Chapter 498: The Brand of the Enterprise
Huang Yufei had a calm face, and walked into Ying Tianshun's office with a fierce attitude.
As soon as he saw the chairman visiting in person, Ying Tianshun panicked, and his body bent down involuntarily, thinking: Oh no, I offended the chairman's woman.
Ying Tianshun's back was cold, and Bo Linggai was spinning, "Dong ...... Chairman, why are you here? β
Huang Yufei made a straight face, seeing Ying Tianshun, the fire in his heart was big, if he hadn't fired Yu Chenxi, he wouldn't have run around and entered the bureau.
"Gather all the staff, I have something to announce." Huang Yufei said in a low voice.
Ying Tianshun immediately said: "Chairman, do you want to promote Miss Yu Chenxi, I have just told Miss Yu Chenxi, she will be the vice president from today onwards." β
"Vice President?" Huang Yufei smiled, "You go and all the staff gather, immediately, immediately." β
"Yes, yes, chairman, I'll go!"
Ten minutes later, more than 100 employees stood in the lobby on the third floor.
There are several long tables in the middle, and a few female staff members are putting business card holders and pouring water.
The other employees sat neatly on small stools.
"I've heard that the chairman is here."
"Here, in the office, I don't know what big decisions to announce."
"I heard the security guard at the door say that half an hour ago, Yu Chenxi arrived at the company in the chairman's BMW. Yu Chenxi got out of the car first, and the chairman got out of the car. β
"Damn, then in this way, Yu Chenxi is the chairman's lover, and now there is a good show to watch, so I should always go around without eating."
A few gossipy saleswomen discussed.
Lin Bufan was behind them, and after hearing it, he couldn't cry or laugh.
Ou Yan's expression was unnatural, and the expression on her face was complicated.
"Xiaotian, you said that Yu Chenxi would climb on my head." Ou Yan is also a hard-working woman, but it is not enough to have hard work without brains.
"One hundred percent thing." Lin Bufan replied.
"I'm so angry, I didn't expect Yu Chenxi to have a leg with the chairman, bastard, it seems that she has to be an office director this time, or a market patrol."
Lin Bufan smiled and whispered, "I think the position you said is too low. β
"What? Is it possible to be the vice president of Yu Chenxi? β
"The vice president is also low."
"What nonsense?" Ou Yan pouted and said, "Is it because he is the chairman's lover that he can become the general manager of the branch in one step?" Where should I go? β
"Yu Chenxi also has achievements, don't you know, team leader?"
"Is there a performance? I don't know, she was transferred from another city to our Hangzhou headquarters, how do I know about her. β
"It's no wonder, team leader, you have to cooperate with Yu Chenxi's work in the future, so that you can be promoted and raised."
"Hmph, I'm with Mr. Ying, I don't believe it, Yu Chenxi can really reach the sky in one step." Ou Yan said dissatisfiedly.
Soon Huang Yufei and others walked out, and after sitting down, Huang Yufei said directly: "I make a long story short, this time I came to the branch for one thing, that is, Yu Chenxi's position, from this moment on, Yu Chenxi is the general manager of Chaoyang Electric, fully responsible for all affairs, I hope you can cooperate with Mr. Yu, I know that you are all Ying Tianshun's subordinates, but as the saying goes, once a son of heaven is a courtier." If anyone dares to go against Mr. Yu and disobey her arrangement, then I will take whoever I want. β
After saying that, the employees below were shocked, Ying Tianshun directly pursed his lips and looked at Huang Yufei in surprise.
So where do I go?
"As for Mr. Ying, I have another reuse." Huang Yufei added, "Okay, let's say a few words from the new general manager of Chaoyang Electric, and everyone applauds and welcomes." β
There is the chairman of the board of directors who supports Yu Chenxi, where do the employees below dare to sing against the stage.
After the applause, Yu Chenxi began to speak......
Half an hour later, the meeting ended and the employees returned to their posts.
As for Ying Tianshun, he was transferred to the logistics of the headquarters and became a logistics supervisor, which is a good pension position.
Yu Chenxi sat in Ying Tianshun's office, her heart was surging and excited, she hadn't come to her senses yet.
I became the general manager all of a sudden, which is like a dream.
Sitting in this position, the house and car are arranged by the company, if Chaoyang Electric can be listed in the future, she will become a rich woman.
But things are two-sided, there are benefits, there is naturally pressure, if you can't bring Chaoyang Electric Appliances well, then this position is not able to sit still.
After taking office, Yu Chenxi released the employee appraisal system and promotion system, making the originally opaque promotion clear, so that those employees who rely on relationships and rely on slapping farts can no longer be promoted, so that employees who originally worked hard can see the sunshine and rain.
In addition, Yu Chenxi issued a proposal for the rectification of the salesman's ideas, began to train the salesman in a planned manner, and introduced the "New Sales Model" of the marketing master of the United States, so that the salesperson knows that the future sales is not to go from house to house, but to lock the customer target, have a strategic promotion, and the other is to lay out the future e-commerce.
After Lin Bufan read these notice documents, he was very pleased.
A week has passed in a blink of an eye, Yu Chenxi has shown his strength, and Ying Tianshun's original idea was to open a large number of stores, advertise a lot, and beg grandpa to tell grandma to let the manufacturer cooperate with him.
And Yu Chenxi is not like this, she acquired two tens of millions of electrical appliance companies, and directly changed the faΓ§ade of the two electrical appliance companies into Chaoyang Electric City.
Yu Chenxi believes that as long as the brand of Chaoyang Electric is done well, the manufacturers themselves are willing to cooperate with themselves, so how to do a good brand?
In addition to price, service, after-sales, the most important point is quality.
In 99, the electrical circle was very chaotic, and many unscrupulous manufacturers would buy secondary electrical appliances, scrapped electrical appliances, and old electrical appliances from abroad, and then ship them back to China for refurbishment and sale.
One of the hottest words in 99 is "inverted master", which refers to the guys who dump old goods and renovate them into new ones.
I have to admit that in 99 years, the quality of our electrical appliances lagged behind foreign developed countries for at least two generations, because semiconductors, integrated circuits, display screens and other hardware and intellectual property rights are in the hands of foreign manufacturers.
Although in the early 90s, it has been shouting: rejuvenating the country through science and technology.
But after all, it started late, and many things in science and technology really can't catch up with it in a year or two.
To sum up the above, the TVs and refrigerators that are eliminated abroad, and the old TVs and refrigerators can be sold at a high price as long as they are shipped back to China.
From the inverted master to the manufacturer, the manufacturer then ships the market, that is, the shopping mall, which is divided into the primary market and the secondary market according to the city.
The two electrical appliance companies acquired by Yu Chenxi are both "restocking".
Inside the office.
Yu Chenxi asked his assistant Lin Bufan to go to the after-sales department to get the customer complaint form.
Yes, Lin Bufan became Yu Chenxi's assistant a few days ago, first, Yu Chenxi felt that Lin Bufan was his lucky star, and secondly, because Lin Bufan was not Ying Tianshun's subordinate, he was a complete newcomer.
At that time, the service industry did not pay attention to after-sales service, and customer complaints were generally not appealed.
The after-sales department is in the No. 5 office, there are only 5 female employees in total, and after entering, I saw two female employees painting their fingernails, one reading the newspaper, and the other two chatting with someone on the internal phone.
Lin Bufan frowned, he originally opened all these 5 women, but after thinking about it, the after-sales department in this era is almost the same, after all, service competition, this concept will not appear until many years later.
After getting the customer complaint form, Lin Bufan handed it over to Yu Chenxi.
After Yu Chenxi watched it, he found that the Red Door TV had the most complaint orders, followed by the Daoneng refrigerator.
Yu Chenxi immediately checked the domestic electrical appliance manufacturers and found that there was no Red Door and Da Neng that were not on the list, could it be the brands produced by the small manufacturers in the region?
At that time, the Ministry of Industry and Commerce was not connected to the Internet, and some small brands could not be found.
Sometimes, small manufacturers don't even go to register their trademarks and production capacity.
Yu Chenxi looked at the rebate of Red Door and Da Neng again, and it was as high as 30%, that is to say, if you sell a Da Neng refrigerator or Red Door TV, Chaoyang Electric can get 30% rebate, which is far more than the rebate rate of the market.
Among them, there is a cat!
Yu Chenxi was an old salesman after all, and immediately noticed that there must be something unsavvy in this.