After casually saying his opinion, Modou began to formally ask about the studio.

The others were put aside, and the first thing he asked was profitability.

Regarding this, Zhang Chengan has long been "prepared".

He found a lot of examples from his peers, saying that whoever has been doing self-media has been doing self-media for two years, has tens of millions of assets, and which portal website specializes in self-media incubation has exceeded how much market value has broken through now......

He was very excited, and the more he talked, the more he talked about it, and after talking about "listing", his eyes were almost on fire.

Out of good intentions, Mo Dou couldn't bear to interrupt him, so let him have a good outlook first.

Fortunately, after talking about ideals, this Zhang Chengan still knows how to talk about reality.

"I have thought a lot about the way to make money, and I have studied a lot, mainly for the characteristics of the game industry, some people may think that the biggest profit point in the game is equipment, but I don't think so, after observing many of these free ORPG games, I came to a conclusion that at that time, most players, a large part of the in-game expenses were wasted, and they were all dreadnought expenses!

"Especially when a new system comes out, everyone is starting from scratch, and for a while it is not clear what other players will probably improve the props of this system, for pvp players, playing games is definitely not willing to succumb to others, in the face of this unknown situation, he will have a sense of crisis in his heart, but because he does not know much about the system, when there are such types of props on the market, he will use the situation that he can see around him to analogize, or rather, they can only do this, Compared with other people, the lack of vertical comparison, it is easy to spend unnecessary money to buy game props that are not much of a boost to yourself;

"Or to put it in layman's terms......"

Mo Dou smiled slightly.

This guy wants to pretend to be professional in front of "investors".

In fact, he understood what he meant as soon as he came up, so he "impulsively consumed".

Mo Dou listened to it for a while, and it was quite comprehensive.

The problem itself is not complicated, in fact, the main thing is two points, "new system", "attribute card 9".

The former is what Zhang Cheng'an said just now, for example, when it comes to level 30, everyone brushes the purple bamboo forest, and the fragments of the rubbings are expensive, and they will be cheap after two days;

As for "Card 9", it's like the belt of the ink fountain, where 30 mana points light up a lotus platform.

Then he took this with him and squatted for 3 days before he barely broke through 30.

It means that his belt has been empty for three days, and it has to be counted as a first-order purple suit.

This is a substantial loss, but for most players, it is a psychological hurdle, what is the difference between 1299's attack power and 1300?

Many players are unhappy with this "9", thinking that I worked hard to get a piece of equipment, and finally piled it up and was dissatisfied?

Then it would be easy for him to spend an extra sum of money to buy another piece of good equipment, forcibly pile it up to more than 1300, and to put it bluntly, satisfy his own vanity.

This is also a kind of impulse consumption, which is more common than the new system, and the impulse consumption brought by the system update, the player will have experience after coming twice, and when the next system comes out, everyone will hold the currency for a while.

But the impulse spending brought about by Card 9 is long-term and will not go away.

Zhang Chengan has said a lot, and one thing that Mo Tu needs to admit is that this guy is a good material to be an anchor.

Speaking of color, first put the technical terminology and then explain that "in fact, this thing is ...... to understand by our popular logic".

First talk about a bunch of things that the audience doesn't understand and bluff them, and then explain them decently, and the audience will have a kind of "Wow, this person is amazing!" The illusion.

In fact, it's all nonsense, just like some food programs, come up and say to people in a serious way that "the action of monosodium glutamate and other products catalyzed by biological enzymes stimulates people's senses......", the speed of speech is faster, so that the audience has no time to react, and then they are talking about others.

I really want to calm down, watch the video again, or this place, think about it...... Isn't this n monosodium glutamate monosodium glutamate? Isn't the product catalyzed by biological enzymes soy sauce?

Isn't it deceiving to use technical terms like this?

Of course not!

In the words of Mr. Q, a famous folklorist, "Can the business of a scholar be called a deception?" ”

If you want to say it, you should also say that it is "words".

All in all, Zhang Chengan's words are okay, of course, this kind of thing ink fountain is tired of listening, but the effect is not bad after it comes out, and then he can also throw out a half-new stalk from time to time, ordinary players can pick it up, which is easy for the audience to have a sense of identity, and it is easy for people to identify the anchor as a "person all the way" with themselves.

It's okay, but there are some points where there is a lack of understanding.

He said that "this kind of impulse spending is something that players don't experience and can have a very negative impact on their long-term gaming experience."

This sentence, Mo Tu does not agree.

Most of the "impulse spending" is made by the player with the awareness of it.

People know very well in their hearts that spending money to buy this thing will make them happy for 2 hours at best, and after this time, they will be broken.

But people will still buy it.

Because after 2 hours, he may not be online himself.

People have to go to work, they can't play all the time, is it worth the money? It's not worth it compared to other players, but it's worth it to himself.

There are even many players who are "spending money for the sake of spending money", people play games, get an NB boom number out, he may not be pretending to be forced in front of others, just his reality is too stressful, and he wants to play online to solve it;

In reality, I don't have the strength to be a big one.,It's good to experience it in the game.。

Can this be said that he is irrational?

Of course not, because people know exactly what they're doing and how much they need to do to achieve their goals.

Is this called "impulse spending"?

In the eyes of others, yes, but for the individual, it is "rational".

Therefore, there is no need to go online for this question.

However, Zhang Chengan belongs to the kind of person who has to be promoted, and after talking about the situation, he criticized how bad the situation is, and then said that he is determined to set up such a studio to eliminate this kind of "waste of social welfare brought about by the name of the information army".

Forcibly elevated.

Of course, if this is for the new employees, that's fine.

Just out of college, arrogant, don't talk about this kind of fake big empty, people are really not willing to come to work in your company.

After blowing this, Zhang Chengan began to make an article around this thing.

Yes, the video he wants to make is to persuade everyone not to "impulsively consume".

talked about a lot of business models, one by one, "we are for the interests of players", "resolutely let every penny of players be spent on the knife".

Recommend standard equipment directly in the video.

This......

Well, the mouth is "hateful" and "aiding and abetting", but the money-making hand is still very honest.

It can be regarded as a channel for money, whether it can be done or not, Mo Dou has no score in his heart anyway.

A few of them are equivalent to making videos to tell players that "your profession should pile up this attribute and use this star shift, and it is a ...... to spend money elsewhere";

After listing a lot of things, tell the player, "Well, I know there's a studio that specializes in these kinds of items."

In the end, let's let the studio ship, not to mention that the high commission will increase the studio's pricing and gradually ruin its reputation, let's talk about the most basic problem first.

Are there any studios willing to do this?

Mo Dou just wanted to ask, but Zhang Chengan just began to discuss this question.

He threw the names of more than 20 studios in a row, saying that "most of them" had already been negotiated, and he was willing to ask them to help promote their equipment on the condition of 3 advertising fees.

"Of course, those studios we cooperate with will definitely have other channels, in contrast, we should have an absolute advantage in price, at the same time, there is no possibility of shoddy virtual props, the same piece of equipment studio can not put out different prices, through our link channels, they can obtain greater profits, will definitely find a way to stabilize the cooperation with us, then in the later stage, we can get some sustainable development nutrients from them, For example, if they solicit some material for making videos, of course, it is not excluded that they may get sponsorship or investment directly from them.

"At that time, a virtuous circle can be formed, after all, the information that large studios can obtain is far more comprehensive than that of ordinary players, even if it is only a part of it, it is a great help to ordinary players, through this information, we can continue to accumulate audiences, improve the publicity effect, strive for more trust from partners, and obtain more information......

This...... The vision is pretty good.

If you want to change to an investor who doesn't know much about the game industry, you will be bluffed.

Waiting for Zhang Chengan to finish speaking, the ink fountain is ...... First of all, of course, applause.

"Thank you," Zhang Chengan replied with a confident smile, "So, Mr. Chu, what do you ...... about our project?"

Without waiting for him to ask, Mo Dou spoke directly, "Have you ever considered that he won't make a thing for a long time in the studio?" ”

Zhang Chengan still couldn't understand, "Does this have any impact?" ”

"What you just talked about, it sounds good, but there is a prerequisite, that is, you can only make 'standard equipment', and it needs to be done for a long time, so if the studio changes the formula, where do you get the data to prove that this equipment is also suitable for those players who watched your video before?"

"It's very simple, not according to the audience, but according to the product, this product, which type of audience is suitable for which kind of audience I will recommend."

"Then you're doing subtraction, you see, you have been recommending a certain type of props to the audience for a long time, whether people buy it or not, it must depend on whether they are suitable or not, no matter how reasonable it is, it is impossible for people to come over to buy your spell equipment with a frost, right? You've been selling legal equipment for a long time, and the frost player left after watching two videos, and after a while, that studio, he changed the frost equipment, but you don't have this part of the resources in your hands anymore, what should you do? Start from scratch? ”

Zhang Chengan was a little incomprehensible, and his expression when he looked at Mo Dou even had some contempt, "I think this is very easy to solve, as long as the number of studios cooperating with it goes up, it is impossible for more than ten companies to be equipped with practical equipment, right?" ”

"Okay, you say, you want to talk about the number of cooperative merchants, right?"

"Not bad."

"Let me ask you, how many cities are there in the national uniform?"

"Forehead ......" Zhang Cheng'an was speechless.

"81," Mo Tu silently said the answer, and then asked, "So, how many of those studios you work with are a bit of a national service in all cities?" ”

"Forehead ......"

"Looks like it's 0, huh? So good, now 100,000 people have watched your video, and 1,000 of them want to buy equipment, scattered in 81 cities, about 10 people in each city, place a good order, the studio does have it in stock, but only 1 in 81 players can get it immediately, and the other 990 people need to wait for a while, do you think players are willing to wait? ”

"Forehead ......"

"Or I don't think about the player's side, just talking about the studio, you said that you 3 have an absolute price advantage, so, after adding logistics costs, is there any? Maybe he collects 8 or even 18 in another channel, but that channel is all players in the same city, and there is no need to find someone to bring the goods, so you are so sure that the studio will be controlled by you? ”

Zhang Chengan was asked in an instant, "Well, I haven't thought that far ahead about this problem, but the specific solution can still be discussed......"

"Brother-" Mo Dou interrupted him directly, and preached with a "big villain" face, "To start a business, you need to be bold, courageous, and responsible, but this kind of thing, you have it, and other people also have it, I can't hear it, 10,000 people start a business, and 10 of them don't go bankrupt in the end It's quite remarkable, do you think this thing is easy?" You said that you will find a way to solve it when the time comes, but the actual situation is that the start-up company has encountered a problem, and if it cannot be solved within 3 days, it will be bankrupt, and the problem will come out, but it is useless;

"Then you overcome many obstacles, try your best to make a comeback, and then encounter this hurdle, huh, over, the next problem comes, 3 days can't think of it, go bankrupt again, go bankrupt again, go bankrupt again, and the cycle repeats, do you think this is benign or vicious?"

Zhang Chengan was a little annoyed, and secretly glanced at Sun Bo beside him.

Then the latter directly dodged the look.

This really makes the ink bucket look funny.

However, there is something even funnier, Zhang Chengan saw that Sun Bo did not mean to speak, and even revealed his shortcomings, "Mr. Chu, don't get me wrong, these ideas just now were actually conceived by this Mr. Sun, I didn't notice that there might be such and such problems at first, so I told you directly, the specific situation, I think this Mr. Sun will know more." ”

It's really funny, I don't know how to laugh.

Seriously, he really wanted to say, "Who is in charge of your company?" "In the past.

Seeing that there was no way to avoid it, Sun Bo could only stand up hard, "That's right, this idea is indeed my attention, but I just wanted to build a platform for information exchange at first, eh...... Of course, this additional business opportunity was also discussed by our team later......"

"What do you mean, you approve of this type of information sharing, but not the direct sale of equipment?"

"I don't think there is a difference between the two, there are so many professional schools in the game, the player gameplay is so rich, no matter what equipment, you can always find a player who suits it, of course, you mentioned the problem of channel scope and logistics, I don't think it's necessary to do the whole national service so big business at once, no matter who it is, there is this kind of bulk commodity that needs us to promote, we just do it directly, but there is no need to send any links, the average publicity effect is 81 cities, our partners will definitely be able to get benefits, Sales will definitely rise no matter what.,There's no need to directly 3.,Just tell him a price.,It's equivalent to letting people sponsor it.,He thinks our video can help him bring goods and spend money.,If you can't, don't spend it.,It's a simple truth.。 ”

What is this talking about......

The ink fountain is quite satisfied.

It's not about the content.

It's Sun Bo this person.

Will make excuses, can talk nonsense.

Usually this kind of person, when they encounter a problem, it is easy to think of a solution - of course, it is not necessarily the best solution.

At least I won't be at a loss and wait for death, that's enough.