The turn of news and public opinion and the Internet is in an instant, and the negative impact of Wang Jue's mother-daughter incident on the company, under Zuo Linlin's meticulous operation, soon became the company's public opinion assets, and the turning point is that those online live broadcast celebrities, the purpose of these people may be completely different, but the effect of their live broadcast is to present the process of solving this matter transparently and openly in front of people through the Internet.

Everyone actually has a scale in their hearts, the facts are in front of people, Shen Xiaofu cosmetics company's respect for life, respect for people, and a good image, the party Wang Jue as a news reporter, as well as the Metropolis Daily's special interview with Zuo Linlin, to provide everyone with respect for people, respect for life, has become a signboard of Shen Xiaofu cosmetics company, not only to establish a positive image for the company, but also quickly regained lost ground in the market, online sales soared.

The world has so much room to turn back, reversed so quickly, public opinion and the Internet have played a role in fueling the fire, the early stage of the world, was hyped up a little upside down, and the result came a big reversal, everything is as if the plan was arranged, put the truth of the facts in front of people, consumers and netizens have to think seriously, the result of the hype of this event in the early stage is to lay a solid foundation for the good effect in the later stage, It also makes people have to admire Shen Xiaofu Cosmetics Company for its efforts in public relations.

As the head of the company, Deng Chun has always been the leader of this matter, but the whole process of solving this matter was personally taught by Xu Gezi and Zuo Linlin, which made the company face a huge crisis of life and death, and suddenly turned into a positive publicity for the company, and the people who hyped it in the early stage did not expect that such a crisis event could be resolved so easily by Shen Xiaofu Cosmetics Company.

In fact, the first person who does not believe in this matter is Deng Chun, the main person in charge of the company, to say that Deng Chun has been crawling in the shopping mall as a professional manager for several years, and his sensitivity to the incident is also his first sense of smell, and the company's timely action is his correct decision, and he cares for the victim meticulously, so that the huge compensation is also his plan, but he is really a little confused after being rejected by the victim.

Judging from the early situation, although this incident happened before, the hype of competitors and the operation of some Internet celebrities are obvious, these people have no good intentions towards the company at all, but cooperate to spread various conspiracy theories, trapping the company in injustice, and the victim also formed a confrontational relationship with the company. The company has actually reached the point of life and death, Xu Gezi lightly grasped a few details of this matter, did not clarify those conspiracy theories, nor defended those who hyped up this matter, but directly aimed at the victim's mother and daughter, although the company is operating this matter, but has always been behind the scenes, the hospital as the base of the front-line battle, let the experts sing this protagonist, and send love and comfort to Wang Jue's mother and daughter, Especially for those malicious online live broadcast celebrities, it is open-minded, and to a certain extent, it also cooperates with them, through their lenses, the truth of the matter is presented to the public, and finally let the facts speak, let the parties speak, and it is logical that the deeds of the incident will be reversed.

As a college student, first of all, a college student of the College of Liberal Arts, Xu Gezi has neither a rational understanding of society, nor a perceptual understanding of society, and has never been interested in business operations.

Linlin did not meet, she showed her identity, nor did she show her final commitment, but played a good friend and a good younger image in front of the mother and daughter, starting from personal feelings, for Wang Jue to accompany her mother in bed, did not make a tirade, nor did she use compensation to talk about things, but began to use human nature, established private feelings, and later presented human life as the most respectful point of view, respect for people, respect for life has become the theme of the object's performance, Finally, at the critical moment, the identity is revealed, and the solemn commitment is because of the foundation of mutual trust in the early stage, which can achieve the final good effect, and also form a tacit understanding with the parties.

All these things happened in a natural situation, and there are records and live broadcasts of celebrities on online platforms, they may have used some radical words in the comments, and the emotions of fans and netizens have been mobilized, and when all of this situation is not conducive to Shen Xiaofu Cosmetics Company, the two words of family affection, respect for this matter, and reverse the whole thing.

All ideas are actually false, but people implant these truth, goodness and beauty into people's hearts in advance under preconceived circumstances, and in this process, let people see what is the real truth, goodness and beauty. The more fully they performed, the newer the comments, and the more thoroughly they exposed, for themselves, in fact, it was a hysterical outburst, which set off the flaws of the bottom line of human nature, and played a unique positive role in the reverse propaganda of Shen Xiaofu Cosmetics Company.

Xu Pigeon's delicate calculations, so that the development of things in accordance with their expected goals, the key to success lies in choosing the right Zuo Linlin, a meticulous person, as a woman's heart is very careful, and she will grasp every key detail when she does things, these details are connected in series to a successful equation, which solves the mystery of life, and makes people get a happy ending, especially for the victim, a mother and daughter, they got what they wanted, for Shen Xiaofu Cosmetics Company, The huge business crisis has become an opportunity for development, the most classic case, the most positive publicity, the most extensive promotion, all of which are achieved on the basis of a 360-degree reversal of this matter, and the final result is based on the fine operation of every detail of each link, not only showing superb public relations art, but also showing the truth, kindness and beauty of people, all these actions are because of the right person, that is Zuo Linlin.

This is an excellent tacit cooperation between women and women, Xu Gezi's idea is ingenious, grasping the essence and key of the problem, Zuo Linlin, who operates directly in front of the stage, fully understands Xu Pigeon's ideas, in fact, the tacit understanding between the two people is that the key to this matter is the same understanding of the two people, and the specific grasp of what details to take in what link is Zuo Lingling's own idea, reflecting this talented woman with superb management skills, and grasping the proportions of things is so appropriate, The empathy for the victim's heart is so accurate, just because it is a cooperation between women and women, so Xu Gezi does not need to say so many details, Zuo Linlin has already had a deep experience, this may be said to be a little clear, so the cooperation of these two young women has formed a perfect case of public relations events.

For Zuo Linlin's understanding, Deng Chun should know much more about her than Xu Gezi, since the two people were admitted to Guangyu Group at the same time, after entering the management team, one is responsible for administrative management, one is responsible for sales, in many things, the two people will quickly reach a consensus, from different angles and for the attack, has created many miracles that make people feel impossible, after entering Shen Xiaofu Cosmetics Company, the two people have more time to contact, on this basis, the brilliant company performance, It is also the crystallization of the tacit cooperation between the two people, in dealing with this public relations incident, Deng Chun also used Zuo Lingling's brain, but on the contrary, as the head of the company, he can't push this hot potato to his subordinates, not to mention that the relationship between the two people is a partner in and out of the same company, if this is a good thing, you can share it together, and the crisis you are facing now to protect your companions from harm is also a bottom line for Deng Chun.

As a professional manager in the same team, we must be humble to each other when we have good things, cooperate with each other when we have achievements, and form a fortress of unity and struggle in the face of difficulties, crises and challenges. In the past few years of cooperation between the two people, the team spirit has always been the first place, this time in the Shen Xiaofu company cooperation for more than three months, this tacit understanding has been in the cooperation between the two people, and it is precisely because of the close cooperation between the two people that the company has moved from a victory to a victory, from a brilliant to another brilliant, in the face of difficulties and challenges, Deng Chun has always stood in the first line, walking in front of all the management team, daring to take responsibility and willing to pay, which is the most needed quality among partners.

This time Xu Gezi successfully used Zuo Linlin's meticulous work and the advantages of the overall concept, but Deng Chun as a man, principled and detail-oriented is also a rare intelligent management talent, although there is no woman's careful mind, but grasp the overall situation, lead the management team from a height, and overcome the difficulties of the family, in addition to grasping the overall situation and then moving the characteristics, but also familiar with the characteristics of all the people in their team and their strengths, In order to make it easier to develop strengths and avoid weaknesses, let the right person in the right position do the most suitable thing for his characteristics and style, which is the quality that a decision-making leader should have.

Although the matter was successfully resolved, Deng Chun also saw his weaknesses from this incident, and also saw the strengths and advantages of his partners, which made a good start for better cooperation in the future, but the knot that could not be untied was still in his heart, and he originally wanted to go to Xu Gezi, and the two of them talked openly and honestly, but as a man and a woman, even if there is tacit cooperation, they also need to leave a little space for each other, so Deng Chun dispelled this idea. Yes

Deng Chun's thoughts, not only Xu Gezi understood, but even Zuo Linlin could see it, and when communicating with Xu Pigeon, he still had a little scruples in his heart, but communicating with his partner Zuo Linlin, who had been working together for several years, did not exist at all, and before he went to find Zuo Linlin, Zuo Linlin himself found the door.

Zuo Linlin asked straight to the point when they met, "Mr. Deng, do you still have some questions about our implementation of this matter?" ”

Deng Chun did not hide his thoughts, "Mr. Zuo, the principle of this matter, Miss Xu Gezi told me, but what I can't understand is that in the face of this situation, why can't I directly talk about compensation?" Why do you need to make such a big detour to be able to reveal your identity and hole cards in the end? Is the key to the stalemate between the other side and us being the difference in understanding this matter? ”

Zuo Linlin explained openly and honestly, "Mr. Deng, both of us are senior managers of the company, and we use normal legal means to stop losses for the company, which is the first reaction we have to deal with the crisis, Brother Xu's Miss and we reflect differently, and it is also the key to the success of this incident, the key to this incident is that people are life rather than money, so we managers habitually take doing business according to law as their own concept, ignoring human nature, human hearts are the first, and we take the theory and practice of management that we have learned." , including our strength and experience in dealing with many things in the work, can not deal with this complex problem, since this matter has been initially used by those with ulterior motives, the key to the problem is guided out of business behavior, but between human nature and human hearts let us make choices and judgments, all our previous business experience has failed, and Brother Xu's Miss never cared about business operations, he thought that the problem person is always the first, life is the most precious, this is the most direct key to solving this matter, It is also a weapon that I am particularly handy to use, this weapon is nothing else, it is the truth, goodness and beauty in people's hearts, I believe that there is true love between people, so I let those who have reversed right and wrong and re-present the truth in front of everyone, our thinking angle is very different from Brother Xu's young lady's thinking angle, this is the difference between a literati and a businessman's different perspectives. Of course, in the process of processing, we need to grasp the proportion, we need to grasp the timing, we need to grasp the angle, and play our due role, but these are all processes, all are specific details, although they have played a certain role in success, but the key is to grasp the key to human nature and human hearts, in order to open the lock in the heart. ”

Deng Chun originally put his knot on the method and timing of dealing with the problem, and did not think about his own consideration, but from a business point of view, the interests of the company, completely ignoring the problem of human nature and human hearts, and Xu Gezi just grasped this key, and unlocked the lock, after Zuo Lingling's explanation, Deng Chun's heart knot began to loosen, but it was not completely untied, what made him entangled was that such a major crisis actually made a college freshman who had just entered the school crackedWhat's more, this person never cared about the business battlefield, nor did he care about business operations, let alone business interests, it was his actions and thoughts that made the company achieve the greatest victory, let the crisis turn into an opportunity, and finally greatly improved the company's performance.