Chapter 430: Herring Fish Carnival

On December 24, Christmas Eve, Nezoo of the Netherlands, the world's leading third-party data research and consulting company, focusing on the global game, e-sports and Internet fields, released the 2011 global online game revenue rankings. The statistical period is from December 2010 to November 2011, and the reason why it was released earlier is that it is obvious that there will be more obvious changes in the list after December.

In this report, they include Chinese game companies, including games that only operate in China, and then, something is clear at a glance.

The top two are the least in doubt, including their seats.

The first is "Eternal War", in fact this is the second consecutive year that it has sat in this position, since 2010, "Eternal War" has surpassed "World of Warcraft", which once had no rival in the world, and the gap between the two sides began to widen.

In the last 12 months, "Eternal War" has brought $1.64 billion in revenue to the Qingyu Network, an increase of 15.4% from 1.42 billion in 2010, and from its launch in March 2008 to the present, this game has gone through almost four years.

In the past four years, it has brought many players changes in games and even online social habits, giving rise to countless topics and memes, and at the same time, it has almost single-handedly made e-sports, a once niche industry, really come to a broad stage, and even driven other video creators, online (selling) shops (cakes), Internet cafes, and other industries, and maybe boosting, and now more and more popular game anchors among netizens.

No one can guess what kind of point it can go, and the only thing that can be determined is probably that this game is still young and angry.

In second place is "World of Warcraft", with $1.23 billion in revenue in 12 months, and the behemoth that once held more than 60% of the entire MMORPG market, still holds the Guinness World Record of 13 million paying users, more than "Eternal War", although the paid genre of the two games itself is different.

These are the only two games to have surpassed $1 billion in revenue.

The third to eighth are all from Chinese companies......

The third is Tenghua's "Crossfire" and the fourth is its "Dungeon Warriors", both of which earned Tenghua $830 million and $460 million respectively. However, because it is not independent research and development, these Qian Tenghua need to be shared with the game copyright owner first, and then the copyright owner and the developer.

The fifth is Huang Yi's "Fantasy Journey to the West", 430 million US dollars, which are all regulars on the list.

sixth, Meihu Changyou's "Dragon Babu 3", $360 million;

Seventh, Shengda "Legend", 350 million, the nostalgia of Chinese players......

eighth, still Shengda's "Dragon Nest", $250 million;

In the past, when these data companies were counted, Chinese game companies were generally not included in them, they only knew that it was very profitable, and it was not clear what was going on, until later the herring appeared in their field of vision, with the country where it was located.

But they still don't count page tours, which would scare them.

Many domestic game market analysts believe that the emergence of the herring network has driven web games, although they have never touched this field again after those four games. They allowed the genre to flourish early, but they also exacerbated its rise and then decline. Web games are definitely going to decline, and they should be going to be fast, which is already a consensus in the eyes of many, especially with the rise of mobile games.

But there will definitely be players in the genre of web games, and there are many players who are not so hardcore in pursuit of gameplay, more social or simply need a player who is looking for a life center of gravity in the virtual world. They either work less busy and have less free time, such as working in government agencies, or in idle jobs in third- and fourth-tier cities. Or it's very busy, like family life will occupy most of your life, and you only have time to click on the various little red dots on the operation interface.

At the same time, I used to be some old players of the previous or previous generation of games, and when I got older, I didn't have much interest in accepting new gameplay and new content, and I was most comfortable with the feeling of being the most familiar.

It also generally has a certain economic capacity.

Such gamers will still consider web games as their first choice for a while. But they won't be the majority.

The emergence of the herring network has actually advanced a lot of game-related content, it is a pioneer, but also a success, and the combination of the two "people" has become a leader.

A large number of companies and teams will follow their every move, and most of them will become industry benchmarks after market appraisal.

At the bottom of the top 10 is "Lineage", yes "Lineage" instead of Lineage 2, which began operating in 1998;

There is also "The Lord of the Rings OL", a game launched in 07, which is also not small;

Of the ten lists, China occupies seven.

China's market has grown so savagely that countless people have been amazed.

In seven days, 2011 will come to an end, and the total revenue of the global gaming industry this year has exceeded $70 billion, an increase of 22% over last year. In the global market share, North America lost the first place, and it has lost to Europe before, but this year it lost to the Asia-Pacific region.

This year, the Asia-Pacific region achieved $25.1 billion in gaming revenue, compared to North America's $22.8 billion, which is also the first time that the Asia-Pacific region has surpassed North America.

Among them, China contributes half of the Asia-Pacific region, 12 billion, so that it truly becomes the second largest single country, second only to the United States with 20 billion.

And 9.8 billion of the 12 billion come from online games, and 2.2 billion come from the stand-alone game market, 2.2 billion US dollars, which is equivalent to almost 14 billion yuan.

In 2007, when the size of China's stand-alone game market was only 73 million yuan, four years later, it has now become 14 billion, how many times has it increased.

Four years ago, there were 68 single-player games released in China, and four years later, that number has grown to 373.

The rise of FG, the resurgence of PC stand-alone games, the lifting of the ban on game consoles, and the release of PS3 and XBOX360 national versions, more and more games that win with creativity and gameplay, style and compulsion to attract players to play games have stepped onto the stage of this land.

This stage has officially become the second largest game market in the world.

And according to the calculations of some analysts, it is likely to surpass the United States to reach the top within 3 years, or even less.

……

……

On the same day, an announcement was made on the official website and social media of the Blue Fish Network, which was good news for players around the world.

On March 4th and 5th, 2012, the first herring carnival will be held in Fisoa's global R&D headquarters, in the herring industrial park in Funan, China.

March 5th is the 13th day of the second month of the Chinese lunar calendar (Year of the Dragon).

The third of China's 24 solar terms, stunned.

Do not plant and bury.

It is advisable to sacrifice, open the light, reward the gods, and hold a carnival.

It will be the first time that the Holy Land, which countless players have been fascinated by, will be fully open to the public.

Of course, this comprehensive is certainly not complete, including employee work areas, R&D space, computer rooms, etc...... Otherwise, the players still want to go to the office of Mr. Bao and Mr. Yu to take a group photo, I heard that there is a cubicle in the office, there is a comfortable double bed in it, and I don't know if it's true or not......

The main area of the carnival is still in the spherical building, the multi-functional exhibition hall, the art gallery, the exhibition room of various sculptures and figures, and the storage room for trophies and honors.

I also heard that the herring fish network is second to none, and the staff canteen is delicious in the world.

Players have let their imaginations run wild.

The official content of the herring carnival includes the following aspects:

The first is the announcement of the new game, the release of all kinds of first-hand news, although there is no authoritative news, but people speculate that Mr. Bao may reveal his next work at the carnival, which may not be an official announcement, but it should always be some gossip released, that is the greatest sincerity, and it is worthy of the milestone of the first herring carnival.

The announcement of the new game is not only herringfish's, but also includes many herring support projects of other teams on the FG platform, crowdfunding projects, and herring key projects, which basically belong to the third party of herring, and maintains a good cooperative relationship, and many old game companies are among them...... Their game will debut at FG, and it's destined to be given a ride by a super recommendation.

Of course, the game trial is also a very important part.

This is followed by the e-sports competition, where there will be two invitational tournaments for PC sports and two expert exhibition matches for parkour mobile games.

Needless to say, "Eternal War" invites the world's top 16 clubs in 9 countries on 4 continents to compete in the Intercontinental Champions Cup, and decide the champion in two days, presenting a gluttonous feast for the majority of players. And "Paradise Lost" is the same, within two weeks of its launch, 12 comprehensive e-sports clubs around the world have announced the establishment of their own "chicken squad", and began to recruit players and analysts, coaches, explore tactics, develop discipline, and train strictly.

Honestly, they had this on their calendar before Paradise Lost came out.

Because everyone knows what Qingyu Network is best at, this kind of "entertainment competitive game" will once again expand the user base of shooting games and become another hot battleground.

For the invitation of herring, no club dares not to give face.

There will also be an offline meeting for game anchors, and Qingyu will invite more than 40 popular anchors on the Longyan platform to participate in the carnival and interact intimately with the majority of players and audiences.

On the evening of March 4th, there will be a special concert, well, the term concert sounds a bit like a symphony of piano and orchestra, but it will be a rock and electronic music extravaganza, inviting well-known rock bands and singers to sing and arrange the game's theme song and soundtrack. For example, the theme song of the same name in "Nobody Survives", the highest hot single ranking on Billboard rushed to 34, and Sister Suozhu applied to Ye Shenxi to volunteer to play in person, and Ye Shenxi did not allow it.

Game Developer Forum, which is a gathering of PC game developers on the FG platform, has accepted the invitation of the herring There are currently 230 development teams, all of whom are outstanding representatives on the FG platform, and they will gather together to share their game design experience with each other, and their understanding of players, which will not be open to players.

And one more, the game session.

Not a video game, but an offline game, a treasure hunt. In advance, 20 contestants will be invited to the offline treasure hunt finals through an online audition, which will start the day before the official start of the carnival.

It was a puzzle designed by Ye Shenxi and the planners of Henggong Studio, just like when they did "Getaway", Pasca and his minions would hide 5 clues in the Qingyu Industrial Park, not limited to indoor and outdoor, and the clues were not limited to words, images, sounds, game allusions and easter eggs, logical reasoning, social and historical knowledge, etc., which would test the players' all-round ability, and possibly physical strength.

The first person to find the "treasure" is the winner, and there are 5 treasures in total, which are the five major artifacts in the game.

The Book of Planning, the Pen of Art, the Eye of Testing, the Staff of Operation, and the ...... of Procedures Keyboard.

They are all physical items, all of which are made of pure gold, embellished with diamonds, topazes, jadeites and Chinese jade, and are almost worth about $25,000 each.

At that time, the treasure hunt will also be followed by Visual Jockey throughout the whole process, and the live situation will be shown to the audience of the Longyan platform for the first time. However, after the start of the competition, the contestants are not allowed to carry any communication equipment, and it is impossible for enthusiastic spectators outside the stadium to analyze clues and give hints.

It has been confirmed that a total of 25,000 tickets will be sold to players around the world, and about 3,000 more will be given away online and in game events under the herring fish.

Coupled with the invited media, game practitioners, related staff musicians, security guards, equipment maintenance and other personnel, about 30,000 people will visit the herring fish industrial park in two days!

This is just the number of people who can enter the herring fish industrial park, and there is no telling how many players will come by then, and there are no tickets that can only be dangled at the door.

This must be applied to the government in advance, the Funan Public Security Bureau, the Sichuan and Shu Public Security Department will deploy police forces to maintain order at the scene, and maybe there will be traffic control.

On the day of the announcement, the official website of the herring carnival has been launched, and the ticket purchase channel has not yet been opened, but the relevant code of conduct, rules and details have been properly made.

This includes age restrictions for spectators who are not allowed to enter the stadium for children under the age of six, accessibility services, and a variety of prohibited items that are not allowed to be carried......

When interviewed by the media, when asked about the carnival, Ye Shenxi said both officially and sincerely: "The player community is the core of the herring fish game, and the herring fish carnival is the best way for us to communicate directly with players, and we can show our passion for a common hobby." ”

The annual carnival of glass slag is the benchmark for game companies to hold their own exhibitions, but it seems that just like the person sitting on the game altar in the minds of players, this benchmark is about to change.