Chapter 493: Is It Such a Heavy Mouth?
The last copywriter came out, and everyone present looked at the five words "It's dangerous, there is Nanshan" on the big screen, and they were all not calm.
These five words were deeply imprinted in everyone's eyes, making them unable to divert their attention.
Because of these five words, it can be interpreted as: good insurance, there is Nanshan insurance.
This is a real shouting for Nanshan Insurance.
But this is only the first meaning, and there is another layer of meaning in this copy, which is to say it when encountering a disaster.
It's so dangerous, there is Nanshan insurance, otherwise it's over!
This meaning is much more powerful, making people feel like they have the rest of their lives after the catastrophe, everyone hopes to have a reliance when they encounter a disaster, and the copywriting of the forest creek feels like putting the reliance in front of you.
Before, everyone thought that the copywriting of Tus-Company was stable, but when they saw the copywriting of the Linjian Creek Advertising Building, they all immediately changed their views.
Compared with the copywriting of Tus-Advertising, the copywriting of the Linjian Creek Advertising Building obviously reflects the importance of insurance more.
And according to Nanshan Insurance's concise, easy to remember, and refreshing requirements, it is obvious that the copywriting of the forest creek advertising building is more excellent.
Even the people of Tus-Company saw this copy of the advertising building in the forest creek, and their faces changed, and their hearts were not good.
They think that the copywriting of the second and fourth sponsors of their bid is not a big problem, so they put most of their energy on the copywriting of the first Nanshan Insurance, first, Nanshan Insurance has the most advertising costs, and secondly, the Linxi Advertising Building also bids for Nanshan Insurance.
This time, the two companies met in a short battle, and Tus-Company naturally wanted to earn back face, so it also devoted its efforts to the copywriting of Nanshan Insurance.
Before handing over the copy, Tus-Company was also the most satisfied with the last copy, and they listened to Mr. Cui of Nanshan Insurance to express their affirmation, and they also felt that this time it was stable.
As a result, they didn't expect the copywriting of the Grove Creek Advertising Building to be so brilliant!
They are all professional advertising people, and they naturally understand that the copywriting of the advertising building in the forest creek, whether from the perspective of marketing communication or creativity, is better than the copywriting of their own home.
At this time, there seems to be no suspense about the outcome of the outcome.
"Mr. Cui, the copywriting of the four advertising companies has been read, which one do you like the most?" Qiu Tian asked.
Mr. Cui was not very satisfied with the copywriting of Junfeng Advertising Company and Zhengyi Advertising Company before, because their copywriting, like most insurance copywriting, would make customers feel threatened, as if anyone who did not buy insurance would have trouble.
But the copywriting of the forest creek advertising building is just the opposite, giving people a feeling of the aftermath of the catastrophe after reading it, turning the danger into a disaster, although they are all set off with insurance, but obviously the forest creek advertising building copywriting gives people a much better feeling!
"Favorite, that must be the last one." Cui Zongdao, "In fact, the copywriting of Tus-Advertising Company is also good, if there is no last copywriting of the Linjian Creek Advertising Building, we estimate that we will choose them." ”
This was a compliment, but in the ears of Tus-Advertising, everyone could not be happy.
It's like telling you that you can win five million on a ticket that is one digit short of winning a lottery, which is more sad than not winning at all.
The final choice of Nanshan Insurance Company was not surprising at all, and everyone began to sympathize with Tus-Advertising Company while congratulating the Advertising Building in the Forest Creek.
I didn't get the first place in the last vote, and this issue once again lost to the Linxi Advertising Building, it seems that the position of the leading boss of Tus Advertising Company is unstable.
And He Maozhong, the myth of the advertising industry, is afraid that it will be too late!
"Our Mr. Cui finally chose the advertisement of the Linjian Creek Advertising Building, and we congratulate the Linjian Creek Advertising Building, which has become our second advertising company in this issue!"
Everyone applauded enviously and congratulated, in today's episode, only two advertising companies have all the copywriters, one is the previous Chuangmei advertising company, and the other is the forest creek advertising building.
However, Chuangmei Advertising Company, even three of them are the last few advertising sponsors, and the combined advertising costs are not enough for the advertising fees of the two Linjian Creek Advertising Building, and the three of the Linjian Creek Advertising Building are the top ten sponsors, and there is still a big difference between the two.
It's just that the people in all advertising companies can't accept it is that they obviously saw the people in the advertising building in the forest creek went out in the morning and came back before the opening, and it didn't look like they had seriously discussed the copywriting at all.
But even if they are not serious, the final result is that they have the last laugh, just like the feeling that before the exam, the top students are wandering around, and they still feel like they have taken the first place in the exam when they come back.
This makes all the people in the advertising building have a kind of frustration that they are scumbags.
Qiu Tian looked at Lin Li and asked, "I like your three copywriters very much, I want to ask An Xiaoxi, who came up with your copywriter?" Or is it the result of all together? ”
Qiu Tian actually guessed in her heart that this copywriting was written by Lin Li, and the reason why she asked An Xiaoxi instead of Lin Li was that she was afraid that if she asked Lin Li, Lin Li would share the credit with others, and An Xiaoxi's words would definitely be towards Lin Li.
"Our three copywriters today were all completed by Lin Li alone!" An Xiaoxi said.
The employees behind the advertising building in the forest creek nodded their heads to indicate that this was indeed the case.
Seeing this scene, everyone's eyes were focused on Lin Li, Lin Li, isn't this guy a singer? How do you do advertising better than anyone else who specializes in advertising?
Several people from Tus-Company glanced at each other, their eyes full of disbelief.
They are professional advertising people, they know how difficult it is to do a good advertisement, and they subconsciously that a layman will definitely not do well when he advertises.
However, Lin Li broke their inherent impression, and the advertisements made by Lin Li are no longer good or bad, but too much beyond the level of the entire industry!
Qiu Tian said: "This is the end of our copywriting session today, let's take a final look at how much advertising cost has been accumulated by eighteen advertising companies today!" Again, after three rounds, only the top eight advertisers will be able to enter the next stage of the program, so please work hard! ”
The big screen began to show the rankings of eighteen advertisers today.
1. Advertising building in the forest stream, cumulative advertising fee: 250,000 yuan.
2. Tus-Advertising Company, cumulative advertising expenses: 171,000 yuan.
3. Chuangmei Advertising Company: Cumulative advertising expenses: 155,000.
…………
After briefly broadcasting the battle report of this issue, Qiu Tian announced the end of this episode.
People from several advertising companies led by Chuangmei Advertising Company came to congratulate Lin Li and others, and three advertisers who did not get satisfactory copywriting also came forward to talk, and seemed to be willing to find them to make advertisements, so that Lin Li couldn't get out if they wanted to.
Seeing Lin Li being surrounded and no one cared about him, Xiao Miao, who was on the platform of the Enlightenment Company, also felt a little turbulent in her heart.
Since he acted in the popular "Lingxiao Patriarch" at the beginning of last year, he has been the object of thousands of people everywhere he goes, and he has always felt that he is in the limelight for a while, until he ...... He met Lin Li......
The first time was the Weibo night at the beginning of this year, and Lin Li stole the limelight!
Another time, right here!
Both times, it was Lin Li who snatched his edge, which made Xiao Miao unacceptable in his heart.
Is this Lin Li's real nemesis?
At this time, the person who is more angry than Xiao Miao is He Maozhong, he is a legendary figure in the advertising industry, although he has retired for a few years, he lost to a young man like Lin Li one after another as soon as he came out of the mountain, which made his old face have no place to rest!
It took a long time for Lin Li and them to get rid of everyone's entanglement and go to prepare for the interview, and after the interview, Lin Li and his party walked out of the Youku building.
What Lin Li didn't expect was that outside the Youku Building, there were a lot of Imperial Forest Army, and these people didn't know where they knew the recording time of the program, anyway, they gathered outside the building, playing huge posters.
There is an advertising picture on the poster that Lin Li stood in the previous episode, which is the moment when Lin Li broke the glass and the glass fragments drifted around, which looked domineering.
The poster reads: I speak for Lin Li, you are a superstar!
When this group of people saw Lin Li and them coming out, they all screamed, although the number of people was not very large, but the screams were not weak.
Lin Li saw that there were not many people, so he stepped forward to thank him.
When the Imperial Forest Army saw Lin Li coming, they were even more excited, and many people took Lin Li's album and asked for Lin Li's autograph.
After Lin Li signed them one by one, he took a group photo with everyone.
Someone said: "Boss, you're doing too well in advertising!" Now the Internet is full of copywriters who speak for you. ”
"I also saw that Yan Da also posted a copywriter, it's so funny!"
Lin Li smiled: "That's what I wrote too!" ”
"Ah, really, no wonder it's so well written, why do you laugh at me for having a three-to-seven ratio of men to women, and I pity you for ten couples and nine pairs! Laugh me to death! ”
The others burst out laughing.
"Boss, now the Internet is full of your Lin San, it won't be interesting to watch too much, or you're in the whole two!"
"yes, compared to you, those people write really badly."
"It's all hot, there's no level at all, and it's ruined boss, your copywriting."
Lin Li listened and said with a smile: "Yes, hmm...... Yes, it's better to destroy it yourself than to let others destroy it, and I'll fix it for you when I go back at night! ”
The twenty or thirty royal forest soldiers at the scene didn't expect Lin Li to be so fond of fans, so they agreed, and cheered instantly.
After saying goodbye to everyone, the people in the Linxi Advertising Building went to An Kee Hotel for dinner with An Xiaoxi again.
After eating, everyone chatted again, praising a bunch of Lin Li's copywriting today, and praising Lin Li's advertisement in the last issue.
talked about Lin Li's "I Speak for Myself" is very popular on the Internet, and Lin Sanliang has become the most popular way of communication on the Internet now.
Speaking of this, An Xiaoxi couldn't help but ask: "Lin Li, I just heard you and the Imperial Forest Army say that instead of letting others ruin your copywriting, it is better for you to destroy it yourself, what do you mean?" ”
Everyone looked at Lin Li curiously, daring to destroy their own copywriting, which required great courage.
This reminded Lin Li, and Lin Li said to An Xiaoxi: "Ask the kitchen to bring a bag of salt." ”
An Xiaoxi was stunned, and everyone else was puzzled, what are you doing with salt?
However, An Xiaoxi still obediently took the walkie-talkie and called the waitress outside, asking her to go to the back kitchen to get a bag of salt.
"Is the soup weak?" An Xiaoxi asked after he finished speaking.
"It's not light!" Others say.
Lin Li smiled: "Blessed are you today, I'll give you a show." ”
The people in the advertising building in the forest creek all cheered excitedly, and even An Xiaoxi was extremely surprised.
The huge sense of happiness made them not realize that Lin Li was not answering the question, and their thinking jumped violently.
Soon the waiter came up with a bag of salt and handed it to An Xiaoxi.
An Xiaoxi handed it to Lin Li and said, "The salt you want." ”
Lin Li took the salt and said to An Xiaoxi: "Take a picture of me with your mobile phone." ”
After Lin Li's words were finished, not only An Xiaoxi, but even everyone else took out their mobile phones and took pictures.
Lin Li glanced at the bag of salt, it was a complete bag, with 400 grams.
Lin Li took a deep breath, he didn't know if he could bear it.
Lin Li stood up, faced the camera, tore the salt bag, then craned his neck and poured the salt into his mouth.
The people who were filming were all dumbfounded, and Lin Li...... What is this for?!
Is it so heavy-mouthed??
Everyone was stunned for a few seconds, and at this time, Lin Li had already poured most of the bag of salt into his mouth!
An Xiaoxi was the first to feel that something was wrong, so he hurriedly rushed up and grabbed Lin Li, and said, "Lin Li, what are you doing?" It's a bag of salt, what are you eating it for! ”
Others also stepped forward to hold Lin Li.
Lin Li said: "If it weren't for salt, I wouldn't have eaten it!" ”
Everyone was even more puzzled: "You haven't drunk yet, why are you drunk like this?" ”
"Don't die!"
"Drink some water!"
"It's all panicked!"
"It's okay!"
Lin Li had half a bag of salt in his mouth, although he didn't eat it, but his mouth was full of saltiness, but fortunately, Lin Li's endurance attribute at this time had 9 points, and he could completely tolerate this salty taste.
Lin Li smiled: "I'm fine, I'm not drunk, didn't I perform for you!" ”
An Xiaoxi saw that Lin Li was really fine, and said with tears and laughter: "You just perform this!" ”
"This isn't good, then I'll show you a chest crushing boulder?" Lin Lidao.
An Xiaoxi looked at Lin Li's chest, and suddenly his mind was full of Lin Li's figure exposed by taking off his clothes in "The Great Opening of the World".
"Okay, get on the props!" An Xiaoxi said to everyone with a smile.
Everyone laughed.
Lin Li sighed, took the bottle of water handed by An Xiaoxi, rinsed his mouth, and then said to An Xiaoxi: "Send me the video!" ”
An Xiaoxi didn't know what Lin Li wanted this video to do, but he still passed it to him obediently.
After Lin Li received it, he edited it on his mobile phone, and then opened Weibo to download the advertising video of "I Speak for Myself" in his previous show, and then synthesized the two videos together.
After finishing it, Lin Li opened his Weibo and posted a new Weibo.
In the past two days, I heard that many people on the Internet are imitating my copywriting, I read some, some I like it, thank you for your like, but I don't dare to compliment some of the level of imitation, but I also thank you for your foolishness, because you made me feel that I need to be fooled around, as the so-called go other people's way, so that others have no way out!
Here's a video of my latest ad for you to check out (be sure to finish it!). )
Under Lin Li's Weibo, he posted the video he had just synthesized on his mobile phone, and then turned off his mobile phone temporarily.
An Xiaoxi and the others saw Lin Li on his mobile phone for a while, and probably guessed that Lin Li was posting Weibo, so they all opened Weibo and stared at Lin Li's Weibo.
"Wow, it's really Weibo, come and see!"
"Hey, isn't this still "I Speak for Myself"?"
"Nothing changed......"
"Don't make any noise, I didn't look at Lin Li and said that I saw the end!"
Those few people all looked at Lin Li's Weibo video, only An Xiaoxi suddenly came to her senses, she looked at Lin Li, and then looked at the half bag of salt on the table in front of him, and sneered: "Hahaha, Lin Li, you laughed at me to death!" ”
Several other people were puzzled when they heard An Xiaoxi laughing, but at this time, the video in their mobile phones was played to the end.
This picture is the hottest picture on the Internet in the two days after the broadcast of "I Am an Advertising Man", that is, Lin Li smashed the glass with a punch at the camera.
"Even if you are covered in bruises, you must live beautifully!"
When everyone saw this, they couldn't help but be a little excited.
"I am Lin Li, I speak for myself!"
Just when everyone is curious, Lin Li's Weibo video is completely the original video, why did he say it was the latest?
Before everyone's thoughts were finished, Lin Li's Weibo video suddenly switched to the next lens, and the environment in the lens was very familiar to everyone, it was in their private room!
I saw Lin Li standing in front of the camera and pouring the whole bag of salt into his mouth!
A few people burst into laughter, but two others didn't react.
"What are you laughing at?"
The others laughed even harder: "You said the last advertising sentence." ”
"I'm Lin Li, I speak for myself." The two employees who didn't understand read it.
"Hahaha, don't you get it yet?"
The two silently read the last line again, and then laughed violently, and said, "Oh, hahaha, Lin Li, you really feed yourself a bag of salt!" ”
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