Chapter 144: Are You Sure You're Serious?

Yes, digital albums! ”

Fang Ping nodded: "To put it simply, it is an album that is transferred to the Internet, stored in a digital format, and transmitted through the Internet and the Internet. ”

"Oh, I remember, it seems that the fruit machine tablet launched a function of paying to download genuine songs in April this year!" Chen Siming frowned, suddenly thought of something, and said busily.

Fang Ping was stunned for a moment, and then remembered that the originator of digital albums seemed to be a fruit machine.

It is also the first time that the fruit machine has moved the physical music album to the Internet, no, to be precise, to move it to the tablet, MP3 and other terminals under the fruit machine.

So as to start the journey of online music licensing.

It's just that the domestic environment has not been until 10 years later, and the legalization of online music has been gradually realized.

Thinking of this, Fang Ping smiled: "Yes, it's not right!" The fruit machine does move music to the Internet, but it is more likely to rely on a huge music library of songs and bundle sales with its own tablet, MP3 and other terminal products, which cannot be regarded as an absolute digital album. ”

"A true digital album is an album that combines music and social networks to sell."

"How?" Chen Siming thought about it and said a little suspiciously.

Fang Ping asked rhetorically: "Isn't the user comment section developed by our future music a form of music plus social networking?" ”

"Yes, users can find other people who like the music according to the music, and share their feelings and stories about listening to the music. Form a music social circle in disguise! Chen Siming suddenly realized.

Fang Ping nodded and said, "This is an exchange between fans and fans. We can also bring in singers to create interaction between singers and fans. Then the singer releases a digital album through Future Music and sells it to fans in the form of a fee. ”

"Will this work?" Chen Siming was a little skeptical.

He knows that many current Internet music products are free of charge. Almost all of the songs included are pirated.

It is precisely because of rampant online piracy that offline physical albums cannot be sold at all.

In this environment, there is a high probability that online digital albums will not be sold, and singers will be invited to settle in and spend a lot of money.

Fang Ping shrugged: "So I'm talking about trying!" ”

To be honest, Fang Ping doesn't have much of a grasp of launching a digital album now.

Even in later generations, only a small number of singers have a strong appeal to guide fans to buy digital albums. Most people are still used to free music.

Chen Siming fainted for a while, co-authored, you are not sure about digital albums?

So what else are you going to try?

It has already cost a lot of money to buy the copyright, and it will cost a lot of money to invite celebrities to settle in.

Thinking about it, he coughed dryly: "Boss, if at this stage, try a digital album, the cost..."

"The cost is nothing, spend money to cultivate the user's sense of authenticity!"

Fang Ping shook his head: "If you look at it in a short time, you will lose a lot." But in the long run, the benefits outweigh the disadvantages. ”

"Uh, Boss, how does this work?" Chen Siming saw that Fang Ping would rather spend money and do it, his attitude was very obvious, so he didn't say anything more, and asked again.

Fang Ping waved his hand: "This is just an idea of mine, there is no rush for the time being." At present, it is still focused on the promotion of future music, using future space, happy farm, and introducing users to future music. ”

"When the number of music users reaches a certain level in the future, we can try to launch digital albums."

"By the way, Boss, did you say we're working on a page game!"

Chen Siming nodded, suddenly remembered something, and said with great interest: "I found that there is a lot to be done in the page game. It doesn't take a long time to develop, but it can also push the game's influence to the maximum through the future space. ”

"Although the number of users of Happy Farm has declined, the records it has set are not even comparable to many large-scale games!"

"Yes!"

Fang Ping nodded, indeed, the development cost of the page game is small, and the time consumed is also less. But once there is a hit, the influence is very large.

For example, Happy Farm, Plants vs. Zombies...

Wait, yes! Happy Farm is now hanging and can develop Plants vs. Zombies!

The influence of this game is not overwhelming in the slightest on Happy Farm.

Maybe with the help of this game, there will be a wave of users in the future space again.

In particular, there is a lot of room for growth in the international version of Future Space, if there are plants vs. zombies, and Happy Farm will conquer the city together, maybe it will be better than burning money to do promotion.

The most important thing is that the game will not be available until '09.

It's only the end of 03 and there is no risk of a crash.

"Okay, I'll organize the staff and design a page game when I go back!" Chen Siming said busily.

"Well, go ahead!"

Fang Ping didn't reveal his thoughts at the first time, and was going to write out the plan first. couldn't help but nodded, exchanged a few words with Chen Siming, and then looked at the registered user data of Future Music had reached 5.3 million, and then turned back to his office.

Back in the office, Fang Ping processed the documents that Future Technology needed to process, and then began to write the planning copy of Plants vs. Zombies.

An hour later.

Fang Ping wrote out the planning copy, read it carefully and compared it with his memory, took the planning copy, went straight out of the office, came to Chen Siming's office, and knocked on the door.

After waiting for Chen Siming to reply inside, he pushed the door and entered.

"Boss, is there anything else you want to order?" Chen Siming saw Fang Ping, stood up, and said in some surprise.

Fang Ping coughed dryly: "That's the case, you talked about developing a page game before. I went back and thought about it and wrote a page game planning copy. Look! ”

"Uh, so fast?"

Chen Siming's eyes widened, no, I'll tell you about this, it's only been more than an hour!

I just arranged the page game design, and you have already written a planning copy for a page game.

That's too fast, isn't it?

Fang Ping touched his nose: "What, I had this idea before, but now it's perfect!" ”

I already had an idea! I thought it would be written in an hour!

Chen Siming breathed a sigh of relief, became interested, and hurriedly said, "Boss, let me see!" ”

Fang Ping nodded and handed over the copywriting in his hand.

Chen Siming took the copy, lowered his head and looked at it seriously.

But after looking at it for a moment, Chen Siming suddenly raised his head suddenly, and said with some difficulty: "Boss, are you sure this is the game plan you just perfected?" ”

"What? Is there a problem? Fang Ping was stunned.

It's a big problem, all right!

Chen Siming was speechless for a while, this game planning copywriting not only wrote out all kinds of detailed settings, but also wrote out all kinds of different ways of playing and upgrading.

You tell me, just perfected the idea?

Are you sure you're serious?

Thinking about it, he couldn't help but say, "Boss, I'm afraid you're the fastest game planning plan ever!" ”

"You see if there is a problem, and if there is no problem, arrange someone to develop it!"

Fang Ping rolled his eyes and diverted the topic.

Chen Siming nodded, and looked down in detail.

Ding!

At this moment, Fang Ping's mobile phone suddenly rang.