broke in, "Boss, there is a problem on the server, and the data is abnormal." ”
Liu Neng frowned and walked out of the conference room, "What's the problem?" ”
"The number of simultaneous online players hasn't increased much, but our packets are getting bigger and bigger, and many clients are requesting data more and more frequently, and the server load is almost at the limit."
"Solve the problem first, then find out what the problem is, open a new server, and do it immediately." Liu Neng said that the data packets are sent frequently, and the data requests are becoming more and more exaggerated, which is a very serious load on the server. Liu Neng shouted Qian Weijie again, "Add two more backup servers, you must ensure that there are no problems, the traffic is too large for the server to bear, and it will be diverted to the new server immediately." Don't forget not to go down! ”
Qian Weijie nodded and said that he understood, and then hurriedly got busy.
Liu Neng went into the conference room, asked a group of people to end the meeting first, returned to his workstation and leaned on the back of the chair to think about what the situation was, opened the forum under Tengfei, and glanced at it a little, and knew what the problem was.
A lot of posts in the promotion script. Scripts,Actually, it's some knowledgeable people who do automatic commands for clients.,Looking at the script function mentioned in the post.,He can basically determine that the culprit is these scripts.。 The script is not the only one, and the names are varied, such as Kobe Bryant plug-ins, Panda plug-ins, Australian wombats, etc., the functions provided are similar, most of them are the following blocks:
1. Automatically harvest the grain grown by yourself;
2. Select fixed seeds, automatically plant, water, catch insects and weed;
3. Automatically select players in need of help to help other friends water, catch insects and weed;
4. Steal vegetables automatically!
"I never thought that the game was launched in the morning, and it was only three o'clock in the afternoon, and there were already plug-ins!" Liu Neng almost ran out of breath with a mouthful of old blood, this efficiency is too high, it's a pity not to develop the game.
Liu Neng immediately dialed Hu Yuehai's phone, "Delete all the posts selling automatic scripts in the forum, otherwise it will be a matter of time before the server on my side is paralyzed!" ”
Hu Yuehai also just found out about the situation, and it wasn't even his own company that found out and told him, but that there were already people among his QC friends who were openly selling scripts. He also immediately went to the boss of the QC division to briefly talk about the situation, and several people made a decision on the spot, and they couldn't delay and blocked the scripts as soon as possible......