69, formal negotiations

Yang Zhibo and Shen Xiaofu explained the process, and told her all the conditions they talked about with Boss Yuan, the hole cards they touched, and all of them.

Shen Xiaofu was originally a college student, and he had not operated any business things, and the promotion of cosmetics was also a mistake, it was a whim at the time, and after more than a month of operation, she found a lot of doorways and understood the market, so it was not as comprehensive as Yang Zhibo's consideration, and after listening to her, she began to seriously consider this matter.

Shen Xiaofu looked at Yang Zhibo, "Old Yang, I don't have any experience at all, what are you talking about with others?" ”

Yang Zhibo, "I thought you would be like this. Boss Yuan is a very shrewd businessman, you can't let her see that you have no experience, before meeting her, we must be fully prepared, whether it is in business experience, or in the planning of our products, especially in the future in the operation of our projects, we need to make comprehensive and in-depth preparations, so we may have to be busy during this period of time. ”

Shen Xiaofu, "It's so complicated, strictly speaking, I don't understand it at all, when I was in high school, I didn't listen to anything outside the window, and I only read sage books." This has just been on the university campus for more than a month, I have now started a work-study program, I am bold enough, and now the product, sales and sales are booming, although there are those salesmen, but I can't let go of it, just now you said to prepare for those things, where do I have time to prepare? ”

Yang Zhibo, "We can't fight an unprepared battle, this matter must be won, so I will carry out the preparation work first, and then the preparation is almost, you follow up, we have to take such a big plate now, no team is not good, these little girls you are recruiting now are only suitable for being salesmen, and it is impossible to work in the flagship store in the future, so we have to look for a few talents now, I will do this now, I can communicate with you at any time, do you think it will work?" ”

Shen Xiaofu, "Of course you need to do this matter, where can I go to find talents in this area?" You are a local snake, familiar with everything, so I will entrust you with everything, after you are almost ready, I am going to study seriously, and then we will negotiate with Boss Yuan, I will listen to you, okay? ”

Yang Zhibo, "Then I'll talk to you now, what do I think, okay?" ”

Shen Xiaofu, "Anyway, I rely on you, don't talk too complicated, otherwise I won't understand." ”

Yang Zhibo, "Now to take such a big plate, only sell Boss Li's goods is definitely not good, so we also have to play domestic brands, I have done some research some time ago, our national rose products are concentrated in such 4 places, we Beijing is Miaofeng Mountain, as well as Pingyin in Shandong, Nanyang in Henan, bitter water in Gansu, this is the origin of domestic roses, and they are all very distinctive local products, we have to concentrate these products, because the focus of each local product is different. ”

Shen Xiaofu, "I haven't even seen those products, how will I operate them in the future?" ”

Yang Zhibo, "The roses of bitter water are mainly refined essential oils, because the oil yield of roses there is relatively high, and the research and development of other bulk rose products is relatively small, so essential oils and rose dew are the main products. ”

Shen Xiaofu, "Boss Li always says Shandong Pingyin rose, what is her main product there?" ”

Yang Zhibo, "In recent years, their roses have sold very well, so her main product is rosebuds, and this sales volume is also very large, so it will also be our fist product in the future." Of course, this place also produces rose sauce and rose food, and we can all get some of them. I've heard that there is also rose wine here, and we can all use it. ”

Shen Xiaofu, "What about Nanyang in Henan?" ”

Yang Zhibo, "There are all kinds of products there, and we will take a look at it when the time comes, and make the situation more accurate, which will be conducive to our future operation." It is best to have bitter water in Gansu and Pingyin in Shandong, and we will go around when we have time, so that we can develop new varieties in the next step, broaden our business channels, and also open up the market for us with the help of local publicity. ”

Shen Xiaofu, "It seems that you have been doing a lot of work for a while, and you have touched all these basic situations, I really need to learn from you." Is there anything else that needs to be developed for Boss Li's products? Since she's the closest here, we're going to use everything she has. What I think of is rose mud, the waste materials that have been refined into essential oils, which are actually the remnants of flower petals, and the fragrance of roses still exists, so I just threw them away, what a pity. I wonder if we can use these waste materials and turn them into a rose mud, which can be used for body beauty in the future, not only turning waste into treasure, but also becoming a major feature. ”

Yang Zhibo, "Your idea is very creative, when we negotiate with Boss Yuan, we can let her decorate a special house, specializing in rose mud baths." ”

Shen Xiaofu, "By the way, aren't there the conditions for her to take a bath?" We can open more single rooms, do rose SPA, you can discuss with your boss, use rose petals, plus rose essential oil and rose dew, with different raw materials, different charges, so that the charge can also open the grade. ”

Yang Zhibo, "This idea is better, when we negotiate with her, you can put forward the requirements for decoration, you also think about what better ideas, I will find someone to do business planning, you will use your brains from a woman's point of view, beauty salon and body, and then we pulled out a condition to talk with her, so that it is completely prepared, of course, we also have to consider the cost of what she asked us." ”

Shen Xiaofu, "Then the two of us will prepare separately, we will meet again in two days, and after everything is thought out, the two of us will go to formally negotiate with her together." ”

After Yang Zhibo discussed with the two people, he found a planning company, carried out a comprehensive plan for the rose project, and accompanied the planning company to Boss Yuan's club a few times, and found out the situation of the club, according to the scale of the club and the characteristics of the project, it took more than a week to write a project proposal, and contacted Shen Xiaofu several times in the process, and discussed in detail the details of several things, the transformation of the club, and the operation of the project. I also discussed with Boss Yuan, and finally came up with a planning plan.

Yang Zhibo first took this plan and communicated with Director Yu.

Yang Zhibo, "Uncle Yu, according to your instructions, I found a friend to run a project, I want to help Boss Yuan, revitalize her club, the initial idea is to make a rose sales plan, transform her club into a rose project experience hall, while selling rose products, build this club into a flagship store for rose product experience, so that you can not only sell rose products, but also let the club have some profits, but this requires Boss Yuan to invest more, what do you think?" ”

Director Yu, "Yang Zhibo, it seems that I am not wrong about you, it is really clear to do things, this project is promising at a glance, the products are all domestic cosmetics and skin care products, the quality of the products is guaranteed, the cost is not high, the customer group is large, it turns out that you have been running for a period of time, if you build such a flagship store, experience as the center, it will be more beneficial to the marketing of the product, I will also do the work of Boss Yuan, to help you promote this matter, this is a three-win thing, I raised my hands in support. But the key to the success of this thing is the operation team, your project planning is good, but how do you set up the operation team? There are some details that need to be thought of so that you can have a certain victory. ”

Yang Zhibo, "The planning plan of this project is based on the fact that the club itself is located in a residential area, tailor-made for her, the customer group is ready-made, depending on the degree and method of development, turning a high-end club into an experience flagship store, the direction of operation will be completely changed, the first batch of customer groups is the surrounding residents, as long as it is operational, the market prospect is very good." The most unique insight, the operation of the team is the key to success, but this team can not be formed in advance, because to train the people in the club, coupled with our original marketing team, the combination of the two aspects is the most concise way to build a team, but also to us to turn the club to reduce some artificial resistance, the original people organized, after training, to form our own marketing team, this is our initial idea. ”

Director Yu, "This idea is the best for Boss Yuan, it turns out that she has recruited so many people, and all kinds of staffing from top to bottom are neat, if we take her people into account in this plan, it will also relieve her worries, and she will be more proactive in this plan." It seems that you, a college student, still have a set of business operations, according to the specific situation of the club, targeted planning plan, taking into account the original conditions and personnel, prescribe the right medicine, this is a good implementation plan, and then grasp all kinds of details in place, which will definitely make the club turn very stable. ”

Yang Zhibo, "My friend and I are going to take the planning company and Boss Yuan to have a formal contact, and I also hope that you can participate and help us coordinate, as the owner, this is also to protect your own interests, we will work together to revitalize this property, integrate the local forces, form a joint force, and eventually will be able to create a perfect product sales flagship store in Beijing." ”

Director Yu, "I contacted Boss Yuan, we jointly agreed on a time, gathered people from several aspects together, and then talked about it together, the interests of all aspects could not be found, and discussed all the details of this planning plan, so that the plan was more perfect, and finally the implementation of the process required common supervision, mutual cooperation, in any case, it is necessary to form a joint force of several parties, and finally turn the things of the club to success, and turn a loss-making project into a profitable project, which is of great benefit to several of us." As a representative of the owner's side, I not only want to coordinate, but also supervise your implementation, which party has a problem, I will be accountable to which party, so that I can be more responsible for the project. ”

After talking on the phone between Director Yu and Boss Yuan, it was agreed that on the morning of the second day, the personnel of all parties would gather at the club to jointly negotiate the project to which the club would turn.

After the time was set, Yang Zhibo hurriedly found Shen Xiaofu, and the two of them conducted a serious study of the planning plan, and each problem was carefully sorted out, and then the main points and details of these problems were re-studied, and the methods and measures to solve these problems were discussed in detail, especially in the setting of the project and the direction of the project, Shen Xiaofu put forward a lot of ideas and suggestions, Yang Zhibo hurriedly communicated with the people of the planning company, adjusted and improved the text, Many of the measures and methods they discussed were also integrated into the original planning plan, and after some research by the two of them, it lasted until the early morning of the second day, and the two of them found a place to rest.

Early in the morning of the second day, Yang Zhibo and Shen Xiaofu came to the club, Director Yu and Boss Yuan were already waiting here, and the people of the planning company had already debugged various equipment in the conference room in advance, and the planner gave you a complete demonstration of the planning plan. The planner is still very level, Yang Zhibo and Shen Xiaofu, the details of last night's research, such a short time has been integrated into the plan, not only in the text of the adjustment and improvement, in the text of the presentation PPT, but also adjusted and improved, with these specific methods and details, this planning plan appears more perfect and unique.

This negotiation is an extremely formal negotiation, the first party is the club represented by Boss Yuan, the second party is the party represented by Yang Zhibo and Shen Xiaofu who is ready to take over, the third party is the owner represented by Director Yu, and the last party is the planning company.

After the planners of the planning company demonstrated and reported the plan, the personnel of the four parties began formal negotiations.