Chapter 107 [Hurley's Mail]
But it is said that it is domestic.
With the launch of the streaming online video website by Bluestar Technology, industry insiders have woken up like a dream, and the Internet can still play like this?
As a result, domestic related video businesses have been set up in a bunch of projects, such as whiteness video, PPS video, LETV video, melancholy video, and soil comic video.
Just follow the template of Bluestar Technology, especially the super-fast popularity of its overseas version of BV video network, which makes the industry realize that the next flashpoint in the field of traffic harvesting of the Internet is online video services.
Now everyone is pouring in, but the online streaming video business is a money-burning hole, don't look at it is easy to get financing now, but after a long time, huge operating costs, it is basically very difficult for startups that can raise money in the future.
In the streaming video business, it is basically very survivable, and if you want to gain a firm foothold, you must either rely on large companies or be able to obtain continuous financing of capital for a long time.
Nowadays, Bluestar Technology is moving towards another myth on the road of [has been imitated, never surpassed], and the industry is amazed by Luo Sheng's keen sense of smell in the Internet field, which allows him to always seize the most powerful outlet faster than others, thus creating a super hit.
Many people have gradually become adored from envy, jealousy and hatred at the beginning.
Because he can always find opportunities that others can't find, or seize opportunities before others, and he can't accept them.
However, in the online video business, it is not a problem to follow the template of Bluestar Technology, and the content marketing model of BV's explosion can also be imitated, but there is one thing that is not so easy to imitate.
That's the leading streaming technology.
If it does not reach the technical level of Bluestar Technology, it can only be an inferior technical imitation, and finally users will flow to Bluestar Technology.
The streaming media technology of Bluestar Technology can achieve the smoothest high-definition video playback in the industry under the current limited broadband speed.
The video quality is the highest in the industry at the same bit rate. The bitrate of the video is the lowest in the industry for the same quality.
This alone has opened a significant gap with peers in the industry, which is at least three years ahead, which shows that a good opportunity, a new outlet, after excavation, can occupy the final depends on the core technology.
Even if you are not the innovator of the model and the first wind preemptor, if you are ahead in technology, you may catch up.
Leading core technology and innovation, under such a two-wheel drive, let Bluestar Technology ride the dust, far ahead and open the gap.
……
At the end of November, a phenomenal online game was officially released in North America and other regions, and it was Blizzard Entertainment's "World of Warcraft".
There are a lot of related game videos on the BV video site, and game companies such as Blizzard see the potential of this video site, not only taking the initiative to upload some promotional videos to the site, but also allowing all users to upload any related videos.
Other game companies are also gradually following up, which is obviously a good publicity position, and it is also a lot of entanglement for many entertainment media companies.
And now, the company's previous $150 million video bounty program has ended 20 days early, because all the money has been bountyed, and that time can be said to be the peak of the video skyrocket, in just over a month, users have uploaded more than 5000+ original videos on the BluestarVideo video website.
There is no bounty program anymore, but the trend has picked up, and users are now constantly uploading new video content to share on the site every moment of the day.
Although you don't get paid for videos anymore, there are still opportunities to earn money through ad networks, but only if the video content is popular enough.
As the number of users continues to soar, coupled with the explosion of new video content on the site, the volume has skyrocketed with further uneven content.
In fact, it must be admitted that behind the dazzling data of the website, it cannot be concealed that more than 80% of the video content is very boring, that is, the quality is too low, and users do not like the spam.
In late November and early December, Chad Heli, the head of BV's video project, communicated with Luo Sheng by email more frequently than usual.
Of course, this is an independent independent email within Bluestar Technology, Bluestar Technology has released its own Email system since last year, but there are not many people who use it, relatively speaking, it is relatively niche, and the company has not increased its efforts to promote, and there are more mailbox services from companies such as Yahoo in front.
Because of the time difference between the two places, there is always a hemisphere at night, and communicating by email is the best way to communicate, and it is the best way to communicate between the two places.
Today, Luo Sheng came to the office of Bluestar Technology, and when he went to his office, he routinely opened his work computer to check his email.
He now handles and replies to an average of 35 emails a day just to take care of the development of overseas business, including emails from the operation team such as Reddit's anonymous forum, the international version of BlueSpace social networking site, MusicSpace music store, BluestarVideo online video, etc., as well as emails from senior executives in Europe and North America.
With so many affairs to be handled in an orderly manner, only Luo Sheng's super operation rate with a "16-core brain" can be easily and extremely easy, and it is afraid that it has become a pot of paste in other people's brains, but Luo Sheng's brain is always extremely clear.
I clicked on Chad Heli's email and skimmed through it.
【
Mr.Chairman
Today, our BV project team has rapidly expanded to 300 people, the development of the BV project has made the whole team extremely excited, the team's current focus is to help video users actively provide the video content they want to watch in a large number of content, so as to improve their service experience, improve their satisfaction, and now the users of the BV website watch up to 7% of the videos from the recommended video.
On November 27th, we launched a new version of the BV website, updated the algorithm mechanism, and our operation team conducted a lot of data analysis in early November, and we noticed and finally found that the number of times users watched the video did not truly reflect whether the recommended video content met the real needs of users.
So, during this time, our team's focus was to lag the [views] of a video, and we decided to focus on the [watch time] of the user, and on November 27 we updated the code, and while doing so resulted in an average of about 26% fewer views in a day, the watch time increased from an average of 115 seconds to 145.7 seconds.
So far, the total number of hours of video watching on BV websites has reached 29.5 million hours, from [number of views] to [watch time], obviously, we believe that BV video sites should pay more attention to user stickiness, that is, content that users may be interested in.
Oh yes, there's an interesting fact I can't wait to share with you, boss, yesterday a Google engineer joined our team, it was Jason, the developer in charge of the Google Video project, who complained to us:
"The video quality of GV is actually much higher than that of BV, and the video quality on BV's website is very low, just like loose sand, who will watch this? Well, it turns out that the whole world wants to watch. Schmidt and Page were unhappy with the improvement of the GV project, and GV's product manager, John Pisitello, had left at the speed of light. ”
Haha, I swear I'm absolutely not gloating, we're all sad about John being fired, but if he's willing to join our team, I think we'd be more than welcome to him.
】
Luo Sheng couldn't help but be amused when he saw this, Chad Hurley was also very funny, and he felt this way when they met for the first time.
As for sarcastic competitors, this kind of thing is a favorite thing at home and abroad, but everyone knows that Apple's Qiao gang leader and Microsoft's Gates have been torn from the last century to the present.
What's more, John's goods were the first to mock.
Recently, Google realized that it was a stupid decision to remove the video from Google's website, and now it has quietly resumed, covering its face and getting ......
While Google still feels that those videos are as worthless as dross, that's not the case, and they're searchable no matter how they are there.
After John Pisitello was fired by lightning, the new coach decided to put down his body to learn the idea of Bluestar Technology and take the lead in terms of ease of use.
Why study Bluestar Technology? Because users need to know the codec of the video and the size of the video frame when using GV video before.
In contrast, when using BV video, the video is all in Flash, and if you want to upload the video to the website, you don't need the uploader to know the video codec or the size of the video frame, and you can upload it with one click.
……