Chapter 364: Piracy

It wasn't until mid-August that Ye Shenxi rushed back to Funan from Seattle, and the four mobile games have reached the stage where they can start acceptance, and when this version changes most frequently, it is still not very convenient to be remote, and he has to come back and stare at it.

The progress of the four projects is almost the same, and the progress of "Playing with Snakes" has been slightly delayed because of the relatively rich social functions and online battles, and the other three are faster than he expected to complete the progress.

He gave the development team a maximum of three months, and the actual psychological expectation was two and a half months. It's not that the development of a few games is difficult, but it's mainly that this is the first time that several working groups have come into contact with a mobile project, so it is necessary to familiarize people with the development environment.

The actual cycle is almost two months, and in general, this kind of cross-platform work content, at least they are familiar with the speed and learning efficiency, which makes him quite satisfied.

There are three Seattle studio staff who came to Funan with him, belonging to the state of "exchange students", and there are about two exchange programs between Funan and Seattle studios every year, and the two sides have each other's employees to transfer jobs, exchange learning and development experience with each other, and participate in each other's research and development work, which is also mutual support and technical complementation.

How is it like exchanging hostages......

Among the three people, there are two men and one woman, one each for programming, planning and art, and only the artist is a white girl about twenty-eight years old.

He wore a cap and sunglasses, and wore a more casual outfit, as if he had just returned from a vacation abroad.

In Funan in August, the sun shone on the earth, and when I got off the plane and got on the ferry, a heat wave came to my face.

Ye Shenxi said to the three "exchange students": "Is it a little hotter than Seattle?" ”

The three of them said that it was about to melt.

Ye Shenxi said: "Someone outside picked us up, go directly to the company to familiarize ourselves with the environment, there is no work task today, just go to the company for a visit." ”

Walking out of the arrival exit, Ye Shenxi was a little confused, because he saw a group of people holding signs, banners, posters, and mobile phone cameras and various props surrounding him.

Still shouting something frantically in his mouth, a little messy, I didn't hear clearly.

There is a feeling that you will be blocked when you walk out of the school gate.

The poster is printed with a portrait of a male star, just from such a distance, at first glance, there are two copies similar to Ye Shenxi, especially Ye Shenxi is still wearing sunglasses and a cap.

The poster that has been P is a little similar to Ye Shenxi's appearance without makeup.

I guess it's a fan of the pick-up.

The three people who followed behind Ye Shenxi were also a little unable to keep up, thinking that the Boss is so popular in China, and there are fans who pick up the plane?

Has China's game entertainment industry reached this point, and it should be in vain to make games to this extent?

There is no such thing as a foreign game producer who can achieve this kind of social popularity......

The group of fans gathered around Ye Shenxi, taking pictures, and kept shouting the slogan of support: "Shaojie!! Ah~~~~ Shaojie!! We love you. ”

"Shaojie works hardest, and the robbers will always be with you!"

The young faces, screaming hard, looked a little distorted.

"Poof......" leaned closer Ye Shenxi heard clearly, what kind of fan slogan is this, where is there anyone who claims to be a robber.

The scene was more embarrassing.

Ye Shenxi wanted to say a little bit big brothers and sisters, you recognized the wrong person, I am not your idol, just a passerby. However, it seems that the way he waved his hand and waved to the fans did not look much different, which caused the group of people to scream.

"Are you really fans, your idols will admit their mistakes?"

It is estimated that it is also the trio of two sunglasses guys and a sunglasses girl following behind him, which looks like a combination of two bodyguards and an assistant.

He doesn't care much about what he wears, since he was with Xia Qingyu, he hasn't bothered about these things, Miss Xia bought them for him. Basically, when the two are together, he belongs to a wife who eats and opens his mouth to stretch out his hand, even if he is not together, separated from the two places, what clothes to wear is Xia Qingyu asked someone to send him over.

The temperament is also there, and everything you wear has the taste of a star.

I can only go forward and break through the blockade.

"Thanks, take it." Ye Shenxi squeezed forward.

Fans are still taking pictures, clicks and clicks come and go, and the slogans are shouted neatly and uniformly, obviously from assault training.

It's helpless.

Other people around also looked over here, and the onlookers who didn't know the truth liked to watch the excitement, I really thought I had met some star, although I didn't know him, I also lined up two photos, not a loss.

At this time, there was a young man in the back, who was also wearing sunglasses and a cap, and was wearing a mask, and the assistant behind him walked out of the arrival exit. When I looked at the appearance of a famous brand, I saw the situation in front of me, and as soon as I took off the mask, my face darkened.

At this time, one of the leaders in the fan group found out, hey, he recognized the wrong person.

"Behind, behind." The leading brother gave an order, and this group of fans woke up like a dream, looked at Ye Shenxi, then looked at the poster in his hand, and then looked at the young man who went to get off the mask and sunglasses in the back, although he also felt that the one in front of him looked a little better, but he had to admit that the one in the back was a little similar to the poster.

So the P diagram still can't be too P.

Then he moved back in a mighty way, still neatly and began to shout the slogan: "Shaojie Shaojie, we love you!" ”

"Shaojie works hardest, and the robbers will always be with him."

The three young men of the Salmon Studio looked at each other, completely confused, what happened?

I was still full of friends just now, and in an instant, there were many people, did life go up and down so fast?

They don't know about this matter, Ye Shenxi is well-informed, and he probably knows it in his heart.

Obviously, it is to spend money to hire someone to serve as a fan pick-up, fill the noodles, and then ask some domestic media to report it, focusing on describing the crazy scene of the airport fan pick-up, which seems to be very popular, and it is the appearance of popularity.

He looked back at the actor a little, took a good look, and didn't find how similar he looked, but in all fairness, he was still quite handsome, but the cream was a little heavier.

I can't help but cry and laugh when I think about it like this, is I so like a cream boy...... Isn't it time to grow a beard?

The actor also glanced at Ye Shenxi, his expression was elusive.

"It's okay, let's go to the company first." Ye Shenxi said.

Chen Xiaofan ran over at this time: "Mr. Ye ......"

"Why are you here, late? The flight wasn't late, were you late? ”

Chen Xiaofan hurriedly shook his head, and waved his hand: "No, no, I've been there, but I didn't squeeze over just now." ”

He muttered again: "The formation was so big just now." ”

"Get in the car first."

……

……

Sales of "Getaway" have been on the rise, and by mid-August, they were approaching a height of 16 million, and that number would have had to be improved if it weren't for piracy.

During the video conference with Activision's Dawson, Dawson was very pleased with this sales figure, and said several times that Qingyu Network was the best third-party vendor they had ever worked with.

But he also complained about the decision that Qingyu Network did not adopt digital rights management (DRM) and electronic license management (ELM) technology, and asked Ye Shenxi why no protection measures were taken.

In his opinion, if the digital rights protection system is adopted, the sales of "Getaway" should now be at least 18 million.

The final sales of "New Year's Call 6" are expected to be above 25 million, and "Getaway" should be able to reach this number, and may surpass it, although from the game type, RPGs are indeed not as popular as FPS now, but the reputation of "Getaway" is really good.

Up to now, the statistics of the herring network are similar to Activision, and the number of illegal downloads of "Getaway" on the PC side has exceeded 12 million times, and even if only 20% of the players are willing to spend money to buy the game because there is no pirated version to download, this is also an increase in sales of 2.4 million.

$144 million.

Ye Shenxi told him directly: "Dawson, it's not that we don't want to use DRM, but the current DRM technology is useless at all." ”

"Of course it's useful." "We don't care if the game is cracked in the end, of course that's for sure, Getaway will be cracked eventually, but we need to make sure that the game doesn't get cracked for at least the first month," Dawson said. ”

"Indeed, Dawson, the first month is important, but there are also more important things."

Ye Shenxi said.

DRM technology is a general term that refers to all technologies used to protect the copyright of digital content, including music, e-books, videos, and games. From the simplest entry of the activation code, to the later verification of online activation, and even Diablo 3's Alays-Online (always-on).

And some technologies are used to protect the DRM system from being cracked, such as the infamous starforce, and later the D-encryption Denuvo.

There are many games about Starforce that use this system earlier, and Chinese players are probably most familiar with "The Legend of Sword and Fairy 4" in 07.

The network activation is due to the server card, and it has not been able to activate it successfully to enter the game...... Starforce needs to read the disc drive frequently to prevent someone from tampering with the disc drive, and some players have used the disc drive for more than a year, and just installed the genuine "Legend of Sword and Fairy 4", and the ber ~~~~~ is broken.

And because the player himself used the software that damaged the optical drive, it is a human operation, and there is no way to provide free warranty.

This is still an out-and-out rogue software, much more rogue than 3721 and the like. It is a direct access to the Ring0 level (the highest level), changing system settings (which many viruses do), and constantly monitoring your computer, whether you are playing the game or not; It will bypass the Indos protection mechanism to modify the system settings, permanently, and cannot be repaired; It also collects users' private information and transmits it back to their company.

These have made genuine players complain.

For example, the United States has explicitly banned the use of this software.

In March of this year, the PC version of Assassin's Faith 2 was released globally, and all three major digital platforms, including Yubi's own UPLAY, steem, and FG platforms, require full internet access.

Because of the insistence of the herring network, Yubi gave up the automatic installation of UPLAY on the FG special version, at the cost of the herring network also made concessions, for this game they only take 20%.

And the whole process of networking function, which makes many players feel painful. Yubi's server is world-famous, some players have spoofed, FG's server is a hall full of high-performance chunky machines in the matrix, full of technology; EA's server is a circuit board with countless colored cables wrapped around it; Only Yubi is a few pieces of potatoes connected by wires......

Because each potato can produce about 0.5 volts, the current is about 0.2 milliamps. Appropriate parallel series combination can be used to become a controllable environmental server through the overlap of the microcontroller and the op amp, and provide power to it.

In any case, the poor quality of Yubi's servers, even for non-Ubisoft gamers, is well known.

In Assassin's Faith 2, many players have experienced sudden server disconnections and then ...... The cloud save that I worked hard for dozens of hours is all gone......

"You may be a victim of the genuine game!" This is the source of this famous game meme.

Correspondingly, many pirate players have also set up third-party servers, which are better than Yubi's own official game experience......

Even the later D encryption, Denuvo, will have a certain degree of impact, because it is a kind of practice that puts the tamper detection module very deep into the game, and combines it with the depth of the game, which makes the cracker more headache, because there are too many triggers, and I don't know when they will be touched, triggered, and then crashed.

Although they put the triggers in the virtual machine, repeated verification must also consume the computer's performance to some extent, but it has been greatly reduced compared to the previous SecuRom.

……

In Ye Shenxi's view, the use of DRM technology is to protect the maker, and the non-use is for the convenience of players.

In the gaming industry, both are a must-have. If the two can blend well together, of course he will not reject or even ask for it.

The PC side is an open platform, and this is not a platform dedicated to playing games, and the more this happens, the more vulnerable it is to cracking.

There is no doubt that "Getaway" has joined the 0day club since its listing (meaning it was cracked on the day of its listing).

"At present, all the anti-cracking technologies cannot do the premise of not affecting the player's experience, and it is not so difficult to crack in the end, with the current anti-piracy technology, with the publicity scale of "Getaway", fame and attention from various cracking groups, I think a week is already the limit."

"The more games like this, the more they can arouse the fighting spirit of the cracking team......"

During the video conference, Ye Shenxi said to Dawson: "That's the reason. ”

The reason why he abandoned DRM technology is because he believes in the quality of his game, and it is also the great cause of the herring fish netner that can withstand such a toss. "Getaway" has also made many players feel sincere, and the strength and quality of the development team have also been recognized by players. Some players actually played pirated versions at first, but after clearing the customs, they went to buy the genuine version, collect it or play it again to show their support for the merchant.

There are a lot of such posts on the Internet and in China, and he also saw it, and he was very pleased.

"Dawson, if one day there is an anti-piracy technology that can really not affect the performance of the game, we are happy to increase it, and the price is not an issue. But for now, we believe that giving players a good gaming experience is the most important thing. ”

"The Bluefish Network has always done this, from the launch of the FG platform, from our first game, which was a browser game, and it has been like this since a long time ago."

"We don't just sell this game, there are so many in the future, and it is important to establish the company's brand and win the reputation and hearts of players."

Dawson still had something to say, but he couldn't help it.

Ye Shenxi's thinking is different from theirs, maybe it is really a big family and a big business, and he is capricious, and he can't refute it.

Bluefish Network is also not one of those small third-party developers who have to do what they want.

"Okay...... Then we must have a way to deal with it, and we can't let players download pirated copies. Dawson said.

"It's still necessary to find the source of piracy, the cracking group."

"It's so hard, no one knows where they're hiding......"