70, to create an experience hall
70, to create an experience hall
Formal negotiations began.
Boss Yuan because he is the person in charge of the club and the funder, so it seems very strong, her management team also made a PPT presentation on the situation of the club, the situation of the club more comprehensive and specific to everyone to introduce it again, and she also invited several senior managers of the club to attend the meeting, when they finished the introduction, Boss Yuan began to speak.
Boss Yuan, "We started renting this place last year, after more than half a year of renovation, and then formed a management team, running for more than half a year, it should be said that our operation team is still very complete, and the management level is also good, but because of the changes in the general situation, the operation of the club, now there is a problem, since the opening of a year, now facing a state of loss, there are now more than 40 people, and the monthly salary needs hundreds of thousands, but there is no business, which is equivalent to the state of losing money." Director Yu saw my situation, so I wanted to ask the other party to help us with the transformation, originally I wanted to get rid of it, but now this kind of club, basically no one to take this plate, so we only consider the cooperation between the two sides, I sincerely welcome Mr. Yang and Mr. Shen to work together. ”
Director Yu, "after Boss Yuan rented this place, he began to establish this club, and did a lot of useful work from decoration to opening, since the opening of a year, because of the relationship between the general situation, the economic benefits have taken a sharp turn, and now it can be said that it is a dismal operation, not to mention that the rent of the property can be guaranteed, even his own people are almost unable to survive, and now he is completely supported by Boss Yuan's own funds, so the loss continues, this project is about to die, it just so happened that Yang Zhibo was introduced by a good friend of mine, After considering the affairs of several parties, we made this feasible planning plan to help the club to transform its operation, and as the owner, we welcome it. ”
Shen Xiaofu, "Thank you Boss Yuan and Director Yu for giving us this opportunity, after Yang Zhibo told me about it, I really don't want to get involved, because now my company is facing the best opportunity for development, although it has not been established for a long time, but it has been operating for more than a month, the profit is still very considerable, according to this path, the prospects of our company are still very optimistic, and now if I carry such a big burden, I am really afraid that I can't carry it." ”
Boss Yuan and Director Yu didn't expect Shen Xiaofu to have such an attitude at the beginning, and the two of them turned their eyes to Yang Zhibo in unison.
The division of labor between Yang Zhibo and Shen Xiaofu, one to red-face, and the other to white-faced, made Yang Zhibo a little complacent, from the other side of the negotiation to the middleman, in order to do this thing well together, she became the key matchmaker, so that in terms of the right to speak, she took the initiative. Hearing Shen Xiaofu make the opening remarks in this tone, Yang Zhibo secretly rejoiced in his heart, feeling that this little girl was really a ruthless character, and she got the initiative as soon as she started.
Yang Zhibo, "First of all, thank you to Director Yu and Boss Yuan, my friend Shen Xiaofu is a Sichuan girl, with a pungent and straightforward personality, what to say, her attitude is not strange, because she is a warm-hearted person, knowing the relationship between me and Director Yu, but also thinking of Boss Yuan's difficulties, although she is now the company's development is smooth, but in the expansion stage of development, there is a place for her development, it is extremely important." I think this is good, first ask Mr. Shen to introduce her current company situation to you, and first enhance everyone's understanding of each other, okay? ”
When Boss Yuan and Director Yu heard Yang Zhibo say this, their hearts calmed down again.
Shen Xiaofu stood up from the conference table and talked endlessly about the original intention of starting the rose project and the process of running the company.
Shen Xiaofu was originally eloquent, coupled with the legendary characteristics of rose products, coupled with her luck in the recent period, the magical charm of those Sichuan girl salesmen, the marketing process of the whole product is a good material, after her slightly exaggerated speech, Boss Yuan and Director Yu were caught at once.
Boss Yuan was originally the most shrewd person in business, this little girl in front of her, seized an opportunity, and achieved her career in such a short time, and is a self-made person, more than two months have made her make a lot of money, this is just a manufacturer's product, from the quantity of the product and the quality of the product and the systematization of the product, it is not a perfect case, it was operated so smoothly by the female college student in front of her, it has to be admired from the bottom of my heart, The transformation of the club, need such a person with vision to operate, she is not only a business wizard, from the charm of her speech, but also a marketing magic, no wonder she spoke in that tone just now, whether there is me or not this club, she will continue her magic, she is qualified to say so.
With the deepening of Shen Xiaofu's speech, Director Yu's impression of the beginning is gradually changing, and he has to look at the Sichuan girl in front of him in the first year of college. An occasional opportunity, a simple product, so that a college student who is not deeply involved in the world, deduced into a business opportunity, profit space, I have to say, this is a talent, it can be said that it is a talent who turns decay into magic, this kind of opportunity, this kind of operation, not anyone can do it. She can do this in such a short time, it can be said that all the cells in her body are commercial, and her business thinking is different from others.
Yang Zhibo listened to Shen Xiaofu's speech in a low tone, the more she spoke, the more she was full of ambition and confidence, with such an eloquent partner, she conquered all the people present with one mouth, including Boss Yuan and Director Yu, as long as they recognized this person, this matter was already more than 90% certain. Boss Yuan is a business person, she will not let such talents not be used for herself, and will definitely do her best to cooperate with her, not to mention Director Yu, she is the kind of person who believes that she is not afraid of no good things, but is afraid of no good people, so Chen Xiaofu's performance will definitely deeply capture her heart, even if she uses all her strength, as the owner, in order to ensure her own interests, she will do her best to promote this matter.
Shen Xiaofu doesn't have so many ideas, the most accurate language of all his business behaviors, in a subdued tone, concisely and concisely introduce his own mental journey, especially to deal with some detailed business behaviors, talking about the sound and color, mixed with some Sichuan language, so that her introduction into a charming speech, this is not a speech of life philosophy, but the analysis of business cases, physical operation, some people can do things, but can not be fully and fluently expressed, Language organization is the most attractive aspect of all Shen Xiaofu's charm, so in the process of her business, all the customers she comes into contact with are attracted by her language charm and behavioral charm, which has become her most successful business model.
With Shen Xiaofu's heart-wrenching speech, the next negotiation will be much easier, because Boss Yuan and Director Yu first recognized her as a person, and the two of them are now thinking about it, that is, to let this business wizard use it for their own use, turn the club project into magic, create more value and benefits for them, turn this loss-making project into a profitable project, and seize this person, which is equivalent to seizing the opportunity of this project's turnaround.
The first problem is the problem of transformation.
Yang Zhibo put the place that needs to be renovated, the needs of the rose project, the establishment of the new project, the overall operation of the structure, on the basis of the planning plan, and gave you some detailed explanations, especially the characteristic project of roses, which will become the focus of the whole project profitability in the future, and is also the key to the future project publicity, although the change does not require much money, the highlights of the whole project have been said as the finishing touch.
Because Boss Yuan wanted to catch a business wizard like Shen Xiaofu, he didn't think seriously about these transformation projects at all, and agreed to all of them in one go. And vigorously and resolutely, according to Shen Xiaofu's requirements, all the transformations will be in place within a week or two, and the money in Boss Yuan's pocket is speaking.
The second problem is the problem of organizing and running teams.
Shen Xiaofu expounded his views on the formation of the operation team, the original team are all Sichuan girls from their hometown, they can keep the original division of the area unchanged, and now the operation team in the clubhouse, to play three functions, the first is to ensure the operation of the flagship store, external services, marketing and publicity, the existing operation team is the most familiar with this piece of work, if the team is reorganized, training is also needed, there will be problems with the time of the post, this gap is not profitable, Therefore, it is best to make good use of the existing team.
The second is to be the backing of the salesman, to solve the supply problem of the front sub-regional salesman, which is the background operation of the company's headquarters, but also the logistics support, related to the front-line team has combat effectiveness, so the original personnel can be trained a little, and the use of the original people is also an advantage.
The third is all the company's security system, especially the next step to carry out marketing on the network, in addition to recruiting some e-commerce proprietary talents, but also to find a group of relatively moderate people to do customer service, which can reduce the resistance of the original personnel in the transformation process.
When Boss Yuan heard this solution, he knew that Shen Xiaofu was completely considering the problem from her point of view, and he admired this business subject even more, she could not only talk eloquently, but also deal with specific problems more horizontally.
Director Yu listened to the two sides talking about specific issues, because Yang Zhibo had greeted her in advance, and the way to deal with these problems was not a surprise to her, but seeing Boss Yuan's reaction to these problems, she also admired Yang Zhibo and Shen Xiaofu's preparation from the bottom of her heart.
Negotiations are ongoing.
The third issue discussed by the two sides was the cooperation model. Yang Zhibo elaborated his thoughts on this issue.
Yang Zhibo, "This time we talked about the issue of cooperation, mainly to make the operation of the club tend to be normal, and it can't continue to lose money like now." But now the problem comes, Shen Xiaofu took her project to the club to operate, and all her resources have been included in this project, her original profit model must not exist, so how can we ensure that the interests of both parties are resolved? This is the key issue that needs to be addressed in our cooperation model. ”
Boss Yuan, "Mr. Shen, if you operate according to the current model, the profit is guaranteed, and now after entering the club with the project, it is inevitable to expand the scope of business, and there will be a great expansion in the varieties operated, and the results and benefits will also be proportional, to ensure her income, it should have a promoting effect, and it will definitely improve, to what extent can the economic benefits be achieved?" Mainly depends on the results of the management team's operation, I don't know if Mr. Shen has any thoughts on this matter? If there is a preliminary idea, I am open-minded, as long as it is beneficial to both of us, on the basis of ensuring the benefits of Mr. Shen, we will talk about the cooperation model. ”
Yang Zhibo, "Mr. Yuan's speech is very objective, Mr. Shen's company, according to the current business model, can expand the scale of operation, want to find a company business premises, there is no need to be as big as the cost now, since the two sides now want to cooperate, then must protect the benefits of both parties, Mr. Yuan has any specific thoughts on this matter? ”
Boss Yuan, "I have now put these investments in the club here, of course, if according to the model of the club, it will definitely lose money, since we are now going to inject new projects, then we must also ensure the profitability of the club, the next step of this club, how to turn?" I have accepted your plan, and the part that continues to invest is still up to me, and I can also provide Mr. Shen with millions of operating expenses and working capital for expanding the scale, but I also hope to have a business goal, and then we will talk about the benefits of both parties, which is more reasonable. ”
Director Yu, "the cooperation model is a key issue, I think the two sides may wish to be more straightforward, don't go around like now, how many circles, the key issues are impossible to avoid, since it is cooperation, it is better for both sides to be open and honest, show their own brand, so that we can talk about it, just now the two problems have been easily solved, about the problem of both sides' benefits, I think a solution will also be found." I don't know much about Mr. Shen's business ability, and the business model is not very clear, although I have just introduced, but how much is the rate of return, and I have not calculated the accounts, so we both jointly calculate an account, and these things can be sorted out. ”
Boss Yuan, "Director Yu said very objectively, we need to be more realistic in negotiations, I have spent six or seven million dollars here, and I have lost money this year, nearly 5 million, adding up to a total of more than 10 million investment." If the next step is to renovate, it will also cost two or three million, so that my total investment will reach about 15 million, which is my current family background, in addition to the loss of 5 million, the investment is nearly 10 million, if you provide another three or four million working capital, the total is almost 15 million. So if you want to talk about profits, can you reach 10% of these funds? That is, the annual rate of return is 1.5 million, and the 1.5 million still has to pay the rent of the property, and the last rest is about 1 million, which is the bottom line I think. ”
Yang Zhibo saw that Boss Yuan had shown his hole cards, and the account was very real, and the hope of income should indeed reach this level, she looked at Shen Xiaofu, and then began to express her position, "Since Boss Yuan is so real, we also calculated an account for Shen, it turned out that she was acting as a manufacturer's product, and the monthly income was hundreds of thousands, and now we have contacted 4 production bases of rose products, in addition to cosmetics and skin care products, there are some food products, and some are decorative, According to the current sales model, a profit of about 5 million a year should be guaranteed, and Boss Yuan's share ratio can reach 1.5 million, so some rewards will be given to employees, and the rest is one or two million. ”
Director Yu, "Now both sides have calculated an account, I think the calculation is very real, in order to protect the interests of both parties, it is necessary to combine responsibilities and rights, I think to adopt the model of contracted operation, Boss Yuan will operate the club, carte blanche entrusted to Mr. Shen for management, Mr. Shen, can you guarantee Boss Yuan's annual net income?" Eventually, it reached 1.5 million. ”
Yang Zhibo, "According to the account calculated by Boss Yuan just now, to ensure that the original boss's net income is 1.5 million, is this the lowest bottom line?" As we all know, everything is difficult at the beginning, in order to make the club smoothly transform, increase profit margins, there are still many places that need to be invested, the working capital of three or four million, it is estimated that it is tight enough, can we be a little lower in the first year or two? Then it increases year by year, and by the third year, how about ensuring a net income of 1.5 million? ”
Boss Yuan, "I know that the business is gradually done, and I can fully understand the situation you said, but the operation is not too comfortable, and there is still a need for a little pressure, with an annual net income of 1.5 million, it is not a difficult matter, I am optimistic about your project, and I am more optimistic about Mr. Shen's business ability." ”
Yang Zhibo was just about to speak, Shen Xiaofu couldn't bear it anymore, "What Boss Yuan just said is very real, the preliminary work must be very hard, in addition to the existing sales model, we also hope to establish online sales channels through the e-commerce platform, especially to increase some online sales methods, and also want to invite some Internet celebrities to help bring goods, these need to increase investment, only by doing the scale, the efficiency can be improved, I look at 1.5 million, it can basically be determined, I strive to complete better performance." The key lies in whether our operation team can execute our sales intentions well and ultimately realize our strategy. ”
Boss Yuan saw that Shen Xiaofu was very happy, and it also stimulated her fighting spirit as a child, "Since Mr. Shen has determined our business goals, the next step to expand the direction, and the need for investment, I can add another part, especially Mr. Shen has taken into account our personnel arrangements and helped us solve a big problem. In order to have a happy cooperation between our two sides, all the operations are finalized by Mr. Shen, and if you need funds at that time, as long as you say hello to me in advance, I will never drop the chain. ”
Yang Zhibo looked at Shen Xiaofu and Boss Yuan, the big principles and specific funds have been finalized, the negotiation should have been successfully concluded, she hurriedly put forward her own handling opinions on some specific matters, "It seems that everyone agrees with our project, and the two sides have talked about it well, I have a suggestion, that is, according to the problems we talked about today, please run the team to sort it out, and then ask the lawyers of both sides to start negotiating the contract, and complete the drafting of the contract text in the shortest possible time. If there is no meaning, the two sides will initialize the contract as soon as possible, and the club will also step up the renovation according to the planning plan, and strive for more than ten days later, we will start operating. ”
Boss Yuan saw that Yang Zhibo was so anxious, in fact, he also solved her biggest difficulty, and he couldn't wait to carry out formal operation immediately, the shorter the run-in time between the two sides, the more beneficial it was to her, and she also hurriedly said, "In the next step, I will carry out a comprehensive transformation of the club in accordance with the planning plan, and transform various functional projects as soon as possible, and strive for 10 days to half a month, and completely hand over the venue to you for operation, Mr. Shen, do you think it's okay?" ”
As soon as Shen Xiaofu heard Boss Yuan ask her, the refreshment of the Sichuan girl came up all of a sudden, "I think I will do what the original boss said, I will start to come over in 10 days, I may have to find the operation team to arrange a few jobs in advance, and then Boss Yuan will also listen to it together, so that we can jointly promote the progress of the project." ”