Chapter 608: Summer Strategy (Part II)
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On May 26, Li Mudi, who had been busy for many days in Beijing and northern Xinjiang in order to establish a new youth football development plan, hurried to Jiangcheng, the capital of Jingchu Province, before the work at hand was completely completed.
The purpose of this trip is twofold, one is to be invited by the Football Association to participate in the launching ceremony of the 2025 season of the Celestial Empire Women's Super League, and the other is to participate in the retirement of Wang Shuang, the leader of the previous generation of the Celestial Empire women's football team.
Born in 1995, Wang Shuang is a native of Jiangcheng, since the age of seven came into contact with football, he has formed an indissoluble bond with it, and with his talent and hard work step by step to grow into a world-class star, but also led the heavenly women's football team This sonorous rose has once again completed the bloom.
In the 2017-18 season, Li Mudi, who met this excellent player through the Asian Cup that year, had the idea of wanting to bring him to Europe to play, and then through the relationship of teaching Wenger, he successfully established a relationship between Wang Shuang and the French powerhouse Paris Saint-Germain club, and personally acted as a lobbyist, so that Wang Shuang, who had not been able to join Arsenal and Manchester City women's football team due to the continuous obstruction of the Celestial Football Association, was able to stay in the United States successfully.
As of last season, she played for Paris for a total of six years, as an important rotation and subsequent mainstay, winning three Ligue 1 women's football league titles and two women's Champions League titles, and became the second Celestial Dynasty player after Sun Wen to break into the top three of FIFA's Miss World Football rankings.
In the many years of national team career, although the national women's football team has not been able to achieve too good results because of the overall strength, but an Asian Games championship, two East Asian Cup championships, a World Cup semi-finals and an Olympic quarter-finals can still prove how outstanding the strength of the number one star in the Celestial Empire football (including the men's football team) is.
Last summer, 29-year-old Wang Shuang chose to end her football career in Europe due to physical reasons, and returned to her hometown team, Jiangcheng Women's Football Team, to participate in the Celestial Empire Women's Super League for half a season. Judging from the performance on the field, her technical ability is still above that of her own players, but due to the many injuries accumulated over the years, her vitality has been seriously affected, and she can only play healthy football.
This is obviously not too acceptable to Wang Shuang, who has dominated the green field for many years, so after fulfilling his desire to play for his hometown team, after careful consideration, he decided to officially retire this year.
Choosing to quit football at the age of 30 is really incredible in the eyes of male athletes, but it is more common for women, except for a few talented people, most female athletes have seen a significant decline in physical fitness when they enter this age, plus the yellow race is indeed not as durable as the white race, so the retirement of the number one star of the women's national football team has not attracted much criticism from the outside world.
In view of Wang Shuang's brilliant playing career and influence in the domestic sports world, the Football Association quickly made the decision to hire her as the image ambassador of the Women's Football League, and the Jingchu Provincial Sports Bureau also intended to recruit her to work in the ZF agency. However, the former national team captain accepted the previous invitation, but instead of following in the footsteps of her predecessor Sun Wen and choosing to enter politics, as the outside world expected, she is ready to use her remaining fame to engage in the promotion of women's football, after all, her domestic teammates are living too hard, and someone needs to stand up to help them get paid for their hard work.
According to a report by a domestic media last year, the average annual income of domestic male soccer players is much higher than that of the average white-collar worker, even with the implementation of salary caps. However, on the other hand, women's football players engaged in the same industry can still only get a salary that barely allows them to meet the standard of food and clothing, from a monthly income of 2000-3000 yuan in 2017 to 2500-4000 yuan in 2024, which is very pitiful.
Previously, almost every year, it would be reported that a former women's football international could only support himself and his family by opening barbecue restaurants, snack bars and even setting up stalls on the street after retiring, which made people feel sad. In fact, this is just that they have not received much attention from the outside world, and in reality, this kind of tragedy is not an isolated case, but the most basic norm.
Asia's first-class women's football girls can't save enough for a down payment on a new house until they retire, and the 18-year-old men's football player, who has become the laughing stock of the world, can buy several luxury cars casually, gender injustice is everywhere, but such a strange situation as the football circle of the Celestial Empire is still very incredible.
Even Wang Shuang, who has been in Europe for many years, his total assets may not even be comparable to the salary of a Tianchao team for two years.
It is precisely because she has seen the unfair treatment suffered by her teammates all year round that she wants to try her best to get justice for everyone when she still has some ability (which is also impossible), at least let the public be truly aware of this problem and improve the situation.
Li Mudi, who learned of this, was also willing to provide some help to Wang Shuang out of morality and a good personal relationship with the latter. Of course, the global problem of gender discrimination cannot change much by the efforts of the two of them, not only in the Celestial Empire, but also in other sports and even in almost all industries in today's society, even in Europe and the United States, which claim to be the civilized world.
Previously, female tennis players, who have already received equal pay bonuses for equal work in most of the top tournaments, have complained to the outside world that their commercial endorsement fees are far lower than men's.
This is the real blessing of not knowing the blessing, because there is certainly no former national weightlifting champion who retired and made a living by scrubbing people, nor did there be a former Olympic diving gold medalist who worked multiple jobs in a restaurant, nor did he have a former World Skills Championship champion who didn't know where to go and couldn't even get the most basic living security.
The reason why the two people who know that their actions are likely not to have any particularly positive impact are still willing to do such a thankless "stupid thing" is not because they have nothing to do when they are full, nor because they want to fill their hearts with a savior-like face or empty or eager to pretend to be B, but they just think that when they are still capable of doing something, they don't want to watch those who have dedicated everything to the cause of the women's football of the Celestial Empire leave only one body of pain when they retire, and the rest is nothing.
This is indeed the sorrow of the entire Celestial Empire sports circles, and it is also the sorrow of all of us ordinary people who love football and life.
However, it is also destined to be a very difficult road, because it is difficult to bring about any change through the appeal and efforts of individual people, and fundamentally speaking, the importance of women's football in the hearts of the people is far less than they say.
You don't see that the men's football league, which has been constantly refreshing the lower limit, can still attract the favor of advertisers, the attention of the National Sports Bureau and all the fans who scold them, so those "stinky feet" will get high salaries and live a luxurious life without worrying about food and clothing. As for the women's football team, the professional league has developed for more than 20 years, and it can only be made up of eight teams, as for the title sponsors, sponsors, etc., they are all half-sold and half-give, and even the normal operation of the league needs subsidies from the General Administration, and the treatment of the girls can be imagined.
Therefore, the act of shouting empty slogans of equality between men and women will not have much effect in the Celestial Empire, at least in the field of football. Everyone pays lip service to sympathy and support for women's football, but there are always very few who are willing to spend some money and time to really pay attention to them. If it weren't for the occasional news that could remind fans of how difficult it was for the women's football team to have won good results, few people would take the initiative to stand up for the girls, and of course, ordinary people are really powerless about this matter.
And Li Mudi's plan is also very simple, although he has transferred most of the shares of the film and television company, but if necessary, he can still make some decisions, and make a TV series about the life of women's football, which is the first step for everyone in China to have a deeper understanding of this special group.
As for the ratings and buyout fees, there must be no need to think too much about it, this type of film is basically a street item, especially among the younger generation of viewers, it is difficult to get any resonance. But fortunately, there are all kinds of support from the Football Association, the General Administration of Sports of the People's Republic of China and even the larger ZF department behind it, even if you lose money, you can't lose much, even if you can make only one percent of the audience who have watched this show be infected, and you are willing to keep paying attention to the girls of women's football, it will be worth it, no matter how high it is, there are no other requirements.
Next, Li Mudi returned to Beijing to meet with Mr. Li Yuhong, a famous Chinese football agent who had been connected through a friend, and jointly established a new company dedicated to the operation of domestic women's football players to play in Europe.
Europe's women's football league is already relatively mature in 2025, with nearly 30 countries, including the top five leagues, having created women's leagues, plus each country's domestic cup and championship cup competitions, at least in terms of competition format, it is very close to men's football. It's just that it's far inferior in terms of scale, attention, and commercial development, and this is a worldwide problem, not only in the Celestial Empire, but not as serious as the latter.
Although the Celestial Empire women's football team is no longer at the peak of the golden generation of Sun Wen and Liu Ailing at the end of the last century, there are still many players who have the ability to play in the European League, which is currently in the leading position in the world in terms of environment and overall strength. And with the development in recent years, the financial resources of European clubs have also increased significantly, and there will never be a situation where Wang Shuang's salary when he first joined Paris Saint-Germain did not earn much in China.
Being able to go to a more competitive environment to practice their skills and earn more money to change their living conditions is indeed a path that can help the Celestial Empire women's football team, even if it may only benefit a small number of them, but it still has a certain positive significance.
And just before the end of this season, Real Madrid has confirmed that it will form a women's football team in 2026, becoming the last traditional European giants to step into this field.
Because it is a new army, it will inevitably face the problem of a shortage of players, especially the lack of good seedlings in the youth echelon, Li Mudi tried to imagine whether he could introduce more Tianchao female football players to tryout. Although the strength of the Real Madrid women's football team in the past few years will certainly not be very strong, and the results will not be too good, but the team is very famous, and the treatment will not be stingy, it is a very ideal place for players whose personal ability cannot reach the world's top level.
And because the strength of the national team is not very strong, the Spanish Football Federation's foreign aid policy for the women's football league is more relaxed than that of the men, which is conducive to the joining of non-European players, which is also good news for the girls of the Celestial Empire.
And since the issue of foreign aid policy has been raised, the topic can turn to Li Mudi's next plan, because it also happens to have a certain connection with it.
In the season that has just ended, Coventry City, under the leadership of manager Paul Scholes, not only managed to survive relegation in the first year after returning to the Premier League, but also climbed to 12th place in the table with excellent performances in the final rounds. What makes Celestial Empire fans even happier is that in addition to Lai Tenglong, who has already established himself in the first team, the two Celestial Dynasty youngsters who joined the team in 2023 also got the opportunity to represent the Blue Army in the Premier League in the second half of the season, although they only appeared for less than 40 minutes in total, but the signal showed was very positive.
It's just that Li Mudi's previous plan to bring in a few young players from China every year had to be suspended after just two or three years of implementation, because in order to cope with the general environment of the United Kingdom's very likely return to the European Union, the FA has changed the previous rules on the number of foreign players in the Premier League, reverted the type of non-English players formulated after Brexit to the previous classification of European and non-European players, and reactivated the labor certification policy that had been significantly changed.
For the men's football team of the Celestial Dynasty, which is unlikely to be ranked in the top 50 in the international rankings, it is almost to block the possibility of landing in the world's first league (in terms of competition and influence), if you want to continue to have a platform that can provide domestic potential players to go to the European league to practice, then Li Mudi can only think of other ways.
And his choice is very simple, buy another club!