Chapter 176: The implementation went smoothly
Seeing that Lin Dong was unmoved, Ma Chun had no choice but to give up, but compared to accepting the launch of the VIP card, the degree of reluctance was almost negligible. From making a steady loss to making less money and not losing money, it is already a great joy for Ma Chun, and it is acceptable that he can't make a lot of money.
In the evening, Ma Chun's heart for the VIP card to make less money and not lose a lot has strengthened a lot.
At the end of the day, sixty-two VIP cards have been given out, and today alone, the inn has earned at least four or five hundred taels more than usual. This is still second, the main thing is the number of diners on the second floor, which has also surged to more than one hundred and fifty tables. Even if it is impossible to give away 62 VIP cards every day in the future, the number of diners will never drop too much depending on the inn's competitiveness.
Just spending more than 20,000 taels of silver to make the big diners of the inn have at least thirty or forty more tables a day, with the profits of the inn's spirit beasts and spiritual materials, it will be completely able to return to the cost in one or two years, which is definitely worth it.
In the following days, the number of VIP cards given away by the inn did not drop significantly, and the price of VIP cards purchased by major antique shops also rose to more than four taels of silver before slowly stopping to rise.
On the fifth day of the launch of the VIP card, the government suddenly posted an announcement with a long-term reward for the arrest of all thieves who stole the VIP card.
The price of the bounty is not high, only one or two pieces of silver, but the meaning behind it is extraordinary.
It is a matter of course for the government to catch thieves, and it is also a matter of duty to post a list and offer a reward for arrest. But the bounty is for the thief who steals the VIP card, which is a little different.
The announcement of the government office is not that there is no reward for the recovery of some stolen items, but the government can offer a reward, and the stolen goods are definitely more than 10,000 taels. A VIP card is only four or five taels of silver, which is definitely a bit of a fuss.
And the reason why the government is making a fuss, even a fool can guess, it must be related to Lin Ji Inn.
Sure enough, in less than half an hour, Lin Ji Inn then posted a notice on the wall outside the door: Anyone who reports the thief who steals the VIP card will be rewarded with ten taels of silver per person. Once the thief is found stealing the VIP card, the stolen items will be returned to the owner. If the stolen goods cannot be recovered, the inn will compensate them according to the value of the stolen goods.
There is a wanted notice from the government office, a bounty from the Lin Ji Inn, and a small rope that can't be cut with scissors...... This almost means that as long as you don't use a VIP card to hold things worth tens of thousands of hundreds of thousands of taels of silver. Going out with a VIP card around your waist is safer than carrying anything in your underwear.
As if to confirm this speculation, a little story spread the next day. The day before the notice was posted, the boss of Chengnan Silk Zhuangliang had strayed into a small alley and was knocked unconscious, and the VIP card on his body was taken away. As soon as these two notices came out, someone saw thousands of famous gangsters in the south of the city sneaking to Liang Mansion that afternoon.
A gangster went to a big house in broad daylight, and the extortion was a little too much, and when Boss Liang went out again, he was obviously in a good mood.
The reason is obvious, thousands of people fly to the door, in addition to returning the VIP card, I really don't know what other possible surnames.
The stagnant purchase prices of major antique shops have risen again. It's just that most of the antique shops have a clear rule that they don't accept stolen goods.
Lin Kee Inn, the number of VIP cards sent out every day that was slowly declining, also jumped away, and it caught up with the number sent out on the first day.
On the tenth day, just when the VIP card gradually faded out of everyone's after-dinner conversation, a big news spread rapidly in Autumn Wind City: Lin Kee Inn suddenly announced that because the production process of the VIP card was too long, it was no longer enough to cope with the number of people sent out every day, so the conditions for obtaining the VIP card were changed.
If you want to get a bronze card, in addition to accumulating ten taels of silver, you must also visit the Lin Kee Inn at least three times in the previous month, and the price of wine and food is not less than one tael of silver each time.
As soon as this condition was introduced, the big families who rarely held banquets in the restaurant were immediately dissatisfied. But dissatisfaction is dissatisfaction, but there is nothing to be done. After all, it is normal for a good seller to increase the price, not to mention, the Lin Ji Inn is not a price increase.
Similarly, because Lin Kee Inn has increased the difficulty of getting VIP cards, the big families with VIP cards in their hands are happy. Come early, get early, come late...... Stare dryly!
Within a few days, the increase in difficulty was accepted by all the big households, and the large diners of the inn may have decreased slightly at first, but soon gradually rose back to the level of about 150 tables a day. Not only that, but the price of food and beverages is also rising.
Nearly 100 vendors and price inquirers have made the introduction of major antique shops a tool to prove the value of the VIP card, and the announcement of the government has completely erased the security of the VIP card...... A half-month-long publicity plan ended with a happy ending.
Although there are some deviations from Lin Dong's plan in the whole process, the direction of the deviation is on the good side. In his expectation, the number of VIP cards given out every day will definitely not be so much, and the time to increase the difficulty of obtaining them has been much earlier. Moreover, Lin Dong originally thought that after increasing the difficulty of acquisition, the big families would definitely be dissatisfied with the price of the inn, and the business of the inn would also decline sharply for a period of time before it could regain its head, but it only took two or three days to eliminate the impact.
In 10 days, the number of VIP cards was 513. If a large household with a VIP card goes to the inn for ten days, there is still a lot of room for distribution in terms of the twenty-five tables on the second floor of the inn. However, it is difficult to show the preciousness of the VIP card if you give away too much in one go, and it is likely that a batch will be issued every month, and it is likely that it will exceed the limit after a few months, and the gains outweigh the losses.
The second launch of the VIP card can be regarded as a big win. If you want to stabilize, you have to strengthen the benefits of the VIP card and let the big holders of the VIP card take the accumulation of food and drink prices as the goal.
In order to achieve these two purposes, the different levels of the card and the different discounts on the price of wine and food are naturally the best choice to kill two birds with one stone. However, in the price suppression stage of Fenglin Restaurant, the discount of VIP cards is definitely the fuse that sets off the desperate price reduction of all big restaurants in the city. In the short term, it is also possible to use thyme from a different year as a substitute.
There is also a more affordable and effective method - Peng Qiao.
Knowing that Xu Chunfen took Peng Qiao back to the inn, Lin Dong waited for a while, and immediately came to the outside of the mother and daughter's room.
After a few knocks, the door creaked open, and Xu Chunfen stood inside the door, the smile between her eyebrows still not disappearing.
"Shopkeeper Lin, why are you here, please come in, sit inside."
Lin Dong smiled and nodded, entered the room, and as far as the eye could see, cloth, snacks, and jewelry...... The room was messy, with tables, chairs, beds, and piles everywhere.
"Madam and Peng Qiao have gained a lot from going out this time!" Lin Dong said with a smile.
Xu Chunfen's face was slightly red, and the shopkeeper Lin came to the door for the first time, and he actually let the family see this situation.
"Shopkeeper Lin, you sit down first, I'll clean up, and I'll be fine soon." Xu Chunfen greeted and was about to clean up the room, when a red shadow beside her immediately startled her.
Whew...... Xu Chunfen's arm had just been raised halfway, and Peng Qiao had already picked up Lin Dong's arm and bit it down excitedly.
The pain of drilling the heart went straight to the brain, Lin Dong smiled bitterly, why did he forget to bring an arm guard?
On the side, Xu Chunfen was so anxious that she stomped her feet. Peng Qiao does things, and he has always vowed not to give up until he has achieved his goal. When she bites, unless you use the sugar gourd to turn your attention away before she bites, you can only keep pushing her away until she is exhausted and forgets what she wants to do.
"Shopkeeper Lin, why don't you ......" Seeing that the cold sweat on Lin Dong's forehead was getting more and more, and his face seemed to be a little deformed, Xu Chunfen gritted her teeth, endured feeling sorry for Peng Qiao, and said, "Or, do you break your small teeth and push her away?" ”
Lin Dong smiled bitterly, just so ruthless, if he didn't break off his teeth or use his spiritual power to break a few of them, he didn't want Peng Qiao to let go at all.
Bear with it!
Half an hour later, Lin Dong's arms were already numb, and Peng Qiaocai let go of his mouth, and his face was tired and with a faint satisfaction.
Xu Chunfen breathed a sigh of relief, first helped Peng Qiao up and sat on the edge of the bed, and then hurriedly rummaged through the box.
"Madam, don't bother, I've got medicine with me." Lin Dong said busily.
"Shopkeeper Lin with wound medicine?" Xu Chunfen said in surprise.
"For those who practice martial arts, wound medicine is a necessity." Lin Dong smiled and waved his right arm a few times, and then slowly combed it with spiritual power, and the arm gradually regained consciousness.
Xu Chunfen suddenly packed up the things on the chair first.
Sitting down on the wooden chair, Lin Dong bandaged his arms and said curiously: "Madame is with Peng Qiao every day, has Peng Qiao never bitten Madame?" ”
Xu Chunfen smiled bitterly and shook her head: "How can you not bite, but ...... Although this child's head is confused, his heart is not confused, he has bitten more times, and he knows that I am good to her, and the time for each bite is less, and it seems that he has not bitten me again half a year ago. ”
Lin Dong was stunned, this was easy enough, but with Peng Qiao's ruthlessness, what kind of bite did her two arms have to be bitten by her to gain her trust?
"Shopkeeper Lin, you are here to ...... this time"
Lin Dong was embarrassed, he was bitten by Peng Qiao for half an hour, and he almost forgot about his business, and just wanted to finish bandaging his wound, he said goodbye after a few idle words.
"Madame and Peng Qiao have been tired for a month, and I originally wanted you to rest for a few more days, but if this matter drags on, the time will be a little short......" Lin Dong took out the drawings that had already been drawn from the mobile counter, put them on the table, and said: "So, I can only trouble Madame and Peng Qiao anymore." ”
"Shopkeeper Lin is too polite, our mother and daughter can be taken in by Shopkeeper Lin, and they can take care of food and housing, and others can't earn a reward in their lifetime. If you are someone else, not to mention that a break is half a month, when you eat, I am afraid that you will use a whip to drive us to eat faster. ”
Xu Chunfen waved her hand again and again, stepped forward and picked up the drawings on the table and looked at them.
On the drawing, only the three blades with the tails connected together are drawn.
"Shopkeeper Lin, is this a little windmill?" Xu Chunfen wondered.
Lin Dong smiled and shook his head.
(To be continued)