During this time, in the last two days from the ACC host conference, media from all over the world rushed to Cologne, Germany, a city of one million people.

In about half a month, this year's WRPO will also be held in Cologne, and in addition to local gamers, there are already esports players from all over the world who have come here first.

The venue of the press conference has been arranged, it is a matrix indoor conference hall, the front and left sides of the wall are giant screens, the whole venue contains a total of 7 large giant screens, but the single screen in front is the largest, and the internal seats can accommodate more than 2,200 people at most.

For Cologne, a city of a million people, such a venue is already quite large.

However, tickets were sold out three days ago, and there are still many people who want to come to the venue but are out of tickets.

With the arrival of September 25 as scheduled, players from all over the world focused on the city of Cologne, Germany, and players who could not come to the scene also watched the live broadcast of the press conference through BV Video Network.

A new game first-party was born in the global game industry, whether it is Sony and Microsoft, which are peers in the industry, and other international friends are extremely concerned, and the same is true for console players.

It's no exaggeration to say that the Cote d'Azur's foray into the home console market was definitely the number one event in the global gaming industry in 2010.

Early this morning, various media, guests and players who bought tickets arrived at the press conference one after another.

Players were also very excited when they saw the third-party bigwigs of various games appearing at the press conference, and they found that the people sitting in the front row of the press conference were the bigwigs who usually rarely appeared.

A VP of EA is here, the head of Ubisoft is here, the head of Capcom is here, the head of Konami is here, the VP of Square Enix is here, the head of Activision is here.

The game companies represented by these bigwigs are by far the top third-party game development companies in the world, and the most well-known game titles such as Assassin's Creed, Resident Evil, Final Fantasy, and Metal Gear Solid are all from these game developers.

and the heads of several game companies acquired by Luo Sheng are all here, only Blizzard, which has nothing to do with home game consoles, did not come, and G Fat also came.

In addition to these, Sony, Sega, Nintendo, Microsoft and other peer competitors also sent their own people to the front line to "spy on the enemy", and the top management followed the progress of the press conference in their respective offices or homes.

Although Luo Sheng is a complete new player in the eyes of industry insiders, Sony's opponents really dare not take it lightly, and it is strange if it cannot have an impact on the whole industry in the face of a high-profile entry of a Fortune 500 technology giant.

It's one thing to launch a navy to sing the down, but it's another thing to pay attention to it.

……

At nine o'clock local time, the press conference was already full, and soon all the bright lights were turned off, some of the chattering subsided, and the audience looked ahead.

A row of camera lights on the stage and its surroundings were lit up, followed by a cyberpunk-style background music that was already familiar to the players in the scene, and two seconds later, a scene was played simultaneously on the large screen of the audience.

The players at the scene had a strong feeling at the moment that the promotional video, which they had seen many times, was shown again at the press conference and gave them a cinema-level audio-visual feast.

"What a great opening!"

"This CG is really handsome!"

"The effect of the scene is simply explosive rhythm."

"It's so feeling, it's worthy of a high-tech company's press conference, highlighting a high-end."

At this moment, when the promotional video is shown, the gamers watching the live broadcast are also hotly discussed, and the matrix-style press conference hall and the cool on-site lighting are indeed super feeling.

Almost four minutes later, the promotional video was broadcast, and the exclusive logo of the ACC host was displayed on the big screen of the scene, and the lights in front of the stage were lit up again.

The overall lighting style of the entire conference hall is currently dark.

"Ladies and gentlemen, please welcome Mr. Luo!" The sound effects of the scene came from the voice of a female host.

After a while, a spicy man came to the front of the stage from behind the scenes.

"Oh oh oh ~ ~"

The on-site reaction to the press conference proved that Luo Sheng's influence is global, and 90% of the audience here are non-Chinese.

This year's Cote d'Azur gives the outside world the feeling of being as excited as a drug, and the big moves are continuous, the first half of the year launched the ieP tablet and the second half of the year to launch the ACC host, and the Azure mobile phone seems to have no new action this year, and now it is already autumn, and the outside world estimates that there may be no big news about Azure mobile phones this year.

People in the mobile phone industry are inexplicably relieved, but they are happy to see the industry leader to open up other fields, don't always focus on the smart phone industry toss, friends are very hard to catch up.

"Good morning, and thank you for your support. It was my first time in Europe and my first time in Germany, and I love this land. Yesterday I went skiing in the Alps, so much so that I almost delayed today's press conference, and there was no one else to replace the plan of Plan B. Luo Sheng completed a simple opening with a bright smile.

The audience at the scene also ushered in a burst of laughter.

The press conference was scheduled overseas, and Luo Sheng used fluent English to start today's work.

"We're launching some exciting news today, as we see the core of our innovation as the ACC console has been enhanced in every aspect of the gaming experience compared to the consoles already released on the market during our internal beta phase."

Sony, Microsoft, these first-party hearing Luo Sheng's unashamed words are also a toothache, you a novice jumped like this as soon as you came up, don't give us old players a little face?

But a toothache is a toothache, and it was Luo Sheng who said such big words, so I have to pay attention to it, let's see what it is.

"The Côte d'Azur has always been proud of its tradition of engineering and technology, and the superior level of hardware in our range of products is the best and most direct expression of this, and the ACC console will continue to do so, but we also know that success will certainly not only depend on the technology required for the next generation of home consoles, but also on re-examining the needs of the next generation of gamers."

At this moment, Luo Sheng paced back and forth calmly on the stage, and continued:

"While we want to change the gaming environment today, players will also change us, from diverse games to engagement in the gaming community, home consoles need to have multiple features, and the ability to connect to social media has become clear for the new home console needs."

Hearing this, people in the industry were quite sideways, unexpected but reasonable, everyone knew that Luo Sheng started by socializing.

"After talking to a lot of talented developers, we understood what they expected from the new console, and the future we were building was not only about the console, but also about all the related products, and we had a new passion for the game from being fully immersed in the game, and we also had a deep understanding of what it takes for the ACC console to achieve extraordinary results."

The last thing people in the industry want to hear is the word "innovation" coming out of Luo Sheng's mouth, especially the international friends in the same industry.

"Today, we're taking you on a journey through the games of the future, a rethinking of games, led by developers, inspired by players, and powered by the Cote d'Azur."

Speaking of this, Luo Sheng turned to the audience at the press conference: "We think that the ACC console marks a major shift, ACC is not a single home game console device, but the leader of the game, for players around the world, ACC is the best place to play games in the future, ACC will show extraordinary imagination, create a next-generation gaming experience that players can never imagine, and developers can also develop new business models." ”

"Today, we will present some thoughts on the future of games, as well as an outlook on the form of games that will lead the times, and in the coming time, we will show the new features of ACC, what kind of new experience it will bring to players, and some of the core concepts of ACC development."

"Long-term relationships with quality developers, a brand new console with the user experience at its core, and a more fast, social, and personalized network to bring entertainment to life like never before."

"We believe that success is not just about a bunch of world-leading hardware, but about redefining the way players want to play today and in the future, and ACC is built on the idea of bringing more diverse gaming experiences to players."

Blow it up first.

I'm afraid that only at the press conference hosted by Luo Sheng can hear such big words, some keywords such as "unprecedented", "leading the world", "redefined" and so on, it seems that ACC wants to surpass Sony, Microsoft, Nintendo, these old manufacturers to become the new hegemon of the industry.

……

(End of chapter)