Chapter 108 [Performance]

After reading Chad Hely's email, Luo Sheng thought for a while, then pulled out his keyboard and began to edit the reply letter.

The focus of the project has shifted from [number of views] to [watch duration], which is a very forward thinking, which is great, and I totally agree with that.

However, on this basis, some new ideas should be added, and in the video recommendation mechanism of the website, try to use a new algorithm similar to the horse racing mechanism, that is, no matter whether an UP master has a fan base or not, after his video passes the review, his video will be put into a basic traffic pool.

We can set up a traffic pool level from low to high from T1 to T7, and the specific level can be negotiated within your team, for example:

T1 traffic pool: about 200-500 views.

If the video performs well in T1 traffic and passes manual review, the video is transferred to the next level of traffic pool.

T2 flow pool: about 5000 flows;

T3 flow pool: about 1.5-25,000 flows;

T4 flow pool: about 40-700,000 traffic;

T5 flow pool: about 2.2 million to 5 million traffic;

T6 flow pool: about 800-14 million traffic;

T7 traffic pool: give the tag function to recommend the crowd, 5000+ million traffic;

The pool should be resilient and resilient, as you can determine on a case-by-case basis. In this way,Basically, a video is screened through this internal competition mechanism,Every time you go up,You have to review it once,If there is user feedback,It needs to be more strictly reviewed,Or even stop recommending immediately,This may make an up master feel that his video,Obviously, it can be played normally,But suddenly there is no playback,Here's why。

We have to take every video uploaded to the website as seriously as possible, and the mechanism will also automatically mine the previous videos, under the operation of such an algorithm mechanism, even if the video is uploaded for a long time, it may become popular later, because the video was mined by the system.

It's a great way to promote competition for high-quality content, allowing the truly most popular video content to stand out and create viral videos through layers of PK.

But this mechanism is not perfect, and Reddit also applies this algorithmic mechanism, which also has vulnerabilities, and this vulnerability is often caused by human factors.

We need to be extremely vigilant against third-party organizations that brush data, which will bring great harm to the competition for high-quality content on the website, but the greater harm comes from the internal auditors losing the principle of fairness, for the auditor's violations, we not only have to fire him, but also sue him, but also make him notorious in the industry, no one dares to use it, and will not tolerate it.

Overall, the pros outweigh the disadvantages, and we've been partially verified through Reddit, so don't worry about it, and I'm sure it might be more able to form a wonderful chemistry with [Watch Time] and bring unexpected results.

After the email content was edited, Luo Sheng quickly skimmed through it and clicked send, and then moved on to the next email reply, but the next dozens of emails were not so detailed.

The rest of the email content is replied to every 40 seconds or so on average.

After spending less than half an hour in the office and dealing with these tasks, Luo Sheng then presided over an internal executive meeting of the company.

The meeting was attended by Zhang Bowen, Erin, Xu Yong, Yu Jun and other executives.

"Entering December, the global users of [BlueSpace] exceeded 300 million for the first time, and the international version accounted for 170 million users, of which the number of users in North America exceeded 77.8 million, which is close to a quarter of the population in North America, or an average of 3.7 out of every 10 Internet users in North America have a BlueSpace account......"

At this moment, Zhang Bowen, the chief operating officer in the conference room, is making a data report, and the executives attending the meeting are extremely excited, according to Luo Sheng's previous statement, when the number of BlueSpace users in the blue space will exceed 300 million will they consider monetization.

Today, it has reached the scale of 300 million users.

And the company has developed more than this product so far.

After a while, Zhang Bowen continued:

"The market share of Yunge search has reached 18.92%, surpassing Google for the first time in the domestic search engine market, second only to whiteness search, and the current market share of whiteness search engines, we estimate that it should be about 46%."

"The global user growth of the anonymous forum Reddit has almost doubled from six months ago to 128 million, including 68.9 million users in North America."

"Since its launch, Bluestar Music has reached 72.7 million users, of which the number of users of the international version of the MusicSpace music store has exceeded 20 million for the first time, and so far, the MS Music Store has sold about 21.57 million songs."

"The cumulative number of users of Bluestar Video has exceeded 58.8 million, and the cumulative number of video users of the international version of BluestarVideo has reached 32.27 million, with more than 8000+ + daily video views and more than 3000+ hours of viewing time."

Zhang Bowen roughly reported the data, and Luo Sheng, who was sitting in the chief, nodded: "Not bad......

Everyone is accustomed to the powerful mentality of the boss, and at the same time, they are also relatively calm because of the influence of the boss, but they are extremely excited in their hearts.

These data are incredible, any industry in the industry will be envious and jealous to the crazy rhythm when they see it, any product taken out alone, can become the industry's eye-catching existence, and these products are all from the same company.

At this time, Luo Sheng tilted his head slightly and glanced at Erin and asked, "How much money did the company lose in the last quarter?" ”

Erin, apparently having the materials ready, put a document on the table, flipped through it, and replied:

"The cost of human resources is expected to be 232 million yuan, the overall loss of the blue space business segment is 316 million yuan, the overall loss of the search engine business segment is 180 million yuan, the overall loss of the online music business segment is 498 million yuan, more than 20 million songs are sold, and the revenue is 105 million, but the loss of each song is $0.004, and the loss here is actually more than 700,000 yuan;"

Erin paused for a moment, then added to continue the report: "Reddit has an operating loss of 135 million yuan, and the streaming online video business, which has just been launched for a full quarter, has lost 1.974 billion yuan, as well as other operating expenses of 262 million yuan. A total of 3.597 billion yuan. ”

The executives at the meeting trembled when they heard this, but fortunately the investors were not present, which was frightening.

Everyone couldn't help but deliberately look at Luo Sheng's expression, thinking that there would be some changes, but it turned out that the boss was always calm when he heard the CFO's loss, and everyone admired him with this strong heart.

Of course, he was calm, Luo Sheng had long known that the company was in a state of huge losses, but he didn't know the specific number before he read the financial audit report.

Erin added: "Oh yes, the company made 271 million yuan. ”

Hearing this, everyone couldn't help but laugh low for a moment, a little bit of forced laughter, the revenue of 271 million yuan is a huge amount of money, but it is not enough to stuff the gap between the teeth on the company's loss table.

The net loss was 3.326 billion yuan.

Luo Sheng was stunned for a moment after hearing this: "So, according to the expenses of this quarter, the money in the C round of financing can be supported until about August and September next year?" ”

Erin quickly said: "I think too much, unless the company's business stops growing, but according to the current growth trend, the operating expenses in the next quarter may exceed the 5 billion yuan mark." ”

Zhang Bowen also spoke: "The company's most money-eating is the streaming online video business, the product has been online for more than three months, has eaten up nearly 2 billion yuan, the cost of broadband fees paid to domestic and foreign operators is scary, has eaten more than 600 million, the company's total broadband expenditure is only more than 1.2 billion, and the video business accounts for more than half." ”

Erin added: "The cost of broadband for video services is $633 million. ”

The company's video business, which has just been launched, has become a big loss-maker, of course, this has something to do with the $150 million bounty program, but even if you remove this part of the operating expenses, it is quite scary.

And Luo Sheng himself knows that the loss of the video business will increase in cost, especially when he wants to negotiate copyright cooperation with entertainment media companies in the future, which is another astronomical expense.

After a while, Xu Yong spoke: "I personally think that the company can consider cashing out, the expenses are too big, Erin just a few paragraphs of numbers, are hundreds of millions of losses, I am a little afraid of it." ”

Yu Jun also strongly agreed: "Mr. Luo promised investors that BlueSpace users were ready to start monetizing and generating income after breaking through 300 million users, and now the goal has been completed beyond the expected time, and the company's expense loss is indeed an astronomical amount, if you don't choose to generate income, it means that in April or May next year, the D round of financing will be completed in May at the latest." ”

Speaking of this, Yu Jun didn't continue, but Luo Sheng understood it, and the subtext was: Bluestar Technology, a money-burning fast investor, is also a little panicked.

Not to mention investors, even the current management is shocked, according to this rate of loss, it is really a loss of the total market value of Tengxun during the IPO period in a year.

……