Chapter 206: The Contract is Finalized
"'Tianzuo' has the meaning of God's blessing, you are the blessing of the Chinese men's basketball team, this word can also be used to refer to the Son of Heaven, that is, the emperor, and in the future, you will definitely be equivalent to the status of Emperor Zhan in the Chinese basketball world." Ming Jiuri explained, "As for the hardness and elasticity of cloud cushioning, we can completely adjust it according to your needs. ”
"Nike has King James, you guys are going to make a genius Helian Wu sing against them! That's too high-profile, isn't it? This is to push my client into the fire pit! Joseph listened and vaguely felt that this might be a pit.
"The name of the sneaker can be negotiated! Besides, it's also a necessary hype! In this way, it can attract more traffic and saliva, and if the heat goes up, the sales will definitely not be bad! Ming Jiuri said.
Hoggist was not happy, "Why is Mr. Ming not confident in the appearance, function and quality of his sneakers?" Shouldn't a basketball shoe rely on excellent performance, excellent quality and good looks to attract customers? ”
"Mr. Helian is still too idealistic, the product itself is one thing, but publicity is also very important, and the era of good wine and not being afraid of deep alleys is gone. With so many different types of sneakers on the market, why should you buy my shoes? Is it quality or performance or value for money? These are the second steps. Ming Jiuri smiled and patiently explained to Hogist, but halfway through the sentence, he sold off.
After all, Hoggist and Joseph were still too young, just as a kind elder criticized, too young, too simple, sometimes naive, the two of them had really forgotten their position in the negotiation, and asked curiously in unison: "Then what is the first step?" ”
Ming Jiuri and Li Ning looked at each other and smiled, and continued proudly: "The first step is to let everyone know about this shoe!" When we tell everyone that Helian Wu or Hougist's Li-Ning signature shoes are on the market, maybe the fans who follow you and like you will buy it, but the fans of other stars will say, 'Oh, so what?' I haven't even bought a certain star's shoes yet! But when we tell everyone that Nike has the little emperor James, and Li Ning has the son of heaven Helianwu, who do you guess is the better in their sneakers? Even if fans think that you are inferior to LeBron, they will want to enter the Li Ning store to try it out, what is Helian Wu's signature shoes like? How dare you argue with LeBron's sneakers? ”
"Isn't this just a heat......" Horgist and Joseph looked at each other, they thought that tomorrow would say something great, but they didn't expect to say it for a long time, and the name was just to rub the heat.
Ming Jiuri and Li Ning thought that a young man like Hougist, who had never experienced setbacks and still had idealistic fantasies, was likely to despise this method, and had already prepared a rhetoric, "How can this be called a heat?" It is impossible for you to be hot and scoundrel to have a relationship with the hottest event to be called heat, you can shine yourself, we just use some means to ignite you in front of everyone. This should be called a win-win situation! ”
"Win-win...... Both Joseph and Haugist are a little baffled
"That's right! The comparison between you and LeBron's sneakers has become more popular, and everyone is paying more attention to the sneakers of the two of you, and more people will buy your shoes because of this, and of course, more people will buy LeBron's shoes because of it! Ming Jiu then flickered.
"Is that so?" Hougist asked Joseph quietly, after all, Joseph had more say in business matters.
But Joseph is still a rookie after all, no matter how clear his thinking is, he can't make up for the results of things he has no experience, so he can only follow Ming Jiuri's train of thought, "It sounds quite reasonable." ”
"And this contract?" Hoggist looked at Joseph, after all, it was a lot of money, the first pot of gold in the lives of the two of them. Although the old Helian exposed the true colors of a rich man after Hoggist went to college, this was a contract worth hundreds of millions, and both Hoggist and Joseph lost the courage to make up their minds for a while.
Li Ning saw the demeanor of the two of them, and knew that the business was negotiated, so he smiled and said: "You don't have to rush to make a decision, I will ask my subordinates to bring the signed contract before tomorrow, and" Tie Linjun's other members' sneaker contracts, together with the will also be brought over, you can seriously read the terms of the contract repeatedly, see clearly and figure out after signing I will send someone to get it, if the two of you feel that our price is still not satisfactory to you, it doesn't matter if you finally decide to sign a contract with another company, the contract is torn and thrown into the trash, just notify us by the way. ”
"Do you want me to introduce these well-designed team shoes, casual shoes, and several designed personal logos?" Ming Jiuri asked, but he didn't know if he was asking about Haugist or Li Ning.
"Would you two be interested in hearing about it?" Li Ning asked with a smile.
"That'...... Let's talk about my personal logo first, shall we? "Haugist seems to be asking Joseph, and as if he is signaling tomorrow for the ninth day.
The atmosphere was a little awkward for a while, and Ming Jiu observed the words and colors, so he opened the pad by himself, and looked at the design drafts of the personal Logo of Hogist collected by the company one by one in the album. There was only one seemingly casual ligature on a blank piece of paper, "午", but it caught the attention of Hoggist, "Are the designers of your company bullying me for not being able to write Chinese characters, or are you perfunctory to me?" Writing a lunch can also be used by you! ”
Ming Jiuri had an unsurprising expression, "Hehe, I guessed that this work will definitely attract your attention, and I won't tell you, this is my most satisfactory design draft, this is not a random noon word, you take a closer look." ”
Hougist took the pad and looked at it carefully, and curiously Joseph followed, and Hoggist enlarged the word "noon" to occupy the entire screen, and then made a new discovery, this is not a random "noon" word, but a combination of two handwritten lowercase h and Arabic numeral 1 that do not completely coincide. The two small tails of the H, which do not coincide exactly, drag relatively long and are inclined 45 degrees to the right, and the Arabic numeral 1 passes vertically through the small tail of H and is fixed at the arc of H, which looks like a "noon" character.
"This ...... This ...... This and this ......," Joseph did not say anything for a long time.
Horgist put down the pad, and also did not speak, Ming Jiuri said proudly: "This 'noon' character is composed of two Hs and 1, and HH1 is No. 1 Horgist. Hurley's abbreviation, and the word 'noon' is your name, so this logo contains both your English name and jersey number, as well as your Chinese name. How's that, isn't it? ”
Haugess nodded, "It's really good, I'm satisfied!" I'll ...... this logo."
Seeing that Haogist wanted to speak and stopped, until the ninth day of tomorrow, their company signed a contract with Haojiste with another weight, in order to smash this business into porcelain, Li Ning released the last big move, "If you like this Logo, then I will give this Logo to Helian Wu for free on behalf of Li Ning Company, no matter which company you sign with in the future, as long as you want, you can use this Logo freely." ”
"This ...... This ...... This ...... this" This time it was Hoggist's turn to stammer, he hurriedly stood up and excused himself: "Your company is too polite, we deserve it!" ”
"Little brother Helian is joking, as the so-called sword is given to heroes, how can you talk about deserving it?" Li Ning got up and patted Hoggist on the shoulder and said.
But Ming Jiuri on the side secretly laughed in his heart, the boss will really use this kind of cheap thing to buy people's hearts, this Logo is not for you, where do we go to find a Chinese name with a noon character, the jersey number is 1 superstar? This logo is only worth a lot if you use it, and it's worth a few hundred yuan in design fees if you don't use it.
It is such a worthless thing, but it makes Haugist feel Li Ning's sincerity and respect. Hogist slapped his thigh, "I've decided, I'll sign Li Ning!" ”
"Big brother!" Although Joseph also preferred to sign a contract with Li Ning, he still wanted to look at the contract first, but he didn't expect that a person who didn't pay attention to Haugist had already agreed.
Li Ning really gave them enough face, and waved his hand with a smile and said, "Don't be busy, don't be busy, when the time comes, let the little brother Bijiefu study the contract carefully to see if there are any loopholes, today we have the equipment, if you don't mind if we can collect your foot model first, and we will be able to make shoes within a day or two after the signing is completed, and it will be in time for you to participate in the summer league." ”
When Ming Jiu was making a foot model for Haugist, he stepped on the soft mud, and Hougist suddenly remembered that the topic of cloud shock absorption had not been talked about just now, so he asked casually: "Before, you said that the elasticity and hardness of cloud shock absorption can be adjusted according to my needs, right?" ”
"That's right, these finished shoes here happen to use different densities of cloud shock-absorbing materials, you can try them all, tell me which one is more comfortable, I will record it and use it as a standard and then fine-tune it." Ming Jiuri said.
"Speaking of which, the hardness I like may not be suitable for ordinary fans, so how can I adjust the cloud shock absorption of the commercially available version?" Hoggist cares a lot about the user experience.
"Considering the problem of durability, the cloud shock absorbing materials on the market are generally slightly harder, otherwise the attenuation is too strong, and it will completely lose its elasticity after playing for a month or two." Ming Jiuri didn't brag about durability, after all, Hoggist was going to play with his feet in person, and it was impossible for Ming Jiuri to fool his feet.
Hoggist asked with some concern: "Then don't I have to change my shoes after a game or two?" ”
Ming Jiuri replied a little confused: "That's right, but what's there to worry about?" We have an unlimited supply of your shoes! ”
"But what a waste of shoes!" Hoggist grew up poor, and he knew that many children who loved basketball could not afford to buy basketball shoes, and it was a crime to spend shoes on his own.
"If you wear bad shoes, you can sign them and give them away! It's also a way to give back to the fans! By the way, we can also promote our brand. Ming Jiu suggested.
Hougist thought for a while, "This method is not bad, I can let the team find a small fan with a difficult family every game, I will meet cordially after the game, shake hands and take photos to give away shoes, give back to the fans and gain prestige at the same time, it is really a double win!" ”
When Li Ning and Ming Jiuri were sent away, Hoggist and Joseph sat on the sofa, Hoggist always felt a little surreal, "I can't believe that we negotiated a contract worth hundreds of millions of dollars like this!" You've become a multi-millionaire! ”
"You'd better relearn math! The money for the contract is not paid all at once, only 10 million a year, when will I become a multimillionaire! Joseph was a little more sober than Haugist.
"How did I forget about this stubble?" Haugist slapped his head, "But you're a millionaire, at least Vitra and Little Summer have no worries about food and clothing in their lives!" ”
Joseph thinks about it, too, don't be too greedy, this has earned money that his parents can't earn in their lifetime, and it seems that it's time for his parents to retire and enjoy life. So Joseph took out two bottles of beer from the refrigerator and handed one to Hoogist, "There's no champagne here, let's have some beer to celebrate!" Anyway, you earn more than I do! Don't you have the lazy feeling of losing your motivation to work and wanting to lie down and enjoy life? ”
"I sweat on the pitch and score the ball on the opponent's head is how I enjoy life!" Maybe when I'm too old to dunk on other people's heads and shoot the ball against the opposition's close defense, I won't enjoy this life anymore? But now I guess that will be at least fifteen years later! ”
"Awesome, boss, I really admire your attitude to life." Joseph raised his beer and saluted Haugist, then took a few sips, "I can't enjoy my work so much." ”
"I enjoy my job because I'm good at playing and you take care of the chores off the court, but you're dealing with sinister people's hearts, and it's normal for you to feel tired after a long time." Hoggist smiled and comforted him, then changed his tune, "But we've just negotiated a rookie contract and a sneaker endorsement contract, why is your tone as tired as you've been in the mall for decades?" ”
"I ......"
"Cheer up our time! If you're tired of shouting, don't blame me for kicking your ass hard! Hoggist gulped down his beer.
"That's right, you're the next LeBron, and I'm the next Richie. Paul! Joseph also reinvigorated himself.
It's just that the two who were full of ambition didn't expect that the Tielin plan they cooperated with Li Ning had just started and was hit hard.