Chapter 39 Sensation in the e-sports circle

At this moment, Fang Wen was busy with another matter. Pen | fun | pavilion www. biquge。 It is not an exaggeration to say that this matter has determined the future direction of Chinese e-sports. And the mastermind of all this is a woman, the president of LGD - ruru. Although she is a female streamer, it is undeniable that she has accomplished achievements that many people can't achieve.

From the perspective of a professional player, Fang Wen hated him a lot. But from the perspective of a professional club owner, Fang Wen agrees with what she is going to say today. But it is undeniable that it is always everyone except her who suffers.

In 2007, Ruru was still working as a web designer for a company. Ruru embarked on the road of no return to e-sports, or because of a joke at the time. At that time, a friend of Ruru's boss inadvertently asked her, "What do you want to do most?" ”。“ I want to build a DotA team to beat foreign teams. "Ruru, a female elite in the Internet industry, has embarked on her e-sports road of no return.

It was ruru's best year, and she and her friend formed a DotA team called 7L, which consisted of LongDD, Bike, aNgel-LovEr (PD), DGC, and B-God. (Everyone may not know anyone here, but they are all well-known figures in the Dota circle, so I won't introduce them one by one, why I want to say ruru today, because I saw a news a few days ago, and then there is a big change in the e-sports circle related to her.) Note: No limit to League of Legends esports circles)

After the emergence of this team, it became the two top dota teams in China with EHOME at that time, sharing many championships and honors with each other.

But the biggest achievement of the 7L team was that they defeated the Rush3D team that came to China to "make money". At that time, this team abused a lot of Chinese teams (this is not LOL, it is dota, which was quite a sensation at the time), but failed to score a point from 7L.

However, "the team was too difficult to do at the time", and most of the operating expenses came from Ruru's own "part-time" income: constantly taking jobs from friends to design advertising pages for French real estate, and using the money to support the team. This operating model continued until 2009.

On April 20, 2009, the day after 7L won a race at the time. The team came to an abrupt end. This caused an uproar at the time, and all sorts of discussions followed, but looking back now, the reason was simple: the team couldn't make ends meet, but there was no better way to make money.

In 2009, 2009 and his partners formed the LGD team (formerly known as FTD, later renamed LGD), and Ruru became the team leader at that time. In 2010, 2009 was kicked out by the boss at the time, and after he left the team, he realized that he had achieved another legend (the first person in e-sports Taobao, why Ruofeng went to play League of Legends, he couldn't stand it), and Ruru also began to write his own legend.

After 09 left the team, LGD's boss also disappeared. LGD is in a state of confusion, and Ruru is not willing to let the team disperse.

Ruru, who was only the leader of the team at the time, decided to save the team, but she calculated that the money she earned from her "private work" was not enough to make up for the team's 47,000 yuan hole and the team's salary arrears. As a last resort, she began to borrow money from a friend, who has been working with her until now and is one of the founders of Alibaba.

Alibaba has made a lot of people, and Jack Ma's father has also saved a lot of people. LGD is one of them. At that time, Taobao was in the promotion period, and with Ruru's perseverance, Taobao at that time promised to give LGD a sponsorship fee of 800,000 yuan a year, which was far more than the operating cost of 500,000 yuan a year for LGD at that time.

And dramatically, the missing boss is back four months later.

But what's even more dramatic is that after everyone accepts the boss's return, he privately decides to sell LGD to a web game company, and the contestants also need to train to play web games as an additional condition.

Can this Nima endure? Play if you want? Don't want to play and sell it? At that time, ruru "defected" with a group of team members and established a new LGD. Everything is starting to develop in a good direction,

During this period, it was the fastest changing years in the e-sports industry, and the addition of President Wang and Tencent and the rise of live streaming platforms greatly changed the e-sports environment. LGD's operating costs have also changed from 50W to 30 million now.

LGD is different from other teams in that they only accept sponsorships and do not sell shares or teams to the rich second generation. This means that 30 million is still a lot of money for LGD. That brings us to today's meeting.

The conference was held in one of the most luxurious five-star hotels in Shanghai. IG is the initiator and ruru is the speaker. Today, Principal Wang still hasn't come. This can't be helped, people's focus is not the e-sports circle at all. Principal Wang doesn't care about how the e-sports circle has developed. This made Fang Wen a little envious, when will he be able to inherit his mother's company!

LGD, IG, EHOME, WE, NB, EDG and other well-known domestic teams have gathered like this. This meeting with Fang Wen last time was not at the same level as Principal Huo Huowang, and the outcome of this meeting will largely affect the salary of future generations of professional players.

Fang Wen vaguely remembered that this plan was still quite controversial in the past few years when Fang Wen played professionally, but after Fang Wen retired, this plan was still enforced.

However, the experimenter of this project is the Dota circle. No matter how bad the Chinese LPL results are, League of Legends is undisputed as the game with the largest number of online users in the world. The ACE coalition does not dare to make drastic reforms at will. (Note: This ACE league is not the ACE league of League of Legends.) It's dota's D.ACE Alliance. Both the scale and the right to speak are much stronger than the ACE alliance of League of Legends. )

However, Fang Wen remembered that it was the IG club that came out to make a statement at that time, and now it seems that it was Principal Wang who carried this pot. It's no wonder that the dota circle always says that no matter how messy other homes are, Ruru's house is fine.

The plan is simple to say, it wants to cut the wages of professional players to ease the financial pressure on some clubs. But the matter of salary reduction, let alone the e-sports circle, which circle reduces wages is not an explosive news. What's more, it's still the e-sports circle where the thief J8 is rich now. (To be continued.) )