Okay, the price is set, and it's ready to go.

There are two main sales channels for field games, one is to order on the official website, and the other is to sell on the shelves of the physical stores of agent sellers.

The official website in the field is naturally not very popular, and there is no advertising, so the sales of the official website are very sluggish.

The bulk of sales still depends on the physical stores of the agent sellers.

The model of cooperation with agent sellers is: the field supplies to the agent, and the agent seller sells it on the shelves in his own physical store, and shares it according to the sales volume and the previous agreement.

Most agents take the goods for free and sell them, and after selling the game, they keep their share of the game, and the rest of the money is sent to the game company.

Sometimes the agent will directly pay to buy the game at the internal price, and then sell it themselves, and the money will have nothing to do with the game company.

However, the games that can get this kind of treatment are the kind of games that will inevitably sell well, and there is no such treatment in the current field.

In the Cairo world, where intellectual property protection is important, brick-and-mortar stores of all kinds of CDs are popular, and there are many large chain stores that specialize in selling game CDs.

The vast majority of gamers have the habit of visiting game disc stores, and this kind of physical store sales has also become one of the most important sales channels for major game manufacturers.

At present, there are two largest agents and distributors specializing in the sale of game CDs and peripherals in China.

They are "Game Frontline" and "Fever Tour", both of which have tens of thousands of chain stores in China.

If it can be put on the shelves of these two chain stores, or even promoted by the chain stores, it will be a rhythm of selling with your eyes closed.

This kind of work of running sales channels naturally has to be done by Li Ze, the boss.

Coming to the office of the game front, Li Ze put forward the intention of cooperative sales.

"This is the first game in our Reborn space, and as a sign of goodwill, I'm willing to pay 15% of the sales channel fee."

15%, which means that for every 168 yuan "Three Kingdoms in the Field" sold, the game front can get a commission of 25.2 yuan.

The game front can use all the 25.2 yuan to earn their own profits, or they can make a fuss in the 25.2 yuan to engage in activities.

For example, if the game front wants to carry out activities at a discount, he can directly give 85% off to the realm of Three Kingdoms, and he will not lose money.

If their channel fee is 7.5%, then the fever tour can only be discounted by 9.25% at most, otherwise it will be a loss and a profit.

15% is a very high channel fee, and generally speaking, the channel fee charged by most game companies is between 7% and 12%.

Even some strong big game companies directly give channel fees of less than 5% when negotiating with small agent sellers in the second and third tiers.

And these small agents, in order to win the sales qualification of the works of big game companies, can only accept.

After all, a popular masterpiece, other stores have it, but you don't have it. For agent sellers, it also hurts.

In fact, 15% is not Li Ze's bottom line, Li Ze's negotiation bottom line is actually an astonishing 25%.

Thanks to the low cost of "Romance of the Three Kingdoms", the profit margin of 168 yuan is very large, so Li Ze has the confidence to give a high channel fee.

Originally, Li Ze thought that with his channel fee share that was higher than the market, it would be no problem to win the market of the game frontline.

But I didn't expect the bad reputation of the field, and its negative effects are really amazing.

In the face of up to 15% of the channel fee share, the person in charge of the game front actually said NO!

"Sorry, we're not interested in your company's Three Kingdoms."

"While the 15% channel fee is indeed attractive, there are only a limited number of games that can be listed at the same time on our gaming front, and in a limited number of venues, we are more inclined to list other games that are more popular in the market."

Li Ze was a little disappointed, if the Three Kingdoms in the field could not be on the shelves in the store of the game front line, such a super-large chain game agent, it would undoubtedly be fatal to the sales of the Three Kingdoms in the field.

He smiled self-deprecatingly, "Is it because of the past of the realm?" ”

The manager of the game front showed a noncommittal expression, "The poor sales of the field in the past are indeed a factor, and the other reason is that the field of Three Kingdoms is a game on the PC platform, compared to hardcore game consoles and micron game consoles, the share of the PC platform is less than 20%, and it is still in a continuous malaise......"

Li Ze understood that what the other party said was the truth.

Compared with the hardcore game consoles that dominate 60% of the market, and the micron game consoles that have grabbed more than 20% of the market within a few months of their launch, the PC platform is just a small cake, and this cake is still shrinking.

However, the field of Three Kingdoms itself is the most suitable for the PC platform, plus the PC platform does not require licensing fees, and the development cost is also the lowest.

The first game from the Rebirth Realm game studio, which can only be played almost exclusively on the PC platform.

Okay, Li Ze understands the other party.

The field has not had good results in the past, and the field of Three Kingdoms is a declining PC platform, and the game front is understandably more inclined to introduce other games.

Despite the disappointment, Li Ze had to keep trying.

Leaving the front line of the game, Li Ze came to the headquarters of another super-large agent seller, Fever You, non-stop.

This time, Fever You gave a different answer.

"We are willing to introduce the field of Three Kingdoms, but we only need a hundred sets for the time being."

A hundred sets? Isn't this a way to beg for food?

Seeing that Li Ze's eyes widened and he seemed to be surprised, the manager of Fever Tour said arrogantly: "One hundred sets is the result of being in line with the field positioning, in fact, if it weren't for Zhao Ba's composition, we wouldn't even buy one hundred sets." ”

The manager, who was above the top, continued: "Don't be too little, I know that the past seven games in the field have sold less than a thousand sets combined, and this hundred sets is already good, haha!" ”

Li Ze immediately slapped the table and left.

What's that?

A hundred sets? It's purely insulting quote, okay!

On the front line of the game and Fever You, Li Ze was really a little angry.

didn't bother to find the rest of the second- and third-tier agents, Li Ze directly decided not to go to the agents, and all game CDs were sold directly on the official website.

Ship to the player yourself!

Li Ze still doesn't believe it! With the quality of the Three Kingdoms in the field, can you really repeat the mistakes of the previous field?

In this way, "Romance of the Three Kingdoms" was officially launched with almost zero publicity.

There is zero publicity, there are no sales channels, and sales are worrying.

The first day of sales of "Romance of the Three Kingdoms" on the official website.

7 sets.

The second day of the sale of "Romance of the Three Kingdoms" on the official website.

23 sets.

The third day of the sale of "Romance of the Three Kingdoms" on the official website.

12 sets.

Embarrassed!

Awkward capitalization!

This sales volume simply made Li Ze doubt his life, are the players in this Cairo world so unappreciative?