Chapter 326: Chen Xiaofan's News Network
It wasn't until mid-October that Ye Shenxi returned to China, and Chen Xinghan and another founder of "that game company", Kelly? Santiago came back with him.
Originally, Ye Shenxi wanted Yang Shu, the director of the investment department, to also go to the United States, but Chen Xinghan and Kelly felt that they were panicked and should come to the door themselves, so the two founders left the remaining eight members and came directly to China.
Ye Shenxi and the two of them also had a few in-depth conversations, and he clearly told Chen Xinghan about the future of "that game company", not on the console platform, but on the mobile terminal.
Ye Shenxi told the two of them: "You should also see that you can also see that Soni takes the big head, you take the small, and a successful game on PSN is not enough to support the company's survival, expansion, and even opening multiple projects at the same time." ”
"There are 300 million consoles in the world, and the number of mobile users is now over 4 billion, and by the end of this year, two months later, it is estimated that it will reach 4.6 billion. Don't tell me you don't want to be a game company that is loved and respected all over the world, but only want to work on consoles, then I didn't say that. ”
"You say mobile users don't have to be gamers? This thing can be converted, the threshold is too low, so far this year the world has shipped 1 billion mobile phones, of which the proportion of smartphones is 17%, don't you pay attention to these things? Is it a very high threshold to download and install a game on your smartphone? People spend more and more time in front of their mobile phones, in addition to making calls and sending and receiving text messages, what else can they do, this is completely an entertainment terminal. ”
"How difficult is it for them to connect to an ifi on their phone to download a game than if they were to buy a PS3?"
"Now mobile phones are controlled by big manufacturers? It seems that you have studied it, yes, now the mobile terminal is still EA, gameloft their world, this is because they have a promotion channel. But for something like a purely digital sales like a mobile phone, the promotion channel becomes less important. When the digital distribution and distribution platform on the mobile side also begins to mature, more developers with low costs and no money to promote will have a greater chance of success, and individual developers will also have a place. Why do you think steem and our FG have been able to gather so many small and medium-sized developers so quickly? ”
I don't know if Ye Shenxi has been giving too many lectures recently, and it is like a lecture, Chen Xinghan and Kelly were stunned when they heard it, thinking that the rumors are really unreliable, is this person really engaged in research and development, not an HR?
Ye Shenxi's positioning for the future of "that game company" has become clearer and clearer in these days, and it is very clear that this is an important R&D center in the field of mobile games of Qingyu Network in the future, which coincides with Xia Qingyu. After playing their game, Xia Qingyu said that he was not optimistic about what money they could make, but it was interesting and word-of-mouth.
But any game company that has self-pursuit, will not all business revolve around profit, they will have exploration, there will be curiosity, will touch some areas that others have not touched, whether it is technical or artistic.
Those things may not be profitable within the foreseeable range, but in the process of pursuing, they are the accumulation of the company's own wealth, and the experience and technology gained in the process are still useful for other projects, and will also establish the image of the company in front of the public.
When a company reaches the level of the herring network, they may not all want to serve these things for users, of course, this is also very important, but there will be more desires, and it is more common in various fields to change the way of human life and thinking.
She is also acceptable to lose some money.
It's really a good calculation.
……
The two of them now visited the R&D headquarters of the Qingyu Network in Funan, visited the three studios of the famous Henggong, Jiang Gong and He Luo, and witnessed the unity and tension of the Qingyu Network, the serious and lively working atmosphere, and then also saw the "Getaway" that has a certain degree of completion in the research and development.
Kelly hadn't seen the flowing immortal family exercises and spells, and a spell similar to the "Nine Heavens Imperial Thunder True Decision" made her let out a burst of exclamation.
Kelly asked Shan Jie in surprise: "What is the minimum configuration when you plan to go online?" ”
Shan Jie smiled: "Of course we will consider this problem, there will be certain requirements for the graphics card, but it will never reach a harsh level, at least not as terrifying as you seem." We have a four-person optimization team dedicated to reducing the burden on the graphics card while maintaining the image, and that's all they do, and they don't get involved in other ...... at all."
Kelly opened her brown eyes and said, "It's a luxury......"
Shan Jie added: "For example, many not so important objects, buildings and characters, we try to reduce the number of models through hand-drawn textures and stylized color matching, and we pay great attention to art resource management, and in many places there is actually a high degree of texture reuse to reduce the burden on the graphics card." We pay great attention to the threshold of this game, and want more players to be able to enter this game world stably and smoothly. ”
Chen Xinghan and Kelly suddenly realized that this is the style of a major game manufacturer.
In fact, Chen Xinghan also worked at EA back then, but in his opinion, it seems that Qingyu Network is willing to spend more manpower and material resources to solve more detailed things than EA's Maxis.
The game is not a step-by-step look, many things have been decided in the early planning, and many teams only remember it halfway through, our art resources are too scattered and need to be reorganized, and many resources used in different places are actually the same needs, and the capacity can be completely reduced...... Ah, our server consumption is too high, we may need to change the bottom layer, and it will start to lag when there are more people...... And then it takes a lot of energy to change it......
In addition to the change in the producer's thinking, these modules are also time-consuming killers.
If a game is what the producer has set up from start to finish, and the framework that has been built after discussion with the team's technical core is reasonable and very well-established, it will not have such a long development cycle.
Kelly and Chen Xinghan have been founding the company for two years and have launched three products, so they naturally know that the success of this industry is actually accidental. But if you have this kind of attention to detail, you can at least increase the likelihood of success.
……
As soon as Ye Shenxi returned to the company, Chen Xiaofan ran up: "Mr. Ye, Mr. Ye." ”
"What's wrong?" When he came back this time, there were no dumplings to greet him at the door, and Ye Shenxi still felt strange and lonely......
I saw Chen Xiaofan standing at the front desk with dumplings, chaos, copying hands and noodles, lined up in a neat row, how to describe this scene, just like when you walk into an entertainment venue, under the magic ball rotating lanterns, and then there is a row of fat and thin girls standing in front of you, bending down and saying that the boss is good~.
"Are you planning to change jobs lately?" Ye Shenxi asked.
"No! Mr. Ye? What's wrong with me......" Chen Xiaofan didn't know why.
If someone else Ye Shenxi asked such a sentence, he would immediately panic, but who is Chen Xiaofan, the old fritter, the person whose work number is smaller than Ye Shenxi's number, the chief maid.
"Do you think you want to go to the zoo to develop, or do you have all your talent in raising cats and dogs?"
Chen Xiaofan's feeling is that Mr. Ye is praising her. Giggled: "They're obedient." ”
Even if you have a dog, the key is that these three cats can also listen to Chen Xiaofan's command, be obedient, and disciplined, Ye Shenxi can only say "convincing." ”
He stroked his hand from the heads of a dog and three cats one by one: "What should you do, let's go back to work, ah, it's scattered." ”
Chen Xiaofan was still standing in front of him, holding a notebook, looking like he was playing something.
"Tell me, there's some news when I'm not around."
Ye Shenxi walked towards his office, Chen Xiaofan followed him, and then reported what had happened in the company recently.
Of course, it's not R&D or operation, those Ye Shenxi have been remotely controlled, and it is not Chen Xiaofan's turn to report. The content of her report is nothing more than some trivial matters, idle things, etc., secret gossip, and hearsay.
"First, Mr. Ye, the number of your Weibo fans has exceeded 600,000."
"What kind of news is this......
"That's a lot."
"You're saying you've been working hard lately, right?"
Chen Xiaofan stopped talking, and his careful thinking was suddenly broken.
Ye Shenxi is now on Weibo and usually handed over to Chen Xiaofan to take care of himself, and when he sees that kind of long article in a private message or something, or it is from the bottom of his heart, or the other party's identity is prominent, Chen Xiaofan will choose to reply, which makes fans think that Ye Shenxi has changed his sex and become lively.
In ordinary private chats, if the workload is not very saturated, she will also reply with "Come on." "Effort." "You can." and so on.
In this way, the number of Ye Shenxi's Weibo fans has indeed risen much faster than before.
"Where's the fish?" Ye Shenxi asked, Xia Qingyu's comparison heart, the number of Weibo fans is often compared with his own man, the more he compares, the happier he becomes, and Ye Shenxi is also very helpless.
"1.6 million ......," Chen Xiaofan said.
Ye Shenxi stopped and said, "Then you, let's think about it behind closed doors." Then he kept going.
Chen Xiaofan is very aggrieved, Mr. Ye always compares fish with himself, how can this be compared...... I think you're making things difficult for me Chen Xiaofan.
Originally, she was casually given to her to take care of it casually, and there was no such thing as any indicators, this girl had to show off in front of herself.
Chen Xiaofan began to read according to the small notebook again: "Second, there are three variety shows that invite you to participate in the recording. ”
"Variety shows?"
"yes."
"Which three?"
"One is CCTV's "Art Life".
"Art Life" ......" Ye Shenxi was stunned. He didn't watch this show much, but he must have heard of it, and it seems that the guests he has never invited are limited to film and television songs, as well as sketch cross talk, magic acrobatics, Quyuan Miscellaneous Altar and other fields.
Now invite yourself to make a game?
Among all Ye Shenxi's current works, in terms of artistry alone, the highest evaluation in the world is "Survival", because of the loneliness and powerlessness described in this game that no one survives, and in the end it can only lead to destruction. It has also won a number of media awards in the art category, such as "Best Art Design", "Best Visual Presentation" and so on.
It still has a relationship.
It may be that the Ministry of Culture greeted them, and then cooperated with it, which also belongs to the scope of the "Correct the Name of the Game" action.
Some places they are also conservative, others ...... Is this a big step?
"What else?"
"There is also Fulantai's "Lu Yu Appointment", Wandongtai's "Extraordinary Jing Distance" ......"
"It's all talk shows."
"Then you can't be invited to play some junior games or something...... The heart has a spiritual rhino, counting frogs, idioms solitaire or something......"
"Yes, you've learned to complain now."
"Hey, hey."
""Art Life" can be picked up, and the other two push it, just say that you don't have time."
"Okay."
Walking to the door of the office, Ye Shenxi hadn't opened the door yet, Chen Xiaofan stepped forward and opened the door first, and when Ye Shenxi walked in, she closed the door and then rubbed in front of Ye Shenxi.
"There are also three heroes of literature and art who have returned to the United States, the materials that should be recorded have been recorded, and the people who should have been interviewed have also been interviewed, and after going back to do the post-production, maybe they will come to China again when the documentary is released next year, with a tour group."
"Three Heroes of Literature and Art" is the joking name of this group of people in the company for the three young men of the American 2PP, who make movies and engage in art, and there are just three people.
There are also many movie lovers in the company, who know that the difficulty of shooting documentaries is not at all as low as those feature films. Even in many places, documentaries are the most testing of directorial skills, it is still based on the premise of expression, rather than pure real records, otherwise wouldn't the traffic cameras on the street become the best documentary directors?
The control of narrative means and structure in this process especially tests the team's skills.
So even though there were always a few foreign guys dangling in front of me for a while, the employees of the company still showed respect and understanding.
"What tour?" Ye Shenxi asked.
"Even when they were crowdfunding before, those who sponsored more than $10,000 will be included in the list of 'executive producers' in addition to their names, and they will also be invited to visit our company in China and spend a day with the R&D team of "The Origin of Everything", and Mr. Xia also agreed."
Ye Shenxi also remembered such a thing, and he didn't think about it for a while: "You didn't say anything about the three masters of literature and art in front of others." ”
"Chinese, they don't understand."
"What?"
"They originally planned to shoot a 60-minute documentary, and then put it on the Internet for people to download, sell some DVDs, and then they were inspired to shoot it, and now they want to send it to some independent film festival to sell the distribution rights."
“…… Anyone with a dream is great, and if you have courage, you will have a miracle. ”
Chen Xiaofan flipped through the small notebook again: "There is also the World Cup, do you want to attend?" ”